Future of Film Podcast

In this episode, Alex Stolz talks with Doug Shapiro, media strategist, former Turner executive and author of The Mediator, about the disruptive force of generative AI and what it truly means for filmmakers and creators. Doug draws a striking parallel: just as the internet drove the cost of moving bits (distribution) toward zero and reshaped the media landscape, generative AI is now driving the cost of making bits (content creation) toward zero. But what does that mean for the value of original storytelling? For jobs, budgets, and creativity? And how can creators and studios adapt to a world of “infinite content,” where audiences’ definitions of quality are shifting, and discovery becomes the real battle? Across the conversation, Doug explores the opportunities (democratization, bold creative choices, lower barriers for new voices) and the challenges (market saturation, changing consumer standards, legal and ethical uncertainty) that AI brings. Drawing on his experience of seeing streaming disrupt TV from the inside, he shares lessons for both incumbents and emerging studios and why, despite the disruption, he believes AI can empower a new generation of creators rather than replace them. About Doug Shapiro Doug has spent nearly 30 years in and around the media industry, as an analyst, strategist, advisor and operator. He is currently an independent advisor and consultant, speaker, and senior advisor for Boston Consulting Group. He also writes The Mediator, which is widely read and circulated in the industry. Doug is frequently asked to present his views about the evolution of the media business at corporate offsites, institutional investor conferences, industry events, and academic institutions. He is also writing Infinite Content: AI, the Next Great Disruption of Media, and How to Navigate What’s Coming, due to be published by The MIT Press in 2026. Prior to his current role, Doug was the Chief Financial Officer and a Managing Member of Pugilist Capital LLC, an investment firm formed with the purpose of acquiring media and media-adjacent technology businesses. Before that, he was EVP and Chief Strategy Officer at Turner, a division of WarnerMedia, and member of the Executive Committee, where he headed the Corporate and Data Strategy functions. Prior to that position, Shapiro was the SVP of International and Corporate Strategy at Time Warner Inc. He previously headed the Time Warner Investor Relations group, overseeing the development and execution of the company’s investor relations initiatives, formulating investor messaging and serving as the primary contact for Time Warner with the investment community. Before joining Time Warner, Shapiro was a senior equity analyst at Banc of America Securities and Deutsche Banc Securities, where he covered the Cable and Satellite TV and Media Conglomerate sectors. He was ranked as one of the top Cable and Satellite analysts by Institutional Investor magazine each year from 1997 to 2006.

In this episode, Alex Stolz speaks with Guy Gadney, CEO and founder of Charismatic.ai, about how generative AI is being used not just to assist, but to co-create stories in bold new ways. Charismatic — a spin-out from a major UK R&D consortium with Channel 4 and Aardman — has developed a platform that enables creators to develop structured, consistent narratives from the seed of an idea, with real-time iteration and animated playthroughs. The result? A system that’s making storytelling more accessible, scalable, and personalized than ever before. We explore how this technology could unlock new opportunities for storytellers globally, from neurodiverse creators to grassroots communities, and what the rise of microdramas — short, serialized, mobile-native stories — means for audience engagement, monetization, and the next wave of creator-owned IP. Guy also shares his candid views on AI, authenticity, and why creators must act now to ensure the future of content is not just automated — but equitable. About Guy Gadney Guy is CEO and Founder of Charismatic.ai which is at the forefront of Creative AI. He has run three start-ups as well as working for international media and telco organisations. With Charismatic.ai, Guy is transforming the use of AI in film, television and video games, focusing on the power of good storytelling and bridging the gap between the creative and technology industries. He has produced Emmy and BAFTA-nominated digital productions, and interactive narratives for Warner Bros, Dreamworks, Sky and the BBC, as well as the award-winning AI game adaptation of John Wyndham’s The Kraken Wakes. Guy is on Innovate UK’s BridgeAI Advisory Board, a Trustee of Sheffield Doc Fest, on the Board of Oxford’s Story Museum, and a co-founder of The Collaborative AI Consortium in 2019, researching the impact of Artificial Intelligence on the Creative Industries. You can find out more about Charasmatic AI at www.charasmatic.ai. www.futureoffilm.live 2025

"Data and AI can increase risk taking" Tobias Queisser In this episode, Tobias Queisser, co-founder and CEO of Cinelytic, discusses how AI and machine learning can not only de-risk decision making in the greenlight and the overall filmmaking process - but also empower greater apparent risk taking too. Tobias addresses common misconceptions about AI, arguing that it can encourage greater creative risk-taking in filmmaking. With host Alex Stolz, they explore the origins of Cinelytic, the challenges in film production, and the role of data in enhancing film success. They also examine the evolving landscape of film distribution, the impact of streaming services, and the importance of understanding audience behavior through data analytics. Additionally, they discuss the potential of AI to boost creativity and economic viability in the industry, and anticipate future innovations in film technology. This episode was originally published on the Marketing and Distribution Podcast. Key Takeaways: - **AI Encourages Creative Risk-Taking:** Tobias explains how AI can reduce uncertainty, enabling filmmakers to pursue more innovative projects. - **Data-Driven Decision Making:** Utilizing data analytics can enhance understanding of audience preferences, leading to more successful films. - **Evolution of Film Distribution:** The rise of streaming services has transformed distribution strategies, emphasizing the need for data-informed approaches. AI as a Creative Tool:** Rather than replacing creativity, AI can support filmmakers by providing insights that inform and enhance the creative process. About Tobias Queisser Tobias Queisser is the co-founder and CEO of Cinelytic, bringing a background in finance, entertainment, and technology ventures. Prior to Cinelytic, he spent a decade in investment banking and co-founded a global investment fund in London. In 2013, Tobias established Arctic Pictures Limited, an international film production company. He holds an MSc in Accounting & Finance from CASS. For more episodes and information, visit Future of Film Podcast (https://futureoffilm.live/podcast/).

In this episode of Future of Film Podcast, we’re joined by Fiona Gillies and Mahesh Ramachandra, co-founders of SMASH — the innovative platform that’s transforming how creators connect with industry decision-makers. SMASH is rethinking the pitching process from the ground up—offering creators a structured, accessible space to build and share their projects, while helping commissioners and buyers discover the stories they’re truly looking for. In this conversation, Fiona and Mahesh share the origin story of Smash, explore how AI and smart data are shaping the future of development, and offer practical advice for filmmakers looking to sharpen their pitches and navigate the industry with confidence. We also discuss the art (and pain) of writing a great logline, how to stand out in a crowded marketplace, and why the future of pitching is all about transparency, connection, and creator empowerment. This episode was recorded as part of Future of Film Africa 2024 in partnership with Sèmè City of the Republic of Benin. About Fiona Gillies - Indie Producer & SMASH co-founder Fiona has produced award winning features and shorts.  The Beat Beneath my Feet was in competition in the Berlinale, and her debut feature City Slacker was nominated for a BIFA. She began her career with director Roger Michell at the RSC and has worked extensively both in front and behind the camera.  She co-founded SMASH, the Rights and IP Marketplace, with fellow producer Christine Hartland and digital pioneer Mahesh Ramachandra to encourage new, diverse talent to engage with decision makers. About Mahesh Ramachandra – Co-founder / CPO Mahesh is a digital product expert with 25 years of experience building and operating B2B SaaS and B2C entertainment services around the world. He focuses on early-stage products and companies, specialising in product conceptualisation, building teams, lean development, finding product-market fit, and scaling to success. Mahesh recently led the pre-school mobile app studio at eOne (Hasbro) and was previously Chief Product Officer at KidsKnowBest, Azoomee and Hopster, the award-winning SVOD service for kids. Prior to that, he developed and operated live interactive television programmes globally for almost 10 years, following stints in edtech and running his own interactive media studio. Mahesh is a regular speaker at industry conferences such as Kidscreen and the Edinburgh Television Festival and has been a judge for the Interactive Emmy Awards. He is a mentor with the BYP (Black Young Professionals) Network and is a team advisor with Antler Incubator. Mahesh has an MA in Design for Interactive Media from Middlesex University. My SMASH Media won a Gold Award for Tech Innovation at Cannes NEXT, the Innovation section of the 2023 Cannes Film Festival. Check out SMASH at www.mysmash.media

In this episode of the Future of Film podcast, host Alex Stolz speaks with Sarudzayi Marufu, founder of Uras Films, about the challenges and opportunities facing filmmakers today, particularly in the African market. They discuss the importance of understanding audience engagement, innovative approaches to crowdfunding, and the intersection of creativity and business. Sarudzayi emphasises the need for infrastructure and support for African filmmakers, highlighting the potential of the continent's creative resources. The conversation also touches on the importance of building a brand and cultivating a loyal audience. In this conversation, Sarudzayi shares insights on the filmmaking process, emphasizing the importance of leveraging personal privilege, understanding financial realities, and learning from experiences. She discusses the significance of marketing and distribution strategies, particularly in the context of independent films and African cinema - encouraging filmmakers to be audacious, share their ideas, and navigate the challenges of distribution while maintaining ownership and integrity. She highlights the need for an entrepreneurial mindset in filmmaking, advocating for a balance between creativity and business acumen. About Sarudzayi Marufu Sarudzayi Marufu is founder and executive producer of the production company Euras Films with a mission to tell bold, unafraid & innovative storytelling & authentic representation. She founded Euras with the mission of increasing representation for underprivileged communities and providing them with the resources to take bold creative risks. Since its inception in 2019, the studio has produced a range of short and feature-length films, the latest of which, All the Wives in Attics, has been selected for several awards at leading film festivals. Prior to Euras Films, Sarue was executive producer at Beyond the Canon, an organisation that aims to diversify the curricula at globally leading drama schools and theaters. Beyond the Canon taps into forgotten masterpieces by culturally diverse playwrights and brings them to national audiences. Previously, she founded Exodus Healthcare, a firm that supports patients living independently in their own homes. She applies her business expertise from scaling Exodus to her work in the film industry, helping underprivileged filmmakers navigate the business of producing films.