Net Positive

Today on the podcast we are speaking with the incredible Ramli John, Managing Director at ProductLed • Author of "Product-Led Onboarding"Ramli is a marketing, design, and software development expert helping product-led SaaS companies. Today we discuss how onboarding is like throwing a MASSIVE party, the role that psychology plays in onboarding. And different frameworks you can implement to improve your sign up flow.

Today we are speaking with Magda Griffiths, the Senior Product Manager at Gumtree, part of eBay. Magda brings years of experience in product management, from working at ninemsn to presenting talks at VIVID Sydney, and being an instructor or Product management at General assembly.Today we discuss how data is used at Gumtree, what ethical dilemmas are involved with using customer data, how to involve the whole team in building new features, and more.

Today we are talking to an absolute weapon of a marketer, product manager, growth hacker, tech whizz, Mr Vai Namburi. Vai has built successful businesses, received prestigious awards, taught software boot camps, mentored startups at Blackbird and Incubate, speaks regularly and the list goes on. Today we learn how to build an engaged online community, how to get your first 1000 customers, tools to automate your marketing and how to create viral content which actually works.Resources:https://www.buildingstartups.co/blog/the-ultimate-startup-framework-to-build-a-successful-business-proven-strategy

Demetre Tryfiatis whose product management career went from the very hands-on physical product designer, creating high-end furniture worth up to $800,000, to expanding Koala’s product offering into the lounge. We discuss different methodologies used between physical and digital product management, how personality and brand voice influence the product, and ideas on how to surprise and delight your customer.

Today we are speaking with James Eyes, who has had a varied career to date, from travel to cars to consulting and now to banking as a Product Manager for UBank. We discuss how to find innovative ways of building a product within the new era of banking, the onboarding flow for a highly regulated industry, and the impact a slick design has on increasing conversions to 83%.