Trade Secrets: From the Ground Up | Stories of Operators Who've Seen it All
A rude technician once showed up at Matt Pozda's house, told him to replace his entire AC system, and refused to explain why. That single bad service call is the reason Call Dad exists. Matt spent about a decade in investment banking before he bought a sub $1M HVAC company in 2017 for roughly $400K. This year it is on track for $60M. He joins Tyson Chen to walk through the whole climb: the company he bought that kept every customer record on whiteboards, the apprenticeship program he built from nothing, and the salmon colored shirts that became both a brand and a filter for who belongs on the team. It is a story about branding, culture, and betting on people long before it makes financial sense, from a founder who learned the trade from the ground up. What we get into: - The rude technician who accidentally created a $60M competitor - The "paperless" company that was really just a wall of whiteboards - How the salmon shirts turned into a hiring filter - "Dad U," and why Matt pays technicians to sit in a classroom- The marketing funnel behind the growth, from radio to door knocking - Betting on plumbing and the $250M goal in the Carolinas ⭐Connect with Us! ⭐ Tyson Chen on LinkedIn [https://www.linkedin.com/in/tysonchen17/] Matt Pozda on LinkedIn [https://www.linkedin.com/in/matt-pozda-0a73276/] Check Avoca out here [https://www.avoca.ai/]!
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