A Good Force – a GivingForce original series
content type Interview primary goal Educational summary In this insightful interview, Roos Brugink, Global Community Investment Lead at AstraZeneca, shares her journey in social impact, the strategic integration of CSR initiatives, and the challenges and opportunities in health-focused philanthropy. Discover how AstraZeneca aligns its business goals with societal needs, measures impact, and fosters youth leadership to create sustainable change. keywords CSR, social impact, health equity, AstraZeneca, youth leadership, sustainability, NGO partnerships, impact measurement, corporate purpose key topics Integration of CSR and business strategy Impact measurement and evaluation Youth leadership development and engagement guest name Roos Brugink Titles Unlocking Impact: How AstraZeneca Integrates CSR and Business Goals The Power of Youth Leadership in Health Impact sound bites "Preventing diseases by instilling healthy habits early." "Top-down and bottom-up approaches are essential." "Network, values, and stakeholder management are key." Chapters 00:00 Introduction and Background 01:20 Challenges in Social Impact and Sustainability 05:51 AstraZeneca's Approach to Health and Community Engagement 07:56 Volunteering and Employee Engagement Strategies 09:41 Youth Leadership and Opportunities 14:15 Measuring Impact and Sustainability 17:16 Personal Journey and Advice for Newcomers resources AstraZeneca's Young Health Program - https://www.astrazeneca.com/our-responsibility/health-initiatives.html One Young World - https://www.oneyoungworld.com Business for Social Impact (BSI) Impact Framework - https://businessforsocialimpact.org PQMD Network Partnership for Quality Medical Donations - https://pqmd.org guest links LinkedIn - https://www.linkedin.com/in/roosbrugink
19 episodios
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