Association Edge
Join Kelly and Jamie as they have a conversation with Melissa and Eric Lesch. As longtime members of several associations, Melissa and Eric discuss their involvement in associations, favorite aspects of associations and communication challenges, emphasizing the importance of personalized engagement and member retention. The conversation delves into association management, communication, and engagement strategies, emphasizing the importance of effective reporting, volunteer-driven vs. staff-driven associations, ideal member participation, networking events, and innovative strategies for enhancing member interaction. Additionally, it explores the differences in association membership types and the challenges they present. Takeaways * Volunteering in associations requires time management and juggling multiple memberships. * Personalized communication and engagement are key to member retention and satisfaction. Association management and communication * Balancing information overload with board members' needs
16 episodios
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