Confessions of a Shop Owner
Tekmetric transformed my shop. Plain and simple. Want that for yours? Touch HERE [https://auto.tekmetric.com/4iOySkk] Turnkey Marketing [https://www.turnkeyautomarketing.com/] takes the stress of doing something I'm not good at off my plate. And gives it to someone who is. Click HERE [https://www.turnkeyautomarketing.com/] for more. Send your service advisor to hands down the BEST service advisor training in the industry (even other coaching companies agree). It's Elite Worldwide's Masters Program. The next one is happening in Dallas Texas, September 10-12. Learn more HERE [https://eliteworldwide.com/event/masters-service-advisor-training-program-3/] When I used the maintenance tool for the fist time with Detect Auto, my mind was blown. My advisors had the same reaction - and then SO MUCH MORE TIME. Learn more about Detect Auto and book a free demo now! [https://www.detectauto.com/] In this episode, the podcasts collide for a behind the scenes conversation about what goes on on social media. Are the viral reels a good thing or a bad thing? Tonnika Haynes from Downshift with Tonnika [https://open.spotify.com/show/2UJkjPlvHTGXmQHSajZvse], Jeff Compton from the Jaded Mechanic [https://open.spotify.com/show/68107VSdqdXzQ49ddSxkVM] and Bryan Pollock from Confessions of a Shop Owner circle up to have this conversation with Braxton Critcher, the producer of each show. They also get real about the importance of doing the actual work behind the scenes, emphasizing that growth in your business (and in life) comes from putting in consistent effort, not just watching highlight reels. Timestamps: 00:00 - The uncomfortable truth about podcast discovery and audience habits 01:16 - What happens when podcasts collide—introductions and chaos 02:23 - Behind the scenes: Group chat antics, tools, and industry jokes 03:57 - Social media, reels, and who’s to blame for viral content 05:01 - The power (and pain) of online comments and negative feedback 06:46 - Why social media works for some shops but isn’t for everyone 07:14 - Going viral: 2.4 million views, angry commenters, and riding the algorithm 09:03 - Building a brand: Negativity, growth strategies, and five-year plans 12:33 - Are most people really “spoon fed”? Podcast challenges explained 14:26 - Shop rates, community service, and fixing Chevy trucks for peanuts 17:04 - The “must be nice” attitude and its effect on success and envy 19:01 - Growing beyond your bubble: Why spicy reels are necessary 22:27 - Can podcasts actually change the industry? Or just a few minds? 35:01 - Choosing your hard: Highlight reels, business reality, and keeping perspective 44:21 - Real talk: Same struggles, different zip codes, focus on YOUR growth 49:34 - Excuses vs. results—moving, changing, and finding a way to win 54:37 - Visualization, success stories, and putting in the extra work 59:38 - “Choosing average”: 9-to-5 mentality and salary realities 1:01:09 - Relationships, distractions, and shop staff drama 1:03:21 - The only goal: One shop at a time, one listener at a time.
109 episodios
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