FRAMES OF TECH
When the travel industry collapsed in 2020, most companies stopped. BizAway accelerated. In this episode of Frames of Tech, Giorgio Ponticelli sits down with Luca Carlucci, Co-founder and CEO of BizAway, to unpack what it really takes to lead through crisis, scale from Southern Europe, and build a durable company without losing the human core. We talk about why conviction matters more than consensus, how governance shapes decision-making in hard moments, and why business travel is still fundamentally about human relationships - even in an AI-driven world. In this episode: ▪ Why BizAway grew during the worst year in travel history ▪ Making contrarian decisions without gambling the company ▪ Culture under pressure and distributed ownership ▪ Expanding across Europe and the Middle East: beyond product-market fit ▪ AI as an amplifier of human expertise, not a replacement ▪ What makes a business truly defensible in the age of LLMs ▪ Leadership, responsibility, and sustainable ambition This conversation is for founders, operators, and investors navigating uncertainty - and building for the long term. 🎙️ Frames of Tech Host: Giorgio Ponticelli Guest: Luca Carlucci, CEO & Co-founder, BizAway
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