Games Growth with Upptic

You’d be surprised what creators ACTUALLY want

What do some of the biggest creators want to be known for? We asked! Check out their answers.

Content creators BIGGEST challenges

We asked content creators about the most common misconceptions surrounding their craft, here's what they had to say.

0 to 10k followers: What it's REALLY like

Here's what creators struggled with most at the start.

EVERY creator starts somewhere

This week, we spoke with some of our favorite content creators about what sparked their journey.

How BIG Game Publishers Use Twitch, Reddit, X for MASSIVE Games Growth (w Gamesight)

Are you leveraging some of the best platforms for conversions in your marketing mix? Gamesight's 2024 State of Performance Marketing for Videogames report is out now and it shows that Twitch, YouTube, Reddit, and X are seeing great performance – but are woefully underutilized. We sit down with two of Gamesight's finest – CEO Adam Lieb and Head of Data & Measurement Christian Thomas – to discuss some of the key takeaways in the report! CHAPTERS 00:00 – Opening 02:15 – Meet Gamesight! 05:45 – Performance vs. Brand Marketing 10:44 – Key Performance Marketing Trends 19:13 – Twitch & YouTube: Game Marketing Powerhouses 26:35 – Reddit: A Rising Star in Game Marketing 32:29 – X (Twitter): A Game Marketing Dark Horse 39:37 – The Growing Role of Influencers 45:35 – Closing ♦ Get the full report here. [https://gamesight.io/reports/form-2024-performance-marketing-report] ♦ Head to upptic.com for all your game marketing needs! [https://upptic.com/]