Health Tech Nerds Radio

Why Photon Health is doubling down on the pharmacy patient experience | Otto Sipe (Photon Health)

19 min · 15 de may de 2026
Portada del episodio Why Photon Health is doubling down on the pharmacy patient experience | Otto Sipe (Photon Health)

Descripción

Otto Sipe, founder and CEO of Photon Health, joins following the company’s $16M Series A to discuss why prescribing infrastructure remains surprisingly antiquated, and why Photon believes the real opportunity is not transmitting prescriptions, but helping patients obtain them. Otto explains how Photon evolved from an e-prescribing network into a consumer-oriented prescribing marketplace focused on transparency, fulfillment, and patient navigation. The conversation explores the broader prescribing ecosystem, including the limitations of legacy infrastructure, why “sending the XML document” is effectively a commodity, and how Photon is repositioning prescribing around the patient experience. Otto argues the real challenge begins after the prescription is written: pharmacy selection, insurance pricing, inventory availability, prior auth, and fulfillment. Otto also discusses Photon’s go-to-market pivot toward health systems, where the company found stronger demand for pharmacy transparency and patient navigation. The discussion closes on why health systems increasingly operate around pharmacy economics, why pharmacy may become one of the most important patient engagement surfaces in healthcare, and how AI may further shift health systems toward medication-centered care models. For more from Health Tech Nerds, subscribe to our weekly newsletters: https://www.healthtechnerds.com/subscribe

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79 episodios

episode The billing problem is actually an affordability problem | Seth Cohen (Cedar) artwork

The billing problem is actually an affordability problem | Seth Cohen (Cedar)

Seth Cohen runs Cedar, which sits inside the bill-pay workflow for health systems across the country, meaning he sees the patient collections reality that most hospitals are still processing. Most providers still sort patients into commercial, government, and self-pay, a taxonomy that made sense 15 years ago and doesn't anymore. ACA premium churn is quietly flipping commercial AR to self-pay retroactively, Medicaid redeterminations hit January 1st, and the average hospital is already collecting about 40 cents on every patient dollar owed. For a $5B system, that's $250M in net income lost annually. Seth argues that the billing problem has quietly become an affordability problem, and that the fix isn't better statements or more outreach—it's meeting people where they actually are. Brought to you by Ursa Health: Join HTN, Atlas Oncology Partners, and Ursa Health on June 24 at 12pm ET to learn what it takes to scale specialty value-based care. Register: luma.com/htn-ursa-atlas [http://luma.com/htn-ursa-atlas] Links referenced Seth’s LinkedIn post on ACA premiums: https://www.linkedin.com/feed/update/urn:li:activity:7453134273911455744/ [https://www.linkedin.com/feed/update/urn:li:activity:7453134273911455744/] How to contact Seth: seth@cedar.com [seth@cedar.com] For more from Health Tech Nerds, subscribe to our weekly newsletters: https://www.healthtechnerds.com/subscribe

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episode Why U.S. healthcare doesn't need more money—it needs a different system | Ezekiel Emanuel artwork

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