Should My Podcast Be Focused On Education, Entertainment, or Authority Building? (#93)

Do Small Podcasts Actually Make Money or Is Monetization Overrated? (#98)

It's time to answer another one of your burning questions about podcasting strategy!  The question on the table today: Do small podcasts actually make money or is monetization overrated? The key to this answering this question comes down to discovering what monetization means to you.  Press play and dig in. 🎟️ Get Your Ticket to The Empowered Podcasting Conference [https://empoweredpodcasting.com/]! Use code EPCJASON20 at checkout and save 20% on your ticket 📆 Schedule a Free Discovery Call with Jason Cercone [https://jasoncercone.com/discoverycall] 👉 Got a question you'd like featured on Monday's 5-Minute Questions Series? Send it to me via SpeakPipe [https://speakpipe.com/simplified] 🚀 Did a tip or strategy from this podcast change the game for you? Buy Me a Coffee [https://buymeacoffee.com/jasoncercone] to say thanks MUSIC CREDITS: Podcasting Strategy Simplified: Burn The Track (Inspiring Rock Trailer) by Alex Grohl on pixabay.com [https://pixabay.com] Let's Blow This Up: Aggressive Metal Trailer (Dragon Heart) by Alex Grohl on pixabay.com [https://pixabay.com] Thank you for listening and becoming an official member of The Bomb Squad!

How to Eradicate the Spammy Podcast "Promoters" of the World (#97)

⚠️ This is one of those episodes that needs to be shared with other podcasters. If this message hits home, please pass it along to other podcasters so they don't get scammed either ⚠️ We've reached a critical point in podcasting where AI episodes have infiltrated our landscape, leaving listeners to question what's real and creators to question what's next. And on top of that, we have to deal with these GD spam bot scammers from various countries posing as "promoters" and "growth experts" trying to take control of our download metrics.  Chances are, by time you finish reading this sentence, a new one will have sent you a connection request on LinkedIn, bragging on high with the lowest of grammar skills how they're equipped to take your podcast to the next level. It's time more awareness was brought to the stage about this bullshit, and I'm here today to do just that. On Episode 97 of Podcasting Strategy Simplified, I'm taking my shot at these relentless spam services and sharing my thoughts on why they'll have a negative impact on your podcasting strategy (and results) if you let them into your world. After you finish consuming this episode, you'll understand: ✅ Why these bots unfortunately exist (and why they're meaningless to your efforts) ✅ The greatest weapon you have at your disposal to fight back ✅ Reasons you can't be focused specifically on downloads (and when you focus on the right things, these scams become irrelevant to you) ✅ The REAL penalty that comes from falling victim to these scams (and the long-term impact it can have on your podcast) 🎟️ Get Your Ticket to The Empowered Podcasting Conference [https://empoweredpodcasting.com/]! Use code EPCJASON20 at checkout and save 20% on your ticket 📆 Schedule a Free Discovery Call with Jason Cercone [https://jasoncercone.com/discoverycall] 👉 Got a question you'd like featured on Monday's 5-Minute Questions Series? Send it to me via SpeakPipe [https://speakpipe.com/simplified] 🚀 Did a tip or strategy from this podcast change the game for you? Buy Me a Coffee [https://buymeacoffee.com/jasoncercone] to say thanks MUSIC CREDITS: Podcasting Strategy Simplified: Burn The Track (Inspiring Rock Trailer) by Alex Grohl on pixabay.com [https://pixabay.com] Let's Blow This Up: Aggressive Metal Trailer (Dragon Heart) by Alex Grohl on pixabay.com [https://pixabay.com] Thank you for listening and becoming an official member of The Bomb Squad!

Why Do Some Podcast Episodes Perform Dramatically Better Than Others? (#96)

It's time to answer another one of your burning questions about podcasting strategy!  The question on the table today: Why do some podcast episodes perform dramatically better than others? The answer may not be what you expect. Enjoy! 🎟️ Get Your Ticket to The Empowered Podcasting Conference [https://empoweredpodcasting.com/]! Use code EPCJASON20 at checkout and save 20% on your ticket 📆 Schedule a Free Discovery Call with Jason Cercone [https://jasoncercone.com/discoverycall] 👉 Got a question you'd like featured on Monday's 5-Minute Questions Series? Send it to me via SpeakPipe [https://speakpipe.com/simplified] 🚀 Did a tip or strategy from this podcast change the game for you? Buy Me a Coffee [https://buymeacoffee.com/jasoncercone] to say thanks MUSIC CREDITS: Podcasting Strategy Simplified: Burn The Track (Inspiring Rock Trailer) by Alex Grohl on pixabay.com [https://pixabay.com] Let's Blow This Up: Aggressive Metal Trailer (Dragon Heart) by Alex Grohl on pixabay.com [https://pixabay.com] Thank you for listening and becoming an official member of The Bomb Squad!

How to Elevate Your Podcast Newsletter Strategy w/ Arielle Nissenblatt (#95)

If adding a newsletter to your podcasting workflow is high on your to-do list, this is the episode you've been looking for. A newsletter can play a significant role in your practices. IF you use it correctly and implement a strategy that makes it equally as impactful as your podcast itself. In Episode 95 of Podcasting Strategy Simplified, I'm joined by Arielle Nissenblatt [https://ariellenissenblatt.com], Podcast Hall of Famer, Producer, Host, Consultant, and pretty much anything else you can think of related to podcasting. Arielle is the brainchild behind The Earbuds Collective, The Podcast Plunge, and several other podcast resources that bring new layers of connection and discovery to podcasts across the globe. Because Arielle is the foremost authority on leveraging a newsletter to amplify your podcast (and vice versa), I welcomed her to the show with open arms and the result was nothing short of a 60-minute masterclass in making the right moves with your podcast newsletter strategy. After you consume this episode, you'll understand: ✅ Fundamental building blocks for creating an engaging newsletter people actually open, read, and share ✅ Why your newsletter needs to be more than just promoting this week's new episode ✅ Content strategies that captivate readers and draw them into your podcast ✅ Best practices for acquiring new readers for your newsletter ✅ Which platform is right for you (based on what you want your newsletter to accomplish) Connect with Arielle on LinkedIn [https://www.linkedin.com/in/arielle-nissenblatt/] 🎟️ Get Your Ticket to The Empowered Podcasting Conference [https://empoweredpodcasting.com/]! Use code EPCJASON20 at checkout and save 20% on your ticket 📆 Schedule a Free Discovery Call with Jason Cercone [https://jasoncercone.com/discoverycall] 👉 Got a question you'd like featured on Monday's 5-Minute Questions Series? Send it to me via SpeakPipe [https://speakpipe.com/simplified] 🚀 Did a tip or strategy from this podcast change the game for you? Buy Me a Coffee [https://buymeacoffee.com/jasoncercone] to say thanks MUSIC CREDITS: Podcasting Strategy Simplified: Burn The Track (Inspiring Rock Trailer) by Alex Grohl on pixabay.com [https://pixabay.com] Let's Blow This Up: Aggressive Metal Trailer (Dragon Heart) by Alex Grohl on pixabay.com [https://pixabay.com] Thank you for listening and becoming an official member of The Bomb Squad!

Why Should You Buy a Ticket to the Empowered Podcasting Conference? (BONUS)

The 3rd Annual Empowered Podcasting Conference is set to unfold Friday, August 21st thru Sunday, August 23rd, 2026 at the Hyatt Centric hotel in beautiful Charlotte, North Carolina and YOU'RE INVITED to be part of the festivities!  So it's in that spirit the question on the table today is: Why should you buy a ticket to the Empowered Podcasting Conference?!  Smash that play button and get your answer! Then, click to read our official press release on Podnews [https://podnews.net/press-release/empowered-podcasting-comference-26] Learn more, get your ticket, and use code EPCJASON20 to save 20% ⬇️ ⬇️ ⬇️ ⬇️ ⬇️ ⬇️ 🎟️ Get Your Ticket to The Empowered Podcasting Conference [https://empoweredpodcasting.com/]! Use code EPCJASON20 at checkout and save 20% on your ticket 📆 Schedule a Free Discovery Call with Jason Cercone [https://jasoncercone.com/discoverycall] 👉 Got a question you'd like featured on Monday's 5-Minute Questions Series? Send it to me via SpeakPipe [https://speakpipe.com/simplified] 🚀 Did a tip or strategy from this podcast change the game for you? Buy Me a Coffee [https://buymeacoffee.com/jasoncercone] to say thanks MUSIC CREDITS: Podcasting Strategy Simplified: Burn The Track (Inspiring Rock Trailer) by Alex Grohl on pixabay.com [https://pixabay.com] Let's Blow This Up: Aggressive Metal Trailer (Dragon Heart) by Alex Grohl on pixabay.com [https://pixabay.com] Thank you for listening and becoming an official member of The Bomb Squad!