Let’s Talk PR, Reputation and Making Noise with Amanda Lacey

Let’s Talk Seeing the Label Outside the Jar with Jessica Osborn

Ever feel like you’re doing absolutely everything right in your business, but things still aren't jelling? In this episode, host Mitchell Wilson sits down with Jessica Osborn—marketing strategist, business coach, and founder of the Business Jam program. Jessica shares her journey from corporate head of marketing to radically streamlining her business while traveling Australia in a caravan.Mitchell and Jessica dive deep into the invisible roadblocks that hold talented business owners back. Jessica reveals why a lack of success rarely stems from a lack of smarts or hustle—it’s simply that you can't see the label from inside the jar. They discuss how to identify the subtle, misaligned threads that don't show up in your data or social feeds, and how to fix them. If you’re ready to stop the frantic guesswork and bring radical clarity to your strategy, this conversation is your blueprint. 🛠️ Ready to take your business to the next level? Book a free breakthrough session with the Coachbirds team today: https://www.coachbirds.com/breakthrough

Let’s Talk From Holsters to Hundred Grand: The Hustle and Grit of Endurance Business with Josh Sprague

What happens when you combine an ultra-endurance athlete, a VP tech role, a three-month-old baby, and a stolen hotel sewing kit? You get Josh Sprague, the relentless operator behind Orange Mud, Seven Clay, and Anvil & Acre. In this episode, host Mitchell Wilson sits down with Josh to pull back the curtain on what it actually takes to build an e-commerce empire from a Texas garage. Josh gets real about the unglamorous side of growth: blowing cash on vanity marketing, navigating the terrifying reality of million-dollar inventory invoices, and the hard choice to move manufacturing overseas to survive. From grassroots trail-running strategies to tracking honest Facebook ad data, this conversation is a masterclass in execution. It’s a raw, cheeky, and deeply practical look at why business much like a 24-hour adventure race is just about putting one foot in front of the other. Ready to identify your own business bottlenecks and map out your next smart move? Book your free breakthrough session with Mitchell and the Coachbirds team today at coachbirds.com/breakthrough [https://www.coachbirds.com/breakthrough].

Let’s Talk Canva, Branding and Building a Business Around Life with Marie Fox

Running a small business often means wearing too many hats, especially when it comes to admin, branding and content creation. In this episode, Mitchell chats with Marie Fox from Crafty Fox by Design about how small business owners can simplify their workflows, create polished branding and use Canva more effectively without wasting hours figuring it all out. Marie shares her journey from working traditional admin roles to building a flexible business that fits around family life. They dive into practical Canva tips, common branding mistakes, AI tools inside Canva, and why consistency matters more than complexity. This episode is packed with practical advice for business owners who want to look more professional, save time and build systems that actually support the life they want to live. If you want help identifying the next smart move in your business, book a free breakthrough session with the Coachbirds team: https://www.coachbirds.com/breakthrough

Let’s Talk PR, Reputation and Making Noise with Amanda Lacey

What actually separates marketing, PR and communications, and why should small business owners care? In this episode of Let’s Talk Small Business, Mitchell Wilson sits down with Amanda Lacey, founder and director of Popcom, to unpack the real power behind strategic communication. From growing up on a sheep station in country New South Wales to leading crisis management and PR campaigns for major organisations, Amanda shares how businesses can shape perception, build trust and stay relevant in a noisy marketplace. The conversation dives into everything from founder-led branding and internal communications through to crisis management, reputation building and why every business already has a story worth telling. Amanda also shares practical advice for small business owners wanting to improve their visibility, strengthen their brand presence and communicate more effectively. If you’ve ever wondered how to get people talking about your business for the right reasons, this episode is packed with practical insights. Ready to build a smarter strategy for your business? Book a free breakthrough session with the Coachbirds team:https://www.coachbirds.com/breakthrough

Let’s Talk HR Without the Headaches with Guillermo “Gil” Triana

HR is one of those things most business owners avoid until it becomes a real problem. In this episode of Let’s Talk Small Business, Mitchell Wilson sits down with Guillermo “Gil” Triana, founder and CEO of PEO Marketplace, to unpack what a PEO actually is, when businesses should consider one, and why so many owners end up overpaying, underprotected, or buried in admin. Gil shares his journey from studying dentistry to building a business helping companies simplify payroll, compliance, benefits, and people management. The conversation dives into common HR mistakes, the hidden costs of employees, contractor misclassification, and how AI is changing the future of HR and outsourcing. If your business is growing and HR feels reactive instead of strategic, this episode gives practical insight into how to stay compliant, build better systems, and create a business that runs smoother behind the scenes. Ready to identify the biggest bottleneck in your business and map out your next smart move? Book a free breakthrough session with the CoachBirds team here:https://www.coachbirds.com/breakthrough