Mark My Words: The Lanham Lowdown

What makes a mark, a trademark? Welcome to My Words: The Lanham Lowdown, the definitive podcast for anyone fascinated by the art and science of brand protection. This show is for the law students, attorneys, business owners, and marketing professionals who want to go beyond the basics. Each episode, we conduct a deep analysis of U.S. trademark law, from foundational principles like source identification and distinctiveness to the complex scenarios of federal dilution and contributory infringement. We’ll explore the nuances of the Lanham Act, break down the functionality doctrine for trade dress, and analyze the critical commentary defense. Using real-world case studies—from Canine Caviar to Newbridge Cutlery—we illustrate how these legal principles are applied and what they mean for brands in the marketplace. Whether we're dissecting domain name bad faith under the ACPA or the scope of injunctive relief, you’ll get a clear, insightful, and comprehensive look at the laws that govern brand identity.