Now, Near & the Future
Send us Fan Mail [https://www.buzzsprout.com/2440356/fan_mail/new] Kenny Juskowiak: The Emerging Brand Revolution What happens when startups get the same powerful data tools that used to be reserved for Fortune 500 companies? Kenny Juskowiak, Head of North America Marketing at NielsenIQ, joins Quinn and Naila to explore how the entire CPG landscape is being reshaped—one scrappy brand at a time. In this episode, we dive into the democratization of data and discover why Kenny believes AI will have a disproportionate advantage for small brands rather than making big companies more powerful. From founders creating products in their garages to solve problems they couldn't find on shelves, to the rise of social commerce and shoppable ads, this conversation reveals how passion-driven brands are challenging century-old giants. Key Topics: Why NielsenIQ created an entirely separate division for emerging brands How AI is transforming product development (spoiler: salt and vinegar donuts might be in your future) The difference between US and European startup cultures in CPG Why retail is fragmenting into discovery, fulfillment, and transaction—and what that means for brands The future of grocery shopping: Will physical stores disappear by 2040? Whether you're an emerging brand founder, a CPG industry professional, or simply curious about the future of how we discover and buy products, this episode offers insider insights from someone working at the frontier of consumer data. Connect with Kenny Juskowiak: LinkedIn: Kenny Juskowiak Website: NielsenIQ.com Where to Listen & Watch Podcast Platforms: Apple Podcasts Spotify Amazon Music YouTube Follow Now, Near, and the Future: Website: nownearfuture.com Instagram: @nownearfuture LinkedIn: @nownearfuture Facebook: Now, Near, and the Future
18 episodios
Comentarios
0Sé la primera persona en comentar
¡Regístrate ahora y únete a la comunidad de Now, Near & the Future!