Pop-Up to Powerhouse with Jamie Taylor
In this episode of Pop-Up to Powerhouse, I share the real story behind building a thriving event business, from a single balloon garland to a sought-after luxury brand. What started as an experiment quickly turned into a booming opportunity… but not without mistakes, underpricing, and figuring things out the hard way. In this episode, I pull back the curtain on what it actually takes to grow in the event industry, and how to position yourself to attract higher-end clients. You’ll learn: * How I accidentally discovered my niche (and why that matters) * The biggest mistake beginners make when starting out * What actually makes a “luxury” balloon installation * How underpricing is holding your business back * The strategy that helped me attract consistent, high-quality clients * 5 key lessons from 9 years in the industry If you’re an event creative, balloon artist, or service-based entrepreneur trying to grow your brand and book better clients, this episode is your starting point. 🎯 Coming next: Why You’re Stuck in Low-Paying Balloon Jobs (And How to Fix It) Links: Jamie Taylor on Instagram: instagram.com/jamietaylorcreates/ [https://www.instagram.com/jamietaylorcreates/] Charge Your Worth Free Guide: thejamietaylor.com/freeguide [https://www.thejamietaylor.com/freeguide] Luxury Balloon Academy: luxuryballoonacademy.com [https://www. luxuryballoonacademy.com] Subscribe, review and follow the podcast on your favourite platforms Youtube [https://www.youtube.com/@Pop-uptoPowerhousepod] - Spotify [https://open.spotify.com/show/01WET4ul7gtkZZT9pVhQrT] - Apple [https://podcasts.apple.com/us/podcast/pop-up-to-powerhouse-with-jamie-taylor/id1896133918]
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