Profit by Design

414: How to Turn Payroll Into Your Biggest Profit Driver

What if payroll wasn’t your biggest expense, but your biggest profit driver? The most profitable business owners don’t focus on keeping payroll costs under control, but they help every person on their team create more value. The difference in perspective about payroll is everything. If your team members don’t know what success looks like and how they create value, solve problems, and make decisions, they become very expensive task-doers. If you develop leaders instead of simply managing employees, your team begins to solve problems before they reach you, improve the customer experience, eliminate costly mistakes, increase efficiency, and create more profit without adding more work to your plate. In this episode, Melissa Kay and Kaitlyn Beaver are sharing why the most profitable businesses have a leadership development strategy that dissolves payroll problems. Join us now to learn how your team can make your business stronger every single day. Profit by Design is a Tap the Potential production. Show Highlights: * Supporting your team and driving profit for your business * Your team members’ time is worth $10,000 an hour, too! (Do they know your vision, mission, and purpose?) * Find where profit is leaking with your team and turn it into growth and opportunities. * A personal example from Kaitlyn’s career when she was looking for a chance to grow * Creating roles based on what your business needs * Turning payroll into your profit driver requires alignment among your vision/mission/values, team members’ roles, their key results, and KPIs. * Helping your team members shine as they achieve (and exceed!) their key results * If you want to turn your payroll into your biggest profit driver, https://www.tapthepotential.com/book a call [https://www.tapthepotential.com/] with us today! Resources: If today’s conversation made you realize your business may be relying too heavily on you, take the https://tapthepotential.com/tag/better-business-better-life-assessment/page/35/?et_blogBetter Business, Better Life Assessment [https://tapthepotential.com/tag/better-business-better-life-assessment/page/35/?et_blog]. In about 10 minutes, you’ll discover the biggest constraint holding your business back and learn where to focus next.

413: The Hiring Mistakes We See Every Single Week

The hiring mistakes we see every single week have nothing to do with finding “good people.” We’ve noticed the same patterns over and over again: hiring too fast because you’re overwhelmed, settling because you need a body in a position, writing job ads that attract the wrong candidates, and expecting new hires to “figure it out.” Is it any wonder why your turnover rate is high? The truth is that hiring challenges are rarely just hiring challenges. They are often leadership challenges. In this episode of the Profit by Design podcast, Kaitlyn and Melissa pull back the curtain on the conversations we’re having with business owners every week. We share the most common hiring mistakes we see, why they happen, and what the best business owners do differently to build an A-player team. If you’re frustrated with hiring and wonder why your team isn’t performing the way you’d hoped, this conversation is for you! Profit by Design is a Tap the Potential production. Show Highlights: * Our How to Hire the Best program helps you stand out as an employer of choice. * Avoid costly hiring mistakes. * Melissa’s perspective on hiring with intention (“What does my company need right now?”) * Writing job descriptions vs. job advertisements * Hiring for skills vs. hiring for character * Your business culture should be obvious to anyone who applies for a job! * Understanding how to implement an A-player development plan with one-to-one check-ins on their goals, successes, and trajectory * Common mistakes by business owners: not blocking off time to welcome a new team member, not having human connection as part of your onboarding process, and not building a culture of community on your team * A magic question to ask any team member: “How might I support you?” * If you are up against hiring challenges, https://www.tapthepotential.combook a call [https://www.tapthepotential.com] with us today! Resources: And if today's conversation has you thinking, "I can totally relate to this," don't stop there. Take the Better Business, Better Life Assessment to discover the biggest constraint keeping your business from supporting your life. In about 10 minutes, you'll have a clearer picture of where to focus next. 👉 tapthepotential.com/assessment [http://tapthepotential.com/assessment]

412: What the Best Business Owners Do Differently

What separates the business owners who thrive from those who stay stuck? After coaching hundreds of business owners, we’ve noticed that those who create the biggest transformations aren’t necessarily the smartest, the busiest, or the ones working the longest hours. In this week’s episode, Melissa Kay and Kaitlyn Beaver pull back the curtain on the patterns they see every day while coaching business owners and leading conversations with entrepreneurs across the country. You’ll learn the mindset shifts that lead to sustainable growth, what the best business owners do that others overlook, the habits that create stronger teams and better leadership, and why some owners grow with confidence. In contrast, others stay stuck in survival mode. Join us for an honest conversation about what we have learned from the business owners building businesses that truly support their lives. Profit by Design is a Tap the Potential production. Show Highlights: * Top mindset shifts for sustainable growth: (Hint: Working less is more!) * Create space for innovative thinking. * Focus on $10,000-an-hour activities. * Taking “time off” doesn’t just mean going on vacation. * The value of time audits in pinpointing your issues * Delegation is a true gift to your team members. It fosters growth AND trust. * Clear systems make delegation easier! * Do you know the sweet spot of your business? * Examples from Melissa of giving clients a better life * ONE small step forward can make the biggest difference in your business and your life! Take the https://www.tapthepotential.com/assessmentBetter Business, Better Life Assessment [https://www.tapthepotential.com/assessment] today! Resources: If this conversation leaves you wondering what your next step should be, take the https://www.tapthepotential.com/assessmentBetter Business, Better Life Assessment [https://www.tapthepotential.com/assessment]. It will help you identify the biggest opportunity in your business so you can stop guessing and start building a business that truly supports your life. Work should support your life–not the other way around!

411: How I Prepared My Business for a 6-Week Vacation

What if you could step away from your business for six weeks… and everything kept running? For many business owners, even taking a long weekend feels impossible. It’s not because you don't have a great team or you don’t work hard enough. It’s because your business still depends on you for too many decisions. The freedom you’re looking for isn’t found by working harder; it’s built through intentional leadership, clear systems, and a self-managing team. In this episode of the Profit by Design Podcast, Dr. Sabrina Starling shares how she prepared her business for her 6-week vacation—and the lessons every business owner can apply to create more time, more freedom, and a more sustainably profitable business. Imagine signing off for six weeks and returning to a more confident team, a business that’s still growing, and a life that finally feels aligned with why you became an entrepreneur in the first place. Join Melissa Kay and Dr. Sabrina to learn how to make this dream a reality in your business! Profit by Design is a Tap the Potential production. Show Highlights: * Dr. Sabrina’s hard rule about “no takebacks” after delegating tasks for her vacation * Practical steps of vacation preparations for Dr. Sabrina (How she prepares her team) * The key to creating a sustainable business and job stability for your team * Focus on key results for team members. * Dr. Sabrina’s mandate to her team about using AI for repetitive activities * The incredible results our clients are experiencing because of innovation and creativity * Melissa’s example of freeing up her time by offloading tasks to others * The business owner’s trap: “I am the ONLY one who can do this.” * Give your team members more confidence, ownership, and job stability! * Ready to discover what’s keeping your business dependent on you? Find out more about our Better Business, Better Life program. Learn how to slash ten hours off your work week! https://www.tapthepotential.comBook a call [https://www.tapthepotential.com] with Kaitlyn today! Resources: Take the https://www.tapthepotential.com/assessmentBetter Business, Better Life Assessment [https://www.tapthepotential.com/assessment] to identify your biggest opportunity to create more time freedom, stronger leadership, and a sustainably profitable business! Work should support your life–not consume it!

410: The Business is Growing. Is Your Life?

Could your business survive without you for six weeks? For most business owners, the answer is NO. It’s not because they aren’t capable, but because the business has been built to depend on them. If taking a week off feels impossible, it’s a sign that you’re carrying too much of the business on your shoulders. In this episode, Dr. Sabrina Starling shares how she prepared to take a six-week vacation without her business missing a beat. It’s not about working harder before you leave; it’s about building the right systems, developing a self-managing team, and leading in a way that creates true freedom. Imagine coming back from vacation refreshed, instead of returning to chaos, missed opportunities, and a mountain of problems waiting for you. That’s what happens when you intentionally build a business that supports your life. The measure of a healthy business isn’t how hard the owner works, but how well the business performs when the owner steps away. In this episode, you’ll discover why owner dependency is limiting your growth, the leadership shifts that make time away possible, how to build trust and accountability with your team, the systems every business needs before the owner can truly unplug, and why taking extended time away is one of the best tests of a healthy business. Profit by Design is a Tap the Potential production. Show Highlights: * Dr. Sabrina is on the brink of a six-week vacation! Hear her explain how she prepared. * What we are risking when we don’t prioritize vacations * “What is your biggest fear if you were away for two weeks?” * Melissa’s perspective, as a team member, on Dr. Sabrina’s vacations * The #1 reason you should take vacations is so that your team can grow and break their dependency on you. * The key to preparing for an extended vacation is to have the right systems in place. * “What 20% of my effort gets 80% of my results?” * “What 20% of what you do in your life produces 80% of your impact on those you love?” * Getting your business shrunk down to size–not taking over your life! * Ready to take your life back from your business? Need help knowing where to start? https://www.tapthepotential.com/Book a call [https://www.tapthepotential.com/] with Kaitlyn today! Resources: Take the https://www.tapthepotential.com/assessmentBetter Business, Better Life Assessment [https://www.tapthepotential.com/assessment] to identify the next steps toward creating a sustainably profitable business that gives you more time, more freedom, and more peace of mind.