Bridge the Gap™ by Revenue Reimagined

Do your sellers earn attention before they ask for time? In this episode of Bridge the Gap, we sit down with Leslie Venetz, founder of a GTM agency, bestselling author of Profit-Generating Pipeline, and one of outbound’s sharpest voices, to rewrite the playbook on modern prospecting.  We unpack her Earn the Right framework, why most “personalization” is performative, and how to build trust in a noisy market without spamming anyone. 🔑 Key Highlights * What “earn the right” really means in cold email and cold calls * Turning features into benefits buyers actually care about * The line between real personalization and manipulative name-drops * Coach vs. tell: training reps to think, not template-and-send * Crafting ICP segments with filters that make messaging relevant * AI’s role in research and quality control, not copy-paste volume If you’re a founder, GTM leader, or operator who wants practical outbound playbooks that earn trust first and drive meetings without spam, this one’s for you. Connect with Leslie- leslievenetz [http://linkedin.com/in/leslievenetz/]Sponsor info:  We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results!  Learn more about Sendoso today at https://www.sendoso.com…    [https://www.sendoso.com/demo-request?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined]ZoomInfo is another proud sponsor: https://www.zoominfo.com/gtm?utm_sour...   [https://www.zoominfo.com/gtm?utm_source=linkedin&utm_medium=Influencer&utm_campaign=Adam_Jay&utm_content=gtm-intelligence] 🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here [https://www.revenue-reimagined.com/gtm-gap].

Are you shipping AI features or building workflows that actually win? In this episode of Bridge the Gap, we sit down with Nick Zeckets, founder of Smoke Signals, to cut through the GTM AI noise and show what real operational change looks like when AI powers workflows, not spam cannons. Nick’s done the reps across SaaS growth and sales leadership. His stance is clear and sharp. AI should connect your entire revenue motion end to end and it should show up in process design not just in prettier emails. 🔑 Key Highlights * AI hype vs real GTM outcomes * Build proprietary signals that competitors cannot copy * Design end-to-end programs across marketing sales and CS * Measure pipeline quality, not vanity activity * Leaner teams through operational automation * Slow down to speed up with GTM and RevOps alignment If you are a founder GTM leader or operator who wants practical playbooks that drive revenue without chasing shiny objects this one is for you. Connect with Nick- nickzeckets [https://www.linkedin.com/in/nzeckets/]Sponsor info:  We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results!  Learn more about Sendoso today at https://www.sendoso.com…    [https://www.sendoso.com/demo-request?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined]ZoomInfo is another proud sponsor: https://www.zoominfo.com/gtm?utm_sour...   [https://www.zoominfo.com/gtm?utm_source=linkedin&utm_medium=Influencer&utm_campaign=Adam_Jay&utm_content=gtm-intelligence] 🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here [https://www.revenue-reimagined.com/gtm-gap].

Are You Hiring Sellers Or Burning Runway? In this episode of Bridge the Gap, we sit down with Matt Milligan, co-founder of Uhubs, to show how data-driven hiring, onboarding and coaching can de-risk sales teams and stop the revolving door of bad reps. 🔑 Key Highlights * The true cost of a failed sales hire *  Profile fit beats pedigree every time *  Activity signals that actually predict quota *  Frontline coaching that sticks and scales *  When to hire enterprise sellers vs upskill *  Culture scores that correlate with performance If you are a founder, GTM leader or operator who wants practical playbooks to hire smarter ramp faster and retain performers longer this episode is for you. Connect with Matt- mattmilligan [https://www.linkedin.com/in/matt-milligan/]Sponsor info:  We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results!  Learn more about Sendoso today at https://www.sendoso.com…    [https://www.sendoso.com/demo-request?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined]ZoomInfo is another proud sponsor: https://www.zoominfo.com/gtm?utm_sour...   [https://www.zoominfo.com/gtm?utm_source=linkedin&utm_medium=Influencer&utm_campaign=Adam_Jay&utm_content=gtm-intelligence] 🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here [https://www.revenue-reimagined.com/gtm-gap].

Would You Follow A Sales Leader Who Doesn’t Sell?  In this episode of Bridge the Gap, we sit down with Dan Lake, Head of Global Sales at ARInsights, to unpack what modern sales leadership actually looks like when the boss still picks up the phone.  With 20+ years in the trenches, Dan lives the mantra: “If you lead sellers, you should sell too.” 🔑 Key Highlights * How Dan splits time across prospecting demos and enterprise renewals * Simple rituals that make remote teams feel connected * Turning “tell” into “ask” so reps learn to think * Longer cycles, procurement hurdles, and AI review boards *  Why In-person is still Inbox for Enterprise Sales Cycles Every Time * Balance family and quota with intentional time and clear tradeoffs If you are a founder, GTM leader, or operator who wants practical playbooks that drive revenue without chasing shiny objects. Connect with Dan Lake: https://www.linkedin.com/in/danlake1/ https://www.linkedin.com/in/danlake1/ Sponsor info:  We are proudly supported by Sendoso - Where Thoughtful Gifting Drives Results!  Learn more about Sendoso [https://www.sendoso.com/demo-request?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined] today. https://www.sendoso.com/demo-request?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimaginedZoomInfo [https://www.zoominfo.com/gtm?utm_source=linkedin&utm_medium=Influencer&utm_campaign=Adam_Jay&utm_content=gtm-intelligence] is another proud sponsor. 🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here [https://www.revenue-reimagined.com/gtm-gap].

Hiring the wrong leader can kill your startup. So why do GTM teams keep making the same mistakes? In this episode of Bridge the Gap, we sit down with Andy Mowat, founder & CEO of Whispered (ex-Upwork, Box, Gated), who’s tackling one of the riskiest, most expensive parts of growth: executive hiring. From scaling unicorns to building the largest database of unposted GTM roles, Andy shares why most teams build “backwards,” how to avoid wasting millions on the wrong VP of Sales, and what founders and executives should really be asking before they shake hands. What You’ll Learn:  • The #1 mistake GTM teams make (and how to avoid it)  • Why “get the best people on the bus” is a broken playbook  • How to evaluate CEOs & leadership teams before joining  • Why executive hiring is not recruiting—and how Whisper flips the model  • When to hire your first VP of Sales vs. CRO (with stage benchmarks)  • The role of fractional leaders vs. full-time execs in early stage growth  • How AI is reshaping org design & go-to-market strategy  • Why most jobs are whispered long before they’re posted Connect with Andy: https://www.linkedin.com/in/amowat/ [https://www.linkedin.com/in/amowat/] PS - huge shout out to Sendoso [https://sendoso.com/demo-request/?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined] for sponsoring our show. We could not do this without you. See how Sendoso [https://sendoso.com/demo-request/?utm_medium=paidsocial&utm_source=linkedin&utm_content=revenuereimagined] can help increase pipeline, ROI, and customer retention. 🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here [https://www.revenue-reimagined.com/gtm-gap].