Steph Le Prevost: CRO & UX Manger at Specsavers | Sparetime Chats #5

Steph Le Prevost: CRO & UX Manger at Specsavers | Sparetime Chats #5

We discuss why companies should embrace experimentation, career progression, negotiating salaries, overcoming our own biases and much more. We also share some useful tools and learning resources.   Having joined Specsavers 3 days after leaving school, Steph's 5yr tenure saw her journey through CRM, SEO, Content all the way to becoming UX and CRO Manager. Steph is currently a CRO Consultant at Conversion.com where she aims to supercharge her knowledge and experiences while working with diverse brands.   Beside Steph’s passion for Behaviour Science, we share a similar growth mindset and I really admire her career journey so far. No doubt this is just the beginning and I look forward to what the future brings.   #conversionoptimisation #digitalexperience #behaviourscience #CX  Connect with Steph on LinkedIn [https://www.linkedin.com/in/steph-le-prevost-546984125/ ] RESOURCES  Research on Priming Effect [https://www.researchgate.net/publication/247400115_The_Effect_of_Priming_Gender_Roles_on_Women%27s_Implicit_Gender_Beliefs_and_Career_Aspirations] Thinking Fast and Slow [https://suebehaviouraldesign.com/kahneman-fast-slow-thinking/]  The Psychopath Test  Don't Make Me Think  CXL, Experimentation Nation, Baymard Institute   TOPICS  (00:00) Intro   (13:48) What is CRO?   (20:37) The problem with extracting customer needs from user data   (24:10) How to get into CRO  (25:53) How CRO has impacted my mindset   (28:58) The ethics of conversion experimentation and exploiting cognitive biases   (35:57) CRO and Project Management tools   (42:20) Getting into a leadership role   (46:22) Overcoming inherited cognitive biases   (50:02) “As a woman you have to learn your worth..”   (53:45) How do you negotiate the right salary?   (57:42) Books, podcasts and learning materials   (58:59) What’s your vision of fulfilment?    TOOLS  Amplitude  ContentSquared  Hotjar  6Sense  Google Analytics  Kibo  Decibel  Figma  Asana  Trello  Microsoft Planner  Jira  Todoist  Calendly   PLUG IN 🔌   Website [https://sparetimr.carrd.co/] Twitter [https://twitter.com/Sparetimr] LinkedIn [https://www.linkedin.com/company/sparetimr] Insta [https://www.instagram.com/sparetimr]

Jibraan Kadri: Biotech Scientist and Researcher | Sparetime Chats #3

We discus CRISPR, the ethics of DIY biohacking, a shared appreciation for Japanese city pop, Islamic philosophy, a theoretic idea of the meaning of life and much more. [Our conversation is split into two parts; Part I - Science 00:00  &  Part II - Religion & Spirituality 01:09:23] Being the optimist I am, this conversation strengthened my belief in unbound human potential. We get stuck in the routine of our lives that we miss the radical change going on around us and the smart tools available for us to create the change we wish to see. If I could speak to 17yr old me, who was fascinated with people, science and the unconventional, my message would be “pursue your passions intently and leverage the tools around you to explore the lengths and breadth of your curiosity”. I learnt so damn much from Jibraan and I also appreciate him for engaging my questions and wild theories    #biohacking [https://www.youtube.com/hashtag/biohacking] #crispr [https://www.youtube.com/hashtag/crispr] #biotech [https://www.youtube.com/hashtag/biotech] #hypoallergenicpeanuts [https://www.youtube.com/hashtag/hypoallergenicpeanuts] #humanaugmentation [https://www.youtube.com/hashtag/humanaugmentation] PLUG IN 🔌 Find us here 👉 - https://sparetimr.carrd.co/ [https://sparetimr.carrd.co/] Jibraan's portfolio - https://tks.life/profile/jibraan.kadri [https://tks.life/profile/jibraan.kadri] Jibraan’s Twitter - https://twitter.com/KadriJibraan [https://twitter.com/KadriJibraan] Watch video version - https://www.youtube.com/watch?v=rZZYwmCx2RE [https://www.youtube.com/watch?v=rZZYwmCx2RE]

Louis Garner: Coach and Community Builder | Sparetime Chats #2

We catch up on projects, discuss lunching a social enterprise and building a community during the pandemic, the value of mentorship, finding clarity in the midst of chaos, spirituality, meditation and much more. The Sanctuary Bristol is one of my favourite projects. I deeply respect the drive and team behind the project. One that has stayed true to its founding ethos and is still positively impacting the community. Louis is a coach, mentor, community leader and founder. His gratitude for nature greatly influences his coaching philosophy and methods. His approach aims to re-establish the innate connection between humans and nature whilst maintaining a compassionate relationship with oneself and their communities. A key take away from this chat, one that truly resonates with my mindset is summarised when Lou said "true blessing is when you are living the effortless life with your brothers and sisters" - I believe we have enough resources and knowledge to live abundantly and it's my personal responsibility to contribute to enrich those around me.    #socialenterprise [https://www.youtube.com/hashtag/socialenterprise] #sustainability [https://www.youtube.com/hashtag/sustainability] #thesanctuarybristol [https://www.youtube.com/hashtag/thesanctuarybristol] PLUG IN 🔌 Find us here 👉 - https://sparetimr.carrd.co/ [https://sparetimr.carrd.co/] Website - https://www.lupbristol.com/ [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbWYyUVBsY2hhellLdk9GZGR5eDBkRUZFUERFZ3xBQ3Jtc0trV2pZWjNLOFJhRmpTZmt4WlpzazNSVzN1RzB6NjVodHBVRXNwX0NhWTZWTFdjWjdPNFhBUk5qY0x5Tkl6MGhxNDVGOGxjdmVqV2JSWGZ2dkNUWGdBb1dVeWt5eWJZSDZmU0pBYVVQYXk3TWo3Q1NyUQ&q=https%3A%2F%2Fwww.lupbristol.com%2F] Lou's Insta - https://www.instagram.com/lgcoaching_/ [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbkllUnZXczZnbVlsaFN0NlVJN3VNMDhUdHFWUXxBQ3Jtc0ttbF83MlBiVE44MnRKRmw0ZzQ2dFF4bkNwQUoxQ1Yzd3NXc3J2clRadHJQUjZ6LVpfdm9QeTQzRG9wNGlQMkUwaFlOUVVUVDFkc2tzZ0lGdGVJWHdieFJQNFlyN2piVnkwdWJDS0Q1WlFrN0cySThNdw&q=https%3A%2F%2Fwww.instagram.com%2Flgcoaching_%2F] The Sanctuary Bristol - https://www.instagram.com/thesanctuar... [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbGFkallnYXVTRU81eTFiOXJyV2F4WGxJRjdoZ3xBQ3Jtc0trVGwxc0ZBUHBUWHhTUWhuQWdKQ3NKNGpYT1VSZGxwWnVlaFJ4S3EtSXhlNlQwZzRpQ0wwR0N3ZWdnRXdNcHNlZERRTzM3TjItUG5QdjRjQ0NmNHAyeWpoT2I4aUkxMmdMal8yV1VIN2JfR0psZ1VTUQ&q=https%3A%2F%2Fwww.instagram.com%2Fthesanctuarybristol%2F] Watch video version - https://www.youtube.com/watch?v=vuYGXDovjxc [https://www.youtube.com/watch?v=vuYGXDovjxc]

RJ Youngling: Researcher and Entrepreneurial Scientist | Sparetime Chats #1

We discuss marketing science, growing an online audience, startup growth strategies, the Darwinistic nature of social media, the "VC and fake guru problem", behavioural economics, the fungibility of freelancers in the gig economy, and much more. RJ is a researcher and entrepreneurial scientist who combines findings from field and academic research to build efficient strategies for companies.   He is currently focused on building an “MMA camp for founders”. He takes an interesting approach to this by putting himself in his shoes 10 years ago and synthesising his startup knowledge, experiences and failures to help founders achieve their goals today   #marketingscience [https://www.youtube.com/hashtag/marketingscience] #entrepreneurialscience [https://www.youtube.com/hashtag/entrepreneurialscience] #behaviouraleconomics [https://www.youtube.com/hashtag/behaviouraleconomics]    PLUG IN 🔌   Find us here 👉 - https://sparetimr.carrd.co/ [https://sparetimr.carrd.co/] RJ’s website - https://younglingresearch.com/ [https://www.younglingresearch.com/] RJ’s Twitter - https://twitter.com/YounglingAndCo [https://twitter.com/YounglingAndCo] Watch video version - https://www.youtube.com/watch?v=iNXrKJPpyLY [https://www.youtube.com/watch?v=iNXrKJPpyLY]