Sprung On Food
On this episode of Sprung On Food, host Kae Sprung is joined by comedian and creator Waleed Mansour to get into the history of the Dairy Queen Blizzard. They trace Dairy Queen’s origins in 1938–1940 soft-serve experimentation by J.F. and Alex McCullough, rapid franchise expansion, and franchisee-driven innovations like the Dilly Bar, Brazier hot foods, the Buster Bar, and the Peanut Buster Parfait (including Waleed’s Oreo swap and parfait ideas). The episode explains how the Blizzard was introduced in 1985 after St. Louis franchisee Samuel J. Temperato took inspiration from Ted Drewes, why it’s flipped upside down, how it’s made from soft serve (with lower milk fat and overrun), and how it grew to 170+ flavors, major sales impact, Miracle Treat Day giving, and pop-culture moments and collaborations through 2025. You can follow and support this week's guest, Waleed Mansour here: Instagram: https://www.instagram.com/mr.waleedmansour [https://www.instagram.com/mr.waleedmansour] Awesomely Awful YouTube: https://www.youtube.com/@awesomely_awful [https://www.youtube.com/@awesomely_awful] We're Dead YouTube: https://www.youtube.com/@WereDeadShow [https://www.youtube.com/@WereDeadShow] See behind the scenes photos and video here: http://instagram.com/sprungonfood [http://instagram.com/sprungonfood] Check back for new episodes, and make sure to also subscribe: https://www.youtube.com/@iamsprung [https://www.youtube.com/@iamsprung] You can also learn more and follow Kae Sprung here: Website: http://katherinesprung.com [http://katherinesprung.com/] Instagram: https://www.instagram.com/iamsprung [https://www.instagram.com/iamsprung] TikTok: https://www.tiktok.com/@iamsprung [https://www.tiktok.com/@iamsprung] Looking for half off your first 2 months to help make your own podcast? I recommend Riverside and Descript. You can find links below to sign up*: Riverside: https://riverside.cello.so/kbhJQ48RO1S [https://riverside.cello.so/kbhJQ48RO1S] Descript: https://descript.cello.so/4oB9cH6HfXH [https://descript.cello.so/4oB9cH6HfXH] About the show: Sprung On Food is a digital and podcast series, hosted by Katherine "Kae" Sprung, an award-winning pastry chef and food and media entrepreneur. This season, we're talking about favorite foods- the history behind them and the role they play in the world today. Each episode features a special guest to talk about their favorite food, and help comment on the historical origins and pop-cultural and modern society moments tied to that food. Its food history meets food pop-culture, a dose of education, with sprinkles of comedy. *Please note that I'm an affiliate and might receive a commission from the links. If you plan on signing up for either app, please consider using the link to help support a fellow creator! 00:00 Blizzard Talk Begins 01:12 Dexter DQ Memories 04:02 Mint Oreo Go To 05:41 Blizzard Origin Story 06:30 Soft Serve Beginnings 07:30 Food Adventure Detour 10:35 DQ Launch And Boom 13:06 Franchisee Secret Menu 16:43 Brazier And New Treats 18:48 Improv Lessons On Flops 21:10 Handling Comedy Flops 22:15 Franchise Ideas That Failed 23:55 Blizzard Origin Story 25:53 The Upside Down Ritual 27:35 What Makes It Work 29:55 Flavor Explosion And Sizes 32:36 Sales Impact And Charity 34:12 Loyalty And Promos Talk 36:08 Weird Mascots And Records 39:23 Pop Culture Collabs 40:35 Final Soft Serve Advice 41:37 Thanks And Sign Off
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