Strictly From Nowhere: A Podcast Experiment by Cause of a Kind
In this episode of Behind Enemy Lines, a segment of CTO Confidential, Michael Rispoli breaks down a lesson every forward deployed engineer, consultant, and AI builder needs to understand:Selling service is not selling software.That same lesson applies directly to forward deployed engineering.An AI phone system that books more appointments might sound like an obvious win until it overwhelms the team, frustrates customers, or damages the reputation the business depends on. A mobile ordering system sounds great until customers complain that their coffee is cold. Automation can be technically successful and still be operationally wrong.In this episode, Michael explores:- Why sales is really an empathy skill- Why engineers need to stop projecting their own assumptions onto customers- Why SaaS thinking often fails inside service businesses- How AI can create new operational problems if deployed carelessly- Why “too much growth” can be a real concern- Why service businesses need good growth, not growth at all costs- Why the service is the moat for many SMB and mid-market companies- How forward deployed engineers can design solutions that protect the customer experienceIf you are selling AI, building tools for Main Street businesses, working with clients, or trying to become a better forward deployed engineer, this episode is a reminder that the best technology is not always the thing that creates the most volume.It is the thing that helps the business grow without destroying the trust, service, and reputation that made customers choose them in the first place.────────────────────────────────LISTEN ON ALL PLATFORMSSpotifyhttps://open.spotify.com/show/1V4SjmlnG2sntDnck8UrGWApple Podcastshttps://podcasts.apple.com/us/podcast/strictly-from-nowhere-a-podcast-experiment-by-cause/id1804380172iHeart Radiohttps://www.iheart.com/podcast/269-strictly-from-nowhere-a-po-315649122/YouTubehttps://www.youtube.com/channel/UCWAstEyCK6YsKVTTRsQr37wSUPPORT THE SHOWPatreonhttp://patreon.com/StrictlyFromNowhereCONNECT WITH USLinkedInhttps://www.linkedin.com/company/strictly-from-nowhereWebsitehttps://strictlyfromnowhere.com────────────────────────────────FOLLOW JUSTIN ABRAMS | @cuzzinjustinLinkedInhttps://www.linkedin.com/in/cuzzinjustin/Instagramhttps://www.instagram.com/cuzzinjustin/Xhttps://x.com/cuzzinjustinTikTokhttps://www.tiktok.com/@cuzzinjustinFacebookhttps://www.facebook.com/cuzzinjustin24Websitehttps://www.cuzzinjustin.com────────────────────────────────FOLLOW MIKE RISPOLI | @mike_rispoli_ctoLinkedInhttps://www.linkedin.com/in/michael-rispoli-cto/Instagramhttps://www.instagram.com/mike_rispoli_cto/Xhttps://x.com/michael_rispoliTikTokhttps://www.tiktok.com/@mike_rispoliWebsitehttps://michaelrispoli.com/────────────────────────────────CAUSE OF A KIND | @causeofakindWebsitehttps://www.causeofakind.comLinkedInhttps://www.linkedin.com/company/cause-of-a-kindInstagramhttps://www.instagram.com/causeofakind/Xhttps://x.com/causeofakindTikTokhttps://www.tiktok.com/@causeofakindNewsletter Signuphttp://eepurl.com/gcc-yjNewsletter Archivehttps://us16.campaign-archive.com/home/?u=847ea1526d6523a41ef1eb5a5&id=48d53e9627────────────────────────────────OPEN SOURCE PROJECTSCodeDojohttps://github.com/Cause-of-a-Kind/code-dojo-coreOCR Ruby GEMhttps://activestorage-ocr-demo.fly.dev/────────────────────────────────COMMUNITY INITIATIVESLong Island Technologistshttps://www.longislandtechnologists.comhttps://www.linkedin.com/company/long-island-technologists-networkinghttps://www.instagram.com/longislandtechnologists/────────────────────────────────We Build Products, Because We Want Them To Existhttps://coakstudio.com────────────────────────────────Brought to you by Cause of a KindA boutique software development and startup studio from Long Island, New YorkStand up. Show up. Build.
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