The Expert Effect

Using WooCommerce is Like Opening an Actual Store

What's the best option for your E-Commerce store growth? Thoughts on why WooCommerce is an excellent option for growth and ownership for ECommerce store owners.

Is UX killing conversions on your ecommerce website?

Link to original post: https://modeeffect.com/ux-killing-conversions-ecommerce-website/ We recently joined the GoDaddy blogging team of experts in website development and design, hosting, domains and online marketing. This month’s post is focused on eCommerce conversions. Here’s a snippet: A great user experience goes a long way towards creating a successful e-commerce brand and store. A user’s experience on your eCommerce website will have a strong impact on how long they stay on your site, how much they navigate through it, and if they make a purchase while visiting. When it comes to conversions, your user experience is critical. So, let’s dive in and look at four key areas of eCommerce website UX design that will help ensure you don’t lose conversions for the users you’ve worked so hard to attract to your site.

4 eCommerce Design Trends that Amplify Results on Your Store

Link to original article: https://modeeffect.com/4-ecommerce-design-trends-that-amplify-results-on-your-store/ eCommerce website design is a fast-changing landscape. At Mode Effect, we specialize in designing eCommerce websites on the WordPress WooCommerce platform, which we’ll talk a bit more about later. To help keep you up-to-date on the latest trends that have a powerful impact on an eCommerce store and its success, we’ve rounded up four design trends to incorporate into an eCommerce site. Each will have an impact on your customer’s first impression, how they engage with the site, whether they make a purchase or not and if they become repeat and loyal customers.

4 Tips To Optimize The Post Purchase Process On WooCommerce Store

One of the single best ways you can create repeat customers to your eCommerce store on WooCommerce or other eCommerce platforms is to provide them with an effective post-purchase experience. After all, retaining a customer is easier than acquiring a new one. Read more here: https://modeeffect.com/tips-to-optimize-your-woocommerce-post-purchase-experience/

Websites vs Web Applications - Web Application Considerations

When contemplating a web application or website, it’s also important to understand that there are often additional responsibilities that come with web applications. Especially if you’re dealing with information that’s provided by customers, visitors, or members. While websites are largely information based, a web application often requires input from the end user. Anytime your users are inputting personal information or payment details, you are faced with the responsibility of safeguarding that information. Websites are certainly not immune to hackers, but the inherent nature of web applications means that they are faced with an increased risk of security breaches. Your developer is probably already aware of this, but clients rarely are. So, make sure you discuss potential risks with your developer. Read more here: https://modeeffect.com/does-your-startup-need-a-web-app-or-a-website/