Her Empire Builder Show with Tina Tower

325: Managing Stress for Ambitious Women with Andrea Robertson

Host Tina Tower welcomes Dr. Andrea Robertson - osteopath, naturopath, nutritionist, speaker, and "inflammation queen", to discuss women's health (especially perimenopause/menopause), avoiding burnout, and building a long-term online business. Andrea shares her path from professional dance (including Moulin Rouge) and a large Adelaide clinic to online programs after burnout, staff upheaval, and realizing she needed to be bigger than her hourly rate. She explains common midlife symptoms (fatigue, brain fog, belly weight gain, anxiety), focuses on reducing inflammation and toxic load (often removing alcohol, gluten, cow's dairy, processed sugars), and emphasizes small nervous-system habits like box breathing and outdoor light. Andrea outlines her 12-week program, 3-week Inflammation Detox Diet, and newer paid-ads/VSL funnel approach as the online landscape has changed. Where to find Tina: Join Her Empire Builder: https://www.herempirebuilder.com/join [https://www.herempirebuilder.com/join] Instagram: https://www.instagram.com/tina_tower/ [https://www.instagram.com/tina_tower/] Where to find Andrea: Monthly Inflammation Detox Diet = Special price of $111 for 24 hours: https://www.andrearobertson.health/IDD [https://www.andrearobertson.health/IDD] All my Freebies page: https://www.andrearobertson.health/freebies [https://www.andrearobertson.health/freebies] Book a call to join my 12 week program: https://www.andrearobertson.health/whs [https://www.andrearobertson.health/whs] Key moments: 00:00 Welcome Launch Week 00:26 Meet Dr Andrea 03:05 Perimenopause Preview 03:58 Join Her Empire 06:21 Andrea Origin Story 08:22 Clinic Crisis Pivot 13:33 First Online Launch 17:57 Menopause Niche Choice 20:06 Symptoms And Solutions 24:37 Inflammation Food Triggers 26:41 Stress Hormone Triangle 28:10 Nervous System Micro Habits 30:12 Breathwork and Daily Routines 33:05 Listen to Body Whispers 35:01 High Achiever Health Patterns 36:40 Redefining Sustainable Success 38:16 Programs and Client Journey 40:32 Marketing Shifts After Covid 44:13 Thought Leadership and Self Belief 46:10 Start Before Ready 47:22 Midlife Health Mission About Andrea: Dr Andrea Robertson is an Osteopath, Naturopath, Nutritionist, keynote speaker, and health educator —often called the Inflammation Queen. With over 25 years in health and human performance, and a background spanning both clinical practice and professional dance, including performing at the Moulin Rouge in Paris, Andrea brings a unique lens to women's health. She has helped thousands of women worldwide improve their energy, hormones, and confidence through her online programs, clinics, and keynote work, and is especially known for supporting women through perimenopause and menopause with practical, science-backed strategies that work in real life.

324: BTS Live Launch from Palm Springs

In this episode, I share why I'm in Palm Springs for launch and how running a destination launch energizes me compared to launching from home. I discuss the importance of effort, mindset, and strategy for success, noting that only 12% of female business owners earn over $100,000 a year, often due to a lack of strategy and mindset. I invite you to join us in Her Empire Builder, where we provide the support and community needed to elevate your business. Where to find Tina: Join Her Empire Builder: https://www.herempirebuilder.com/join [https://www.herempirebuilder.com/join] Instagram: https://www.instagram.com/tina_tower/ [https://www.instagram.com/tina_tower/] Key moments: 00:00 Introduction from Palm Springs 02:56 Need for a Break 04:41 Emotional Rollercoaster of Launches 06:40 Daily Routine in Palm Springs 09:02 Empire Accelerator Training Recap 10:56 Elements of Success 16:05 Join Her Empire Builder

323: Reinventing Your Business For Life with Hayley Osborne

Tina Tower welcomes Hayley Osborne to the Her Empire Builder Show to talk about how having three kids under five has amplified Hayley's ambition, focus, and productivity, plus the kinds of support she says yes to (like a cleaner, lawn help, and leaning on family). Hayley shares her journey of business reinvention, from broad marketing and brand work (including launching social pages for brands like Jack Daniels) through different niches to ultimately focusing on health, wellness, and allied health businesses, along with lessons on trusting your gut, diversifying income streams, and using failure as fuel. They discuss the pressure of being visible, stepping into a personal brand, keeping marketing professional with systems, and why social media isn't the only growth lever. Haley highlights podcasts and live events as high-ROI marketing, encourages practising your clear "what I do" pitch, and defines success as freedom. Where to find Tina: Join Her Empire Builder: https://www.herempirebuilder.com/join [https://www.herempirebuilder.com/join] Instagram: https://www.instagram.com/herempirebuilder [https://www.instagram.com/tina_tower/] Where to find Hayley: * Listen to Hayley on her podcast, The Hayley Osborne Show [https://hayleyosborne.com/category/podcast/] * Build a health brand that turns heads and fills appointment books with the 10 essentials every successful practitioner uses to stay booked, visible, and unforgettable. Download your Health Brand Marketing Strategy Checklist HERE [https://shm.hayleyosborne.com/essentials-checklist] * Join the waitlist for The Health Brand Accelerator TM 90 Days if you're a health brand ready to go BIG,HERE [https://hayleyosborne.com/] Key moments: 00:00 Welcome and Guest Intro 04:22 Babies and Ambition 07:06 Laser Focus Systems 08:46 Reinventing the Business 13:07 Pivoting and Diversifying 15:47 Failure and Public Growth 19:05 Personal Brand Challenges 22:40 Visibility with Limited Time 24:44 Balancing Motherhood Self 24:59 Asking For Support 25:49 Mindset Shift Outsourcing 26:28 Raising Kids With Village 29:01 Different Life Stage Timelines 31:51 Podcast Marketing ROI 33:43 Networking Live Events 36:02 Introvert Event Confidence 38:53 Growth Through Empire Builder 41:58 Level Up And Invest 44:03 Defining Success Freedom

321: Mastering The Mental Game of Business with Jacqueline Snyder on Her Empire Builder Show

In today's episode I am talking with business powerhouse and my good friend, Jacqueline Snyder, the founder and CEO of The Product Boss. While we're talking about business growth and running multi-million dollar online courses, we're focusing on alignment and how your business is a reflection of you and how you can grow yourself so that in turn, you can grow your business. Where to find Tina: * Her Empire Builder Waitlist: https://www.herempirebuilder.com/waitlist [https://www.herempirebuilder.com/waitlist] * Join the free coaching week with Tina: https://www.herempirebuilder.com/tinaweek [https://www.herempirebuilder.com/tinaweek] * Instagram: https://www.instagram.com/tina_tower/ [https://www.instagram.com/tina_tower/] Where to find Jacqueline: * The Product Boss Podcast: https://podcasts.apple.com/us/podcast/the-product-boss-with-jacqueline-snyder/id1332572879 [https://podcasts.apple.com/us/podcast/the-product-boss-with-jacqueline-snyder/id1332572879] * YouTube: https://www.youtube.com/channel/UCsxpnARluJTJV7QJtbhEgwg [https://www.youtube.com/channel/UCsxpnARluJTJV7QJtbhEgwg] * Instagram: https://www.instagram.com/theproductboss [https://www.instagram.com/theproductboss] * Masterclass Training: https://go.theproductboss.com/sales-every-day-masterclass-optin1761332150531 J Jacqueline Snyder is the Founder of The Product Boss, bringing over 20 years of experience in the product industry, where she has launched and grown over 2,000 brands, including those featured in major retailers like Nordstrom and Target. Starting her journey as a fashion designer with Cuffs Couture, she built a six-figure business in its first year without ads or a social media following. Passionate about the mirror method, Jacqueline believes that personal growth directly impacts business success, guiding her 100,000+ students worldwide to achieve remarkable milestones, including Shark Tank appearances and top seller rankings. With over 5 million podcast downloads, she delivers actionable strategies and mentorship to help entrepreneurs navigate the challenges of building resilient businesses that reflect their true potential.

320: Boosting your marketing beyond social media

Ever felt like you could be doing more with your marketing but you've been focused on social media? This episode is for you so you can find out the 37 ways to market your online business and what you need to be doing to GROW. Resources: Get the free Marketing Audit: http://herempirebuilder.com/audit Her Empire Builder Waitlist: https://www.herempirebuilder.com/waitlist Join the free coaching week with Tina: https://www.herempirebuilder.com/tinaweek [https://www.herempirebuilder.com/tinaweek] 00:00 Welcome and Setup 00:36 Why Marketing Beyond Social 01:09 Get the 37 Point Audit 04:11 Personal Brand Foundations 07:04 Podcast Guesting Strategy 09:05 Start Your Own Podcast 10:36 Social Media With Strategy 13:17 Third Party Media Credibility 15:40 Website Funnel Checkup 18:23 Sales and Weekly Newsletter 21:47 Offers Waitlist and Training 22:40 Final Marketing Challenge