Storage Wins

S2E3: The Daily Actions That Separate Storage Buyers From Dreamers

In this episode of Storage Wins, Alex Pardo gets extremely tactical with Dan Wentzel, laying out what he calls the Daily Storage Playbook. This is where the journey moves from clarity into consistent execution—daily actions, weekly rhythms, and non-negotiables that turn intention into momentum. There's no magic here. No shortcuts. Just a clear, repeatable process that—when done consistently—creates opportunities, relationships, and eventually deals. This episode is designed to eliminate confusion and replace it with structure, discipline, and forward motion. You'll Learn How To: * Build daily non-negotiables that actually move your storage business forward * Create momentum even when deals aren't immediately materializing * Focus on controllable actions instead of outcomes you can't control * Turn consistency into confidence through repeatable daily habits * Engineer progress through relationships, not random deal chasing What You'll Learn in This Episode: [2:15] Why clarity without a plan still leads to failure [3:25] Introducing the "Daily Storage Playbook" [6:58] Why deals don't appear—you earn them through reps [8:27] The danger of failing to plan and how it kills efficiency [9:06] Why progress—not results—is the real driver of happiness [10:19] Defining 3–5 daily non-negotiables for your storage business [11:21] How to measure success when outcomes are out of your control [50:57] The power of five meaningful conversations per day [52:23] What 100 meaningful conversations in 30 days can create [53:13] Why most people want the finish line—but not the work Who This Episode Is For: * Aspiring storage investors who feel busy but not productive * Listeners who struggle with consistency and follow-through * Anyone unsure what to do daily to move closer to their first deal * People ready to replace motivation with discipline Why You Should Listen: Most people don't fail because they lack knowledge—they fail because they lack structure. This episode removes ambiguity and gives you a simple, repeatable framework for showing up every day in your storage business. If you've ever asked, "What should I actually be doing right now?"—this episode answers that question. Follow Alex Pardo here: * Alex Pardo Website: https://alexpardo.com/ * Alex Pardo Facebook: https://www.facebook.com/alexpardo15 * Alex Pardo Instagram: https://www.instagram.com/alexpardo25 * Alex Pardo YouTube: https://www.youtube.com/@AlexPardo * Storage Wins Website: https://storagewins.com/ Have conversations with at least three storage owners, brokers, private lenders, or equity partners inside the Storage Wins Facebook Group. Join for free here: https://www.facebook.com/groups/322064908446514/

S2E2: Turning Your Freedom Number Into Clear & Acheivable Goals with Self-Storage Investing

In this episode of Storage Wins, Alex Pardo shifts the focus from mindset to mechanics—helping Dan Wentzel move from belief to clarity. Together, they define Dan's freedom number, break down what he actually wants self-storage to do for his family, and start building the buy box that will guide every decision moving forward. This is where vague goals get replaced with real numbers. Where "someday" turns into a deadline. And where most aspiring investors realize the thing holding them back isn't opportunity—it's clarity. You'll Learn How To: * Identify your true "freedom number" and why it matters * Decide whether cash flow, equity, or both should drive your first deal * Build a clear buy box that eliminates distractions and wasted time * Understand why knowing your personal numbers is non-negotiable * Gain confidence by aligning strategy with your actual lifestyle goals What You'll Learn in This Episode: [0:00] Introduction [3:25] Why Season 2 shifts from mindset to mechanics [6:01] How confidence erodes when offers don't turn into deals [10:14] The critical question: what do you want self-storage to do for you? [12:08] Cash flow vs. equity—and why most people confuse the two [20:45] The wake-up call: not knowing your numbers is a problem [23:49] Defining the $25,000/month freedom number [30:29] How to build a buy box that actually filters deals [37:40] Why lack of clarity leads to burnout and quitting [41:15] Facility size, markets, and why "bigger isn't always better" [54:07] Active vs. passive investing—and choosing the right role Who This Episode Is For: * Aspiring storage investors overwhelmed by too many options * Listeners who've taken action but feel scattered or stuck * Anyone unclear on what success actually looks like financially * People ready to replace hope with a concrete plan Why You Should Listen: Most investors don't fail because of lack of effort—they fail because they never define what they're aiming for. This episode forces clarity around money, lifestyle, goals, and deal criteria so every future action has direction. If you've ever said "I just want financial freedom" without knowing what that actually means in dollars, this episode will change how you think—and how you move. Follow Alex Pardo here: * Alex Pardo Website: https://alexpardo.com/ [https://alexpardo.com/] * Alex Pardo Facebook: https://www.facebook.com/alexpardo15 [https://www.facebook.com/alexpardo15] * Alex Pardo Instagram: https://www.instagram.com/alexpardo25 [https://www.instagram.com/alexpardo25] * Alex Pardo YouTube: https://www.youtube.com/@AlexPardo [https://www.youtube.com/@AlexPardo] * Storage Wins Website: https://storagewins.com/ [https://storagewins.com/] Have conversations with at least three active storage owners, brokers, private lenders, or equity partners inside the Storage Wins Facebook Group. Join for free here: https://www.facebook.com/groups/322064908446514/ [https://www.facebook.com/groups/322064908446514/]

S2E1: Why You Haven't Bought Your First Storage Facility Yet

Let's be real—if you've been consuming self-storage content for months (or years), learning the strategies, joining communities, and still haven't taken meaningful action, this episode is meant to hit a nerve—in the best way possible. In the Season 2 premiere of Storage Wins, Alex Pardo kicks off something bold: a live, unscripted coaching journey. This season documents the real-time path of Dan Wenzel, an aspiring self-storage investor who's been in the game for over two years, hasn't closed a deal yet, and is now committing—publicly—to buying his first facility within six months. No highlight reels. No fake certainty. Just honest conversations about fear, doubt, mindset, imperfect action, and what it actually takes to follow through when life, comparison, and uncertainty show up. If you've ever wondered whether this is truly possible for someone like you, this season is your front-row seat. You'll Learn How To: * Identify the real reasons you've stayed stuck—even when you "know what to do" * Break through comfort, fear, and comparison that quietly kill momentum * Understand what imperfect action looks like in real time * Build belief without needing prior real estate experience or capital * Learn alongside someone else's journey instead of guessing alone What You'll Learn in This Episode: [0:00] Introduction [2:55] Why education without action creates a false sense of progress [5:22] The comfort trap—and how W-2 stability can quietly delay your goals [7:48] The Season 2 announcement: a live coaching experiment begins [12:34] The opportunity cost of not pursuing your goals [18:22] How comparison sabotages confidence and decision-making [24:30] The power of a strong "why" when quitting feels justified [33:45] What this season will document: mindset, strategy, mistakes, and wins [37:31] Why commitment matters more than certainty Who This Episode Is For: * Listeners who've been learning but haven't taken consistent action * Aspiring self-storage investors stuck in fear, doubt, or comparison * Parents or professionals pursuing freedom with limited time or experience * Anyone who wants proof that progress doesn't require perfection Why You Should Listen: Six months from now, Dan will either own his first storage facility—or he'll know exactly why he didn't. This episode launches a season that removes the smoke and mirrors from self-storage investing and replaces them with real conversations, real coaching, and real accountability. Whether the journey is smooth or messy, you'll learn everything alongside him. This is the most raw, honest, and unscripted season of Storage Wins yet—and it may be the push you've been waiting for. Follow Alex Pardo here: * Alex Pardo Website: https://alexpardo.com/ [https://alexpardo.com/] * Alex Pardo Facebook: https://www.facebook.com/alexpardo15 [https://www.facebook.com/alexpardo15] * Alex Pardo Instagram: https://www.instagram.com/alexpardo25 [https://www.instagram.com/alexpardo25] * Alex Pardo YouTube: https://www.youtube.com/@AlexPardo [https://www.youtube.com/@AlexPardo] * Storage Wins Website: https://storagewins.com/ [https://storagewins.com/] Have conversations with at least three active storage owners, brokers, private lenders, or equity partners inside the Storage Wins Facebook Group. Join for free here: https://www.facebook.com/groups/322064908446514/ [https://www.facebook.com/groups/322064908446514/]

EP48: The Real Reason You Haven't Done a Storage Deal Yet (And the Announcement That Eliminates Every Excuse)

Let's cut through the noise, if you've been following this podcast, doing the research, listening to the stories, and you still haven't taken action, this episode is your wake-up call. I break down the real reasons you haven't bought your first self-storage facility yet, and none of them are what you think. More importantly, I share the biggest announcement in the history of this show: Season 2 of Storage Wins is going to be a live coaching experiment. I'm taking someone who's never done a deal before and documenting their entire journey, from zero to (hopefully) owning a facility in six months. No scripts. No guarantees. Just raw, real progress in real time. If you've ever needed proof that this is possible, you're about to get a front row seat. You'll Learn How To: * Identify what's really holding you back, and how to get unstuck * Break through fear, knowledge gaps, and the myth that you need money * Understand what imperfect action actually looks like in real time * Gain the belief, tools, and roadmap to buy your first facility * Get a front row seat to someone else's journey so you can learn and act faster What You'll Learn in This Episode: * [2:55] The real reasons you haven't taken action (and the truth about your excuses) * [5:22] Your two futures: staying stuck vs. taking massive imperfect action * [7:48] The announcement: Season 2 will be a live coaching journey * [9:30] What we're documenting: deals, financing, negotiations, and real mindset work * [10:50] The risk, the challenge, and why I'm putting my reputation on the line * [12:34] How to follow the journey or take the leap and become part of it Who This Episode Is For: * Listeners who've been learning for months (or years) but haven't taken action * Aspiring storage investors stuck in fear, doubt, or information overload * Anyone who needs real-time proof that storage success is possible * People ready to stop watching and start doing Why You Should Listen: Twelve months from now, you'll either own your first facility, or still be thinking about it. This episode gives you a clear look at those two paths and introduces the live coaching experiment that will eliminate every excuse holding you back. Whether we succeed or stumble, you'll learn everything along the way. It's the most raw, unscripted, and real season we've ever done, and it could be the breakthrough you've been waiting for. Follow Alex Pardo here: * Alex Pardo Website: https://alexpardo.com/ [https://alexpardo.com/] * Alex Pardo Facebook: https://www.facebook.com/alexpardo15 [https://www.facebook.com/alexpardo15] * Alex Pardo Instagram: https://www.instagram.com/alexpardo25 [https://www.instagram.com/alexpardo25] * Alex Pardo YouTube: https://www.youtube.com/@AlexPardo [https://www.youtube.com/@AlexPardo] * Storage Wins Website: https://storagewins.com/ [https://storagewins.com/] Have conversations with at least three to give storage owners, brokers, private lenders, and equity partners through the Storage Wins Facebook group. Join for free by visiting this link: https://www.facebook.com/groups/322064908446514/ [https://www.facebook.com/groups/322064908446514/]

EP47: The Money You Need for Your First Storage Facility Is Already in Your Phone with Chad Harris

If you've ever said, "I can't buy storage because I don't have the money," this episode will completely rewrite your beliefs. I sat down with my friend Chad Harris, a private money expert, to show you why the capital you need is already sitting in your phone's contact list. You're not asking people for money, you're offering them the chance to become the bank. We unpack the exact mindset shifts, conversation frameworks, and step-by-step strategies to help you attract private lenders who are eager to fund your first storage deal, even if you have no experience, no money, and no track record. If raising capital has ever felt intimidating, this episode is your fast track to confidence, clarity, and cash. You'll Learn How To: * Find and attract private lenders hiding in plain sight * Start meaningful conversations without being salesy * Build credibility even if you've never done a deal * Offer people a secure way to grow their money in real estate * Remove the last excuse keeping you from your first facility What You'll Learn in This Episode: * [0:00] Why the biggest thing stopping you isn't money, it's belief * [2:12] The true identity of your ideal private lender (hint: they're everywhere) * [5:15] How to stop "asking" and start offering an opportunity * [8:47] Chad's powerful story of raising money in a personal crisis * [11:15] Why you must cast a vision and take on the identity of an investor * [14:52] A simple 3-step intro to share what you do and attract interest * [17:04] The best way to raise money before you have a deal * [21:46] Return of capital vs. return on capital: Why this distinction matters * [28:50] The "indirect ask" strategy that gets lenders to self-select * [32:23] Two types of social media posts that will attract your first lender Who This Episode Is For: * Storage investors stuck on the "I don't have money" hurdle * First-timers afraid to ask others to fund their deals * Anyone who believes they don't know the "right people" * Aspiring buyers ready to raise capital and close with confidence Why You Should Listen: The biggest buildings in every city are owned by banks, and there's a reason for that. When you understand how to raise private money the right way, you unlock the same power to build wealth without using your own capital. This episode gives you the roadmap to make that happen, starting today. Follow Chad Harris: * Chad Harris Website: https://www.truewealthinvestors.com/podcast [https://www.truewealthinvestors.com/podcast] * Find private lenders: https://www.truewealthinvestors.com/findlenders.html [https://www.truewealthinvestors.com/findlenders.html] Follow Alex Pardo here: * Alex Pardo Website: https://alexpardo.com/ [https://alexpardo.com/] * Alex Pardo Facebook: https://www.facebook.com/alexpardo15 [https://www.facebook.com/alexpardo15] * Alex Pardo Instagram: https://www.instagram.com/alexpardo25 [https://www.instagram.com/alexpardo25] * Alex Pardo YouTube: https://www.youtube.com/@AlexPardo [https://www.youtube.com/@AlexPardo] * Storage Wins Website: https://storagewins.com/ [https://storagewins.com/] Have conversations with at least three to give storage owners, brokers, private lenders, and equity partners through the Storage Wins Facebook group. Join for free by visiting this link: https://www.facebook.com/groups/322064908446514/ [https://www.facebook.com/groups/322064908446514/]