The Indie PPC Podcast with Joey Bidner

My Google Ads Tech Stack-Ep9

30 min · 21 de nov de 2025
Portada del episodio My Google Ads Tech Stack-Ep9

Descripción

In this episode of the Indie PPC Podcast, I break down my full Google Ads tech stack — the exact tools I use to manage 25 accounts ranging from $2k/month to over $1M/month. No sponsorships, no referral codes — just an honest look at what actually helps me run accounts more efficiently. I cover why I rely on Optmyzr [https://www.linkedin.com/feed/update/urn:li:activity:7397681491780018176/#]'s MCC dashboard, how Opteo [https://www.linkedin.com/feed/update/urn:li:activity:7397681491780018176/#] helps me manage lower-spend clients, and why AdBeacon [https://www.linkedin.com/feed/update/urn:li:activity:7397681491780018176/#] has become my go-to for holistic data across all platforms and I showcase a new custom change reminder tool I made with Dave Ten [https://www.linkedin.com/feed/update/urn:li:activity:7397681491780018176/#] (in my frantic black friday state, I mistakenly got his name wrong in the vid 😖 sorry dave!) I also share a custom tool I built with Dan Ten that tracks changes, sets reminders, and automatically compares results. To wrap up, I highlight two must-watch videos: FeedArmy’s update on Merchant Center shipping cutoffs, and Andrew Lolk’s breakdown of Smart Bidding Exploration, which completely changed how I think about the feature. Got a question for a future episode? Drop it in the comments or email me at info@joeybidner.com FeedArmy video: https://www.youtube.com/watch?v=0TlCPSZ2v7E Andrew Lolk Video: https://youtu.be/ZPrdl1bGkSc?si=CyuiaavsIlmSvaKm

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episode A new era of Ecomm management artwork

A new era of Ecomm management

We are at a paradime shift in ecom account managment and data feed optimization.   with Google Ads [https://www.linkedin.com/feed/#] taking controls away, but adding conversational attributes in merchant center, its clear that high level account management is about the data we give google and no longer about the buttons we press in the UI.  But, this goes deeper than just that stupid surface level message everyone spits on "its all about the data you give google" lets dive into what that data is and how we optimize for it. because the WAY we manage the data has completely shifted and the platforms we use like DataFeedWatch by [https://www.linkedin.com/feed/#]Cart.com [http://Cart.com] need to catch up as they are built on an older system of rule based feed managment.

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