The Lo-Down
In this episode of The Lo-Down, Lorenzo sits down with Joshua Massari, co-host of The Broke Millionaires podcast, to unpack how he and his wife built millions in real estate equity while living in one of the most expensive markets in the U.S. — Orange County, California. Joshua shares how they used a live-in value-add strategy (a twist on BRRRR), buying fixer-uppers as primary residences, renovating while living in them, and repeating the process — all while raising four kids and working full-time. If you think real estate investing only works in cheap markets, this episode will completely change your perspective. Chapters 00:00 Intro – Meet Joshua Massari 01:00 What does “Broke Millionaire” really mean? 02:30 Investing in expensive cities like Orange County 04:10 Why fixer-uppers beat turnkey homes 05:40 Buying during COVID: opportunity in chaos 07:15 The ALLL Method (Acquire, Live, Lift, Leverage, Loop) 09:10 Using primary residence loans to invest with less cash 11:00 Turning $17K into millions in real estate 12:40 House hacking before it was a buzzword 14:10 Why Josh avoids flipping houses 16:00 Living through full renovations (no kitchen, kids included) 18:50 Renovation stress, marriage, and alignment 21:40 Balancing a full-time job with real estate investing 24:50 Kids and investing: why they’re not the problem 27:10 Delayed gratification & long-term wealth mindset 28:50 Mid-term rentals vs long-term rentals in California 31:00 How to evaluate neighborhoods correctly 33:30 Foundations: deal breaker or opportunity? 36:10 Creative financing explained (seller finance, HELOCs) 39:50 Cross-collateralization & hard money loans 42:00 Over-leveraging myth explained 44:30 HELOC strategy most investors miss 47:30 Fighting banks & getting deals approved 51:30 Starting The Broke Millionaires podcast 54:00 Biggest advice for new investors 55:40 Where to find Joshua + final thoughts Key Takeaways You don’t need to invest out of state to build wealth — strategy beats location Living in your investments unlocks better financing and faster scaling Renovation pain is temporary, equity is permanent Kids aren’t the obstacle — lack of alignment is Creative financing is often the difference between quitting and winning Real estate rewards those willing to stay uncomfortable longer Who This Episode Is For Investors in high-cost cities First-time homebuyers thinking long-term Families who think kids stop investing Anyone waiting for the “perfect time” People who want real, practical investing stories — not hype Connect with Joshua Massari Instagram: https://www.instagram.com/joshuadmassari/?hl=en Instagram : https://www.instagram.com/thebrokemillionaires_/?hl=en Connect with Lorenzo: Instagram: https://www.instagram.com/lorenzo.mercado_ Website: LorenzoMercado.com | SolvarraGroup.com Listen to The Lo-Down Podcast 🎙Apple: https://podcasts.apple.com/us/podcast/the-lodown/id1764777761 🎙Spotify: https://open.spotify.com/show/1YjwXXjvFT3mqve6uMF983
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