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How Wise Built A $10B Brand Without Traditional Marketing

48 min · 29 de may de 2026
Portada del episodio How Wise Built A $10B Brand Without Traditional Marketing

Descripción

What actually makes a startup scale into a billion-dollar brand? In this episode, we sit down with Lukas Bergmans, former Marketing Director at Wise and marketing leader behind brands like Kazoo, MoneySuperMarket, Pepsi, Heineken & Britvic.

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