A Product Market Fit Show | Startup Podcast for Founders

Coinbase's ex-CPO bet on AI agents before ChatGPT—now he's closing 7-figure Fortune 500 deals. | Surojit Chatterjee, Founder of Ema

37 min · 11 de may de 2026
Portada del episodio Coinbase's ex-CPO bet on AI agents before ChatGPT—now he's closing 7-figure Fortune 500 deals. | Surojit Chatterjee, Founder of Ema

Descripción

Surojit spent 14 years at Google building mobile ads into a $100B+ business and then took Coinbase public as Chief Product Officer in 2021. In early 2023, before "agent" was even a word in AI papers, he started Ema in stealth—betting on a future where teams of AI agents would replace the "human glue" inside Fortune 500s. In this episode, Surojit breaks down how a Hitachi deployment across 55,000 employees became Ema's true PMF moment, why he spent the first year obsessed with SOC 2, ISO 42001, and air-gapped architecture before chasing revenue, and why one client just cut their HR team from 1,000 people to 550 by automating 65,000 monthly job changes. Why You Should Listen * Why true PMF is when your average salesperson can sell the product without you in the room. * How a single Hitachi deployment unlocked credibility for every Fortune 500 deal that followed. * Why a cold email—not a warm intro—turned into Ema's largest partner today. * How partnering with PwC and KPMG became a faster wedge into the C-suite than any conference. Keywords startup podcast, startup podcast for founders, product market fit, finding pmf, AI agents, enterprise AI, AI employees, Fortune 500 sales, Surojit Chatterjee, Ema, agentic AI, enterprise software Chapters * 00:00:00 Intro * 00:02:00 Hitachi Was the PMF Moment * 00:04:10 What Ema Actually Does * 00:11:48 From Coinbase to a Pre-ChatGPT Bet * 00:28:48 The Cold Email That Won a Top Partner * 00:30:52 Small Dinners Beat Massive Conferences * 00:36:11 The Moment of True Product Market Fit Send me a message to let me know what you think! [https://www.buzzsprout.com/1889238/fan_mail/new]

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292 episodios

episode He raised $75M—but kept his team to 21 people & pays everyone the same salary. | Cos Nicolaescu, Co-Founder of Accrual artwork

He raised $75M—but kept his team to 21 people & pays everyone the same salary. | Cos Nicolaescu, Co-Founder of Accrual

Cos was the CTO of Brex, which he helped scale from 40 people to over 1,000. Before that, he led engineering at Stripe. When he finally left, he had no startup idea—just a co-founder he trusted and one rule: whatever they built had to have massive impact. Six months of brainstorming later, they landed on accounting. In this episode, Cos breaks down why he capped the company at 21 people after raising $75M, why everyone—engineers and salespeople alike—earns the exact same salary, how he hit a 100% pilot-to-production conversion rate with top accounting firms, and the counterintuitive process he used to pick accounting over every other industry. Why You Should Listen * Why the only reason to join an early-stage company should be the equity, never the cash. * How Accrual hit a 100% pilot-to-production conversion rate selling to the largest accounting firms. * Why he raised $75M but refuses to grow past 21 people. * How to tell real product market fit from the "just one more feature" trap. Keywords startup podcast, startup podcast for founders, product market fit, finding pmf, AI accounting, vertical AI, enterprise sales, pilot to production, Brex, Stripe, Cosmin Nicolaescu, Accrual, lean team Chapters * 00:00:00 Intro * 00:01:56 The Moment of True Product Market Fit * 00:09:46 Collapsing 6+ Tools Into One Platform * 00:18:07 Leaving Brex to Start From Scratch * 00:31:41 Landing H&R Block and Armanino * 00:34:57 A 100% Pilot-to-Production Playbook * 00:43:26 A 21-Person Company by Design * 00:51:38 One Salary for Everyone Send me a message to let me know what you think! [https://www.buzzsprout.com/1889238/fan_mail/new]

6 de jul de 202657 min
episode He quit Stripe and hit $10M ARR in 4 years—with $0 marketing spend. | Anurag Goel, Founder of Render artwork

He quit Stripe and hit $10M ARR in 4 years—with $0 marketing spend. | Anurag Goel, Founder of Render

Anurag was employee #8 at Stripe, set for life and free to do anything next. Instead he spent a year and a half hunting for a problem worth decades of his life. He chose to build a product to make it simple for developers to ship apps, going head-to-head with AWS. In this episode, Anurag breaks down how he hit $10M ARR in 4 years with zero marketing spend, why refusing to launch a free tier was his most expensive mistake, and how putting engineers on customer support rotations quietly shaped the entire product roadmap. Why You Should Listen * Why you don't have real product market fit until your users sell the product for you. * How a sub-2-minute setup turned developers into a word-of-mouth machine. * Why skipping a free tier for years was his most expensive mistake. * How engineers doing support on rotation built the roadmap—and 6M+ developers. Keywords startup podcast, startup podcast for founders, product market fit, finding pmf, developer tools, cloud infrastructure, PaaS, Render, word of mouth growth, product-led growth, AI infrastructure, Stripe Chapters * 00:00:00 Intro * 00:01:44 The Moment of True Product Market Fit * 00:04:14 The #1 Driver of Word of Mouth * 00:13:25 Why He Left Stripe to Build Render * 00:23:48 Why AWS Would Never Build This * 00:30:33 $10M ARR With No Marketing Spend * 00:36:43 Engineers as the Support Team * 00:42:19 Riding the AI Boom Send me a message to let me know what you think! [https://www.buzzsprout.com/1889238/fan_mail/new]

29 de jun de 202647 min
episode He shut down his last startup and gave the money back—then hit $1M ARR in 6 months. | George, Founder of Monk artwork

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George had to wind down his last startup and give investors their money back. He went deep into the valley of despair, certain he'd missed his window to build something big. Then he met a co-founder, decided to start over, and started selling. In this episode, George breaks down how a customer signed a $36K pilot off nothing but a Loom and a one-pager, how cold email took him from zero to $1M ARR with no sales team, and why a "seven out of ten" is the most dangerous hire you can make. Why You Should Listen * How a customer signed a $36K pilot after a single Loom and zero calls. * Why he gave the money back on his last startup—and what "follow your energy" really means. * How cold outbound email built his first $1M ARR with no sales team. * Why a "seven out of ten" is the most dangerous hire you can make. Keywords startup podcast, startup podcast for founders, product market fit, finding pmf, fintech, accounts receivable automation, AI agents, cold outbound email, B2B SaaS, Series A fundraising, services as software Chapters * 00:00:00 Intro * 00:01:39 The Moment of True Product Market Fit * 00:03:33 Shutting Down a Small-Market Startup * 00:07:44 Picking Fintech From Five Ideas * 00:17:12 From Black Box to Full App * 00:24:47 $1M ARR on Cold Email Alone * 00:36:11 Why a "Seven" Is the Most Dangerous Hire * 00:42:15 Compressing a $25M Series A Send me a message to let me know what you think! [https://www.buzzsprout.com/1889238/fan_mail/new]

22 de jun de 202646 min
episode He quit his $50M ARR startup to work as a paralegal—then raised a $60M Series A. | Dan Mishin, Founder of Manifest artwork

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Dan founded and scaled a $50M ARR, SoftBank-backed startup—and could've stayed to make tens of millions. Instead, he handed it to his chief of staff and started from scratch. He wanted something bigger. He took an entry-level paralegal job to learn everything about law hands on. Then he built Manifest, which just raised a $60M Series A. In this episode, Dan breaks down why he did intake calls for 1,000 legal clients before building anything, how free Slack communities turned Fortune 500 HR managers into buyers without a dollar of ads, and why he refused to sell software to law firms even when investors told him he was crazy. Why You Should Listen * How 2 months working as a paralegal beat years of customer discovery. * How free Slack communities turned Fortune 500 HR managers into clients. * Why earned media compounds like an asset while paid ads burn like an expense. * Why impact is the best driver for starting startups. Keywords startup podcast, startup podcast for founders, product market fit, finding pmf, legal tech, legal AI, AI-native law firm, immigration law, services as software, community-led growth, earned media, customer discovery, Dan Mishin, Manifest Chapters * 00:00:00 Intro * 00:06:34 Walking Away from $50M ARR * 00:13:12 Why Immigration Law Has AI Leverage * 00:18:01 The AI-Native Law Firm Model * 00:21:49 1,000 Intake Calls Before Building Anything * 00:30:21 Turning Free Communities Into Buyers * 00:37:20 Earned Media That Compounds Send me a message to let me know what you think! [https://www.buzzsprout.com/1889238/fan_mail/new]

15 de jun de 202642 min
episode He churned 100% of his revenue on purpose—then grew 10x to $2M ARR in under 12 months. | Ali Khokhar, Founder of Amigo AI artwork

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8 de jun de 202653 min