You Are the Magic
Jena Castro-Casbon built her career helping speech-language pathologists and occupational therapists start private practices, and she's done it as an introvert with a late-recognized ADHD diagnosis who would rather batch-record video than go to a party. In this episode we get into how she went from wanting to be an FBI agent to becoming the go-to resource for an entire profession, what changed when she stopped seeing her ADHD as a set of flaws, and why building a business is really about building a life that fits. KEY TOPICS * How Jena started her private practice on the side at 26, back when nobody was telling clinicians that was even an option * The "F words" behind why people start private practices: freedom, flexibility, fulfillment, and finances * Reframing a late ADHD diagnosis, and the visionary-and-integrator concept that helped Jena understand how her brain actually works * Practical tools that make a difference for ADHD business owners: object permanence workarounds, body doubling, batch recording, and time-boxing * Being an introvert who built a public-facing business, and letting other people work in their zone of genius * Coming out as gay and being openly neurodivergent in a field that hasn't always made room for either * How showing up as your full self gives other people permission to do the same TIMESTAMPS 00:08 Welcome and introducing Jena, the queen of private practice 01:33 From clinical fellow in Boston to starting a practice on the side 04:17 The FBI-agent dream and how Jena found speech pathology 07:04 What Jena is most proud of: impact across a whole profession 10:01 The flexibility to be present for her kids 11:00 The four F words behind why clinicians start private practices 17:35 "Look, I made a hat where there never was a hat" 22:19 A late ADHD reframe and the careless-errors years 24:57 The visionary and the integrator, and the flight that changed everything 29:36 Why so many entrepreneurs are neurodivergent 34:16 Object permanence, body doubling, and building systems for your brain 39:43 Being an introvert in a public-facing business 43:40 Coming out, being openly gay, and speaking openly about ADHD 50:24 Why being out about who you are normalizes it for everyone 55:13 Advice for anyone dipping a toe into showing up more authentically RESOURCES AND LINKS * Find Jena: Instagram.com/independentclinician * Jena's free courses, resources, and paid programs: independentclinician.com [http://independentclinician.com] * Jena's book: The Path to Private Practice https://amzn.to/4tUY6By [https://amzn.to/4tUY6By] * Rocket Fuel by Gino Wickman https://amzn.to/42SDVcG [https://amzn.to/42SDVcG] * Find Sarah: instagram.com/bcsarahsaidso [http://instagram.com/bcsarahsaidso] You're invited to the You Are the Magic Retreat this October in Florida! social-moguls.com/retreat [http://social-moguls.com/retreat] If this conversation resonated, share it with someone who needs to hear that their brain isn't broken. Follow You Are the Magic so you never miss an episode, and head to YouAretheMagicPodcast.com [http://YouAretheMagicPodcast.com] for more.
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