AI in Marketing
Anthropic has partnered with SpaceXAI to utilize its Colossus 1 supercomputer, enhancing AI capabilities and addressing computational constraints. This collaboration supports Anthropic's AI services and strengthens SpaceXAI's position as it prepares for a public offering. Elon Musk's past conflicts with OpenAI's leadership are under legal scrutiny, highlighting internal tensions and the organization's shift to a for-profit model. The trial examines Musk's claims against co-founders Sam Altman and Greg Brockman. Anthropic has increased rate limits for its Claude Code and Opus API services, leveraging SpaceX's Colossus 1 data center. This expansion is part of Anthropic's strategy to enhance compute capabilities through various partnerships. TekStack introduces PowerStack 365, a Microsoft-certified CRM platform offering a cost-effective alternative to Salesforce, emphasizing data security and extensive customization within Microsoft Azure. OpenAI launches a self-serve Ads Manager for ChatGPT, enabling advertisers to manage campaigns with CPC bidding and conversion tracking, aiming to improve ad relevance while maintaining privacy protections. PJM Interconnection's CEO warns of the need to redesign the US power grid to meet rising electricity demand from AI infrastructure, as data center projects face delays due to power shortages and equipment bottlenecks. A study reveals that AI chatbots can negatively impact problem-solving and critical thinking skills, suggesting a need for AI tools that prioritize teaching users to maintain cognitive abilities. Meat-snack brands are leveraging strategic partnerships and community-building efforts to capitalize on consumer interest, with a focus on protein-rich diets and innovative marketing strategies to sustain growth. Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. The Monthly Signal: AI in Marketing A monthly roundup of the most salient, most read, most liked, and most consequential AI in marketing insights, with a focus on what actually changes how you work. → Subscribe here [https://getvoicestream.com/subscribe/0a304a5c-d44b-41af-baaa-adfb8064c917] Enjoy the show? Leave AI in Marketing a five-star rating [https://getvoicestream.com/rate/ai-in-marketing] — it takes ten seconds and helps more people find the podcast. Start your VoiceStream [https://getvoicestream.com/] free trial today! If you're trying to get on more podcasts, PodMatch.com [https://www.joinpodmatch.com/backinamerica] connects you directly with hosts who are actively looking for guests. Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. The Monthly Signal: AI in Marketing A monthly roundup of the most salient, most read, most liked, and most consequential AI in marketing insights, with a focus on what actually changes how you work. → Subscribe here [https://getvoicestream.com/subscribe/0a304a5c-d44b-41af-baaa-adfb8064c917] Enjoy the show? Leave AI in Marketing a five-star rating [https://getvoicestream.com/rate/ai-in-marketing] — it takes ten seconds and helps more people find the podcast. Start your VoiceStream [https://getvoicestream.com/] free trial today! If you're trying to get on more podcasts, PodMatch.com [https://www.joinpodmatch.com/backinamerica] connects you directly with hosts who are actively looking for guests. 📚 SOURCES: * HTTPS://WWW.WIRED.COM/STORY/ANTHROPIC-SPACEX-COMPUTE-DEAL-COLOSSUS/ [https://www.wired.com/story/anthropic-spacex-compute-deal-colossus/] * HTTPS://TECHCRUNCH.COM/2026/05/04/OPENAIS-COZY-PARTNER-CEREBRAS-IS-ON-TRACK-FOR-A-BLOCKBUSTER-IPO/ [https://techcrunch.com/2026/05/04/openais-cozy-partner-cerebras-is-on-track-for-a-blockbuster-ipo/] * HTTPS://THENEXTWEB.COM/NEWS/ANTHROPIC-CLAUDE-CODE-RATE-LIMITS-SPACEX-COLOSSUS-1 [https://thenextweb.com/news/anthropic-claude-code-rate-limits-spacex-colossus-1] * HTTPS://MARTECHSERIES.COM/TECHNOLOGY/TEKSTACK-LAUNCHES-POWERSTACK-365-AS-SALESFORCES-HEADLESS-360-CONFIRMS-THE-AGENT-FIRST-FUTURE/ [https://martechseries.com/technology/tekstack-launches-powerstack-365-as-salesforces-headless-360-confirms-the-agent-first-future/] * HTTPS://WWW.SEARCHENGINEJOURNAL.COM/OPENAI-LAUNCHES-SELF-SERVE-ADS-MANAGER-FOR-CHATGPT/573971/ [https://www.searchenginejournal.com/openai-launches-self-serve-ads-manager-for-chatgpt/573971/] * HTTPS://WWW.PERPLEXITY.AI/PAGE/PJM-CEO-WARNS-US-GRID-NEEDS-RE-YE.ROLSWRFS7MXCNPYMUXA [https://www.perplexity.ai/page/pjm-ceo-warns-us-grid-needs-re-yE.rOlsWRFS7MxCnpyMUXA] * HTTPS://WWW.WIRED.COM/STORY/USING-AI-NEGATIVE-IMPACT-THINKING-PROBLEM-SOLVING-STUDY/ [https://www.wired.com/story/using-ai-negative-impact-thinking-problem-solving-study/] * HTTPS://WWW.MARKETINGBREW.COM/STORIES/HOW-MEAT-SNACK-MARKETERS-ARE-MEETING-THE... [https://www.marketingbrew.com/stories/how-meat-snack-marketers-are-meeting-the-moment]
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