Barbell Machas
What does it actually take to scale a premium fitness business in Malaysia — without destroying coach quality or culture? In this episode, David Eng Huat (General Manager, MOVE Private Fitness) breaks down: * Why retention is the KPI that doesn’t lie * How fixed schedules and clear systems protect coaches * Why MOVE pays coaches aggressively — and still scales * How they build real career paths beyond coaching * The leadership and culture principles behind their growth This is a deep dive into systems, people, and long-term thinking — not shortcuts. Watch the full episode on Spotify and YouTube
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