Behavioural Science and me

BadVaxx - the misinformation inoculation game

13 min · 2 sep 2025
aflevering BadVaxx - the misinformation inoculation game artwork

Beschrijving

Alexandra Petrache explores the topic of misinformation and its implications on public perception and behavior, based on the BadVaxx game, the work of Professor Sander van der Linden, Cambridge professor of social psychology. She discusses the challenges of distinguishing fact from fiction in a fragmented or partisan media landscape and goes into the BadVaxx, and the associated academic study. The game aims to enhance resilience against vaccine misinformation by exposing players to manipulated scenarios, allowing them to identify misinformation and misinformation techniques, akin to a form of inoculation against misinformation.

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Alle afleveringen

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aflevering Health Equality vs. Health Equity: Perspectives and personal actions artwork

Health Equality vs. Health Equity: Perspectives and personal actions

In episode five of the Behavioral Science and Me Podcast, Alexandra Petrache interviews Dr. Nupur, a behavioral scientist and NHS clinical leader with extensive experience in health leadership and consultancy. They explore the nuances between health inequity and health inequality, illustrating how behavioral science and evidence-based practices can address systemic barriers in healthcare. Dr. Nupur shares practical examples, such as improving cervical smear uptake in marginalised communities through tailored communication. They highlight the importance of empathy in medical training and the need for systemic changes to create inclusive and patient-centred healthcare environments. The conversation underscores the role of community engagement, policy advocacy, and individual actions in tackling health inequities.

21 aug 202529 min