Bite-Sized Dental Marketing
The Year-Ten Slump Nobody Warns Practice Owners About You bought the practice, made it through the honeymoon, brought in the systems, and watched it grow. Then around year ten something shifts. You still love the dentistry, but you've quietly fallen out of love with the business. And you can't quite put your finger on why. We get into the five forces behind owner fatigue, why "just hire more help" usually misses the point, and the unfair advantage independents have over corporates that most owners undersell. Here's what we get into: * The five forces behind owner fatigue, and why they tend to hit all at once around year ten * Why the slump shows up right after you've done everything right * The difference between delegation and abdication, and why it decides who comes out the other side * How role creep turns clinicians into part-time HR, marketing, and operations managers * Why your practice should be ready to sell within 90 days, even if you never plan to * The unfair advantage independents hold over DSOs and why the soft stuff is the hardest to copy You can't outspend a corporate, and you don't have to. A stable team, an owner who shows up every day, real roots in the community are things scale can't replicate. If you've hit the year-ten wall, or you can feel it coming, this one's for you. Check out The Principals Club: https://www.the-principals-club.com/ [https://www.the-principals-club.com/] Connect with Andy on LinkedIn: https://www.linkedin.com/in/andy-acton-a0836b22/ [https://www.linkedin.com/in/andy-acton-a0836b22/]
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