Crebos - The Technology Strategy Podcast

Stop Asking for ROI on Innovation (Ask This Instead)

15 min · 6 jan 2026
aflevering Stop Asking for ROI on Innovation (Ask This Instead) artwork

Beschrijving

The conversation explores the challenges of applying traditional ROI metrics to innovation and the need for a different approach. It emphasizes the importance of innovation accounting and the measurement of success in innovation. The discussion delves into the clash between predictability and uncertainty, the role of creativity in innovation, the investment approach, and the significance of validation and innovation accounting. Takeaways * Innovation requires a different approach to ROI * Innovation accounting is crucial for measuring success

Reacties

0

Wees de eerste die een reactie plaatst

Meld je nu aan en word lid van de Crebos - The Technology Strategy Podcast community!

Probeer gratis

Probeer 14 dagen gratis

€ 9,99 / maand na proefperiode. · Elk moment opzegbaar.

  • Podcasts die je alleen op Podimo hoort
  • 20 uur luisterboeken / maand
  • Gratis podcasts

Alle afleveringen

9 afleveringen