Creating Fun Ads with Audio & Storytelling | Guest: Adam McGale

Tech Talk with CTO of CUBE Charl Coetzee

Not just for developers, this episode will help business leaders in any department to serve their customers. Charl Coetzee, CUBE Chief Technology Officer, discusses: * how he approaches technology as the CTO (beginning at 4:42), * the downside of building seamless technology (starting at 11:25) * how he decides what tools or technologies the CUBE team should be using (timestamp 22:25), * how he evaluates what a customer wants (when sometimes they don't know themselves!) (starting at 30:22 and again at 48:21), * the workflow management of development (53:49), * how to evaluate technology honestly (1:02:51), and * a look ahead for technology (1:06:33) Though technology is ever-evolving, Charl gives key insight with examples from the past that bring clarity and practical ideas that you could implement into your personal or team practices today. Books mentioned: The Mom Test: How to Talk to Customers & Learn If Your Business Is a Good Idea When Everyone Is Lying to You by Rob Fitzpatrick

Practical Lessons Learned from the Most Dangerous Job in the World

A.K.A. "The Chester Nimitz Episode." Chester Hull, CUBE's COO, had the opportunity of a lifetime - experience a week on the flight deck of an aircraft carrier! Chester shares about the different jobs of these "unsung heroes" while sharing some practical lessons that he learned witnessing the most dangerous job in the world.  Highlights: * Preparation: What it takes to become an overnight success. Chester shares about how this opportunity came along suddenly... because of 10 years of prep work. * Teamwork: The "Power of the Ask," and how half-hugs, wooden model aircrafts, and cleaning are crucial for team success. * Leadership: How the commander set up his team for success, mentored, and lifted up his team. How this approach curated respect. Submit follow-up questions here:  hello@cubemc.com [hello@cubemc.com] and use "Podcast" in the subject line. Watch this episode on YouTube: https://youtu.be/1zsj4LXZSY8 [https://youtu.be/1zsj4LXZSY8]

Creating Fun Ads with Audio & Storytelling | Guest: Adam McGale

Do you want people to hear your ads and remember your name? Adam McGale (Air Support Radio and Jim Pattison Broadcast Group) shares his expertise - writing ridiculous ads that are fun and purposeful. He gives tips on how to write creatively and what makes a successful (and an unsuccessful) ad, and build a feeling about your brand.

Be Audacious!

What do the NFL, a US Navy Carrier, and Cyber Security in Tokyo have in common with your business? We discuss that, as well as what audacious thinking means, encourages, and where it leads us.

Adios 2021, Hello 2022!

Chester, Charl, and Weldon discuss the chaos affecting our market, new products and features, and a look back at 2021. Chester relates how a support call turned into a new product that solves a big VoIP problem when CUBE doesn't integrate with the carrier. Charl talks about what is going on in the supply chain, what's causing it, what is likely to happen next, and what you can do about it. Weldon discusses how discovery with a marketing agency's client uncovered a way to use smart hold to drive callers to an app and save the client $70,000 a year, making the agency a hero.