Chief Operating Office Deana Haworth on Reaching Rural Audiences

CHIEF OPERATING OFFICER DEANA HAWORTH ON REACHING RURAL AUDIENCES

Chief Operating Officer Deana Haworth discusses her inspiration for Hirons’ proprietary Rural Reach program as part of Hirons’ Executive Leadership Podcast Series. The series, which gives listeners unparalleled access into the minds of some of Hirons’ most experienced leaders, focuses on developing a clear and diverse snapshot of the communications industry and the ways in which Hirons services clients in a variety of fields. Deana was born and raised in rural southern Indiana. She’s an expert at effective communication and outreach to rural communities, which she saw was lacking in many communications initiatives to people living in places like her hometown. She worked with members of the Hirons team to develop Rural Reach, a research-based communications strategy for effectively engaging rural populations across the United States. Listeners can stream the episode here on the Hirons website, or download and listen via iTunes, Google Play, Stitcher or TuneIn.

Executive Creative Director Mark LeClerc on Generating Ideas

EXECUTIVE CREATIVE DIRECTOR MARK LECLERC ON GENERATING IDEAS Leadership [https://hirons.com/insights/tag/leadership/], Creative [https://hirons.com/insights/tag/creative/], Advertising [https://hirons.com/insights/category/advertising/] 4.23.19EXECUTIVE CREATIVE DIRECTOR MARK LECLERC SHARES HIS APPROACH TO GENERATING IDEAS AS PART OF HIRONS’ EXECUTIVE LEADERSHIP PODCAST SERIES. Mark LeClerc [https://hirons.com/wp-content/uploads/2018/08/MarkLeClerc-newhire.jpg]The series, which gives listeners unparalleled access into the minds of some of Hirons’ most experienced leaders, focuses on developing a clear and diverse snapshot of the communications industry and the ways in which Hirons services clients in a variety of fields. For 30 years, Mark’s copywriting and creative direction have helped clients move the sales needle. At ease writing fun and funny executions as well as more serious, emotional work, Mark has garnered five career Best of Show awards in various advertising competitions, and his TV spots have appeared in the Communications Arts Advertising Annual. At Hirons, Mark delivers a heightened level of creative strategy for client campaigns. He oversees all creative output in the agency, helps lead new business efforts, mentors creative staff and works closely with Hirons’ leadership team. Listeners can stream the episode here on the Hirons website, or download and listen via iTunes, Google Play, Stitcher or TuneIn. The post Executive Creative Director Mark LeClerc on Generating Ideas [https://hirons.com/insights/advertising/executive-creative-director-mark-leclerc-on-generating-ideas/] appeared first on Hirons [https://hirons.com].

EXECUTIVE CREATIVE DIRECTOR MARK LECLERC ON GENERATING IDEAS

Executive Creative Director Mark LeClerc shares his approach to generating ideas as part of Hirons’ Executive Leadership Podcast Series. The series, which gives listeners unparalleled access into the minds of some of Hirons’ most experienced leaders, focuses on developing a clear and diverse snapshot of the communications industry and the ways in which Hirons services clients in a variety of fields. For 30 years, Mark’s copywriting and creative direction have helped clients move the sales needle. At ease writing fun and funny executions as well as more serious, emotional work, Mark has garnered five career Best of Show awards in various advertising competitions, and his TV spots have appeared in the Communications Arts Advertising Annual. At Hirons, Mark delivers a heightened level of creative strategy for client campaigns. He oversees all creative output in the agency, helps lead new business efforts, mentors creative staff and works closely with Hirons’ leadership team. Listeners can stream the episode here on the Hirons website, or download and listen via iTunes, Google Play, Stitcher or TuneIn.  

Chief Operating Office Deana Haworth on Reaching Rural Audiences

CHIEF OPERATING OFFICE DEANA HAWORTH ON REACHING RURAL AUDIENCES Leadership [https://hirons.com/insights/tag/leadership/], Advertising [https://hirons.com/insights/category/advertising/] 4.23.19CHIEF OPERATING OFFICER DEANA HAWORTH DISCUSSES HER INSPIRATION FOR HIRONS’ PROPRIETARY RURAL REACH PROGRAM AS PART OF HIRONS’ EXECUTIVE LEADERSHIP PODCAST SERIES. Deana Haworth [https://hirons.com/wp-content/uploads/2018/08/DeanaHaworth-promotion.jpg]The series, which gives listeners unparalleled access into the minds of some of Hirons’ most experienced leaders, focuses on developing a clear and diverse snapshot of the communications industry and the ways in which Hirons services clients in a variety of fields. Deana was born and raised in rural southern Indiana. She’s an expert at effective communication and outreach to rural communities, which she saw was lacking in many communications initiatives to people living in places like her hometown. She worked with members of the Hirons team to develop Rural Reach, a research-based communications strategy for effectively engaging rural populations across the United States. Listeners can stream the episode here on the Hirons website, or download and listen via iTunes, Google Play, Stitcher or TuneIn. The post Chief Operating Office Deana Haworth on Reaching Rural Audiences [https://hirons.com/insights/advertising/chief-operating-office-deana-haworth-on-reaching-rural-audiences/] appeared first on Hirons [https://hirons.com].