Easy Does It with Lise Cartwright

Why Social Media Isn't a Business Model

8 min · 15 jan 2026
aflevering Why Social Media Isn't a Business Model artwork

Beschrijving

Social media is a nurturing platform, best treated as a side dish to your main business model. Focus on long-form content platforms like YouTube, podcasts, or blogs for sustainable growth and cash flow, rather than relying solely on social media which can be shut down at any time. ✨ Want help and support in growing your email list and making daily sales? Come join us inside The $1K Lab [https://hustleandgroove.com/the1klab].

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Alle afleveringen

37 afleveringen

aflevering How One Collaboration Can Replace 30 Days of Content artwork

How One Collaboration Can Replace 30 Days of Content

In this episode, Lise explains how entrepreneurs can use collaborations as a powerful alternative to social media for visibility, sharing insights from her experience with 45 collaborations in the past year. She breaks down the difference between visibility and discoverability, while providing a strategic framework for leveraging collaborative opportunities. Key topics covered: • The distinction between visibility (intentional outreach) and discoverability (search-based) • How one collaboration can replace 30 days of social media content • Essential steps for choosing the right collaboration opportunities • Creating an effective funnel strategy for collaboration-based leads Resource mentioned: The $1K Lab membership program at hustleandgroove.com/the1klab [https://hustleandgroove.com/the1klab]

22 jan 20268 min
aflevering The Daily Cashflow Question You Should Be Asking Every Morning artwork

The Daily Cashflow Question You Should Be Asking Every Morning

In this episode, Lise breaks down the essential daily question every entrepreneur needs to ask themselves to achieve consistent cash flow in their business. She shares her data-driven approach as a manifesting generator and explains why implementing systems is crucial for sustainable income. Key topics covered: * The three-part daily question: growing, nurturing, and selling to your audience * Simple strategies for audience growth through Facebook ads and collaborations * How to combine nurturing and selling through consistent email marketing * The importance of having an aligned monthly promotion plan Resource mentioned: The $1K Lab membership program at hustleandgroove.com/the1klab [https://hustleandgroove.com/the1klab]

20 jan 20268 min