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Ken Ungar [https://www.amazon.com/Ken-Ungar/e/B08D9RN6DB/] is the President & Founder of CHARGE [https://chargesponsorship.com/], focused on unlocking the power of sponsorships to enhance the brands and grow the businesses of the C-suite, sales workforce, and nonprofit space alike. Using one guiding principle—“Leave your clients better than you found them”—Ken’s clients and collaborators have included Honda, Acura, the Los Angeles Dodgers, Coca-Cola, Disney, General Motors, Jim Beam, Microsoft, Reebok, and fifty-plus professional athletes in the NFL, NASCAR, and IndyCar. In his own words, Ken has embarked on a “weirdly diverse” career, sticking to following his passions and taking opportunities when they present themselves—he’s been a lawyer, government official, and marketer, as well as serving as a league representative, event promoter, and business leader at the highest levels of professional sports. Ken’s experience in sports business, personal branding, media training, sponsorships, and endorsements, as well as agents and legal issues, inspired him to pen his second book, Sponsorship Strategy: Practical Approaches to Powerful Sponsorships, to help marketers, managers, and executives identify optimal audiences for sponsorship, solidify their sponsors’ brand image, and leverage B2B and corporate social responsibility. In addition to his sponsorship prowess and behind-the-velvet-rope experiences, Ken’s also a veteran of the airwaves; you can find his interviews on ABC News, AP, CNN Money, ESPN, Forbes, Fox News, Good Morning America, LA Times, New York Times, Chicago Tribune, Washington Post, Sports Business Journal, Sports Illustrated, USA Today, and World News Tonight. Support the show [https://www.patreon.com/bePatron?u=44196766] (https://www.patreon.com/bePatron?u=44196766)
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