Netflix podcasts are “low engagement”

Netflix podcasts are “low engagement”

Sponsored by SpotsNow. Get SpotsNow's Claude and ChatGPT connector free for a month. Ask anything about podcast advertising in plain language, right inside Claude or ChatGPT. Designed from the ground up for podcast advertising workflows to give you the edge. Connect free in 60 seconds [https://podnews.net/class-click/3554/2026-06-23] * Is Netflix's podcast strategy paying off? Writing in Puck [https://puck.news/newsletter_content/what-im-hearing-amazons-sam-altman-dump-desperate-netflix-quintas-wb-exit/?utm_source=podnews.net&utm_medium=rss&utm_campaign=podnews.net%3A2026-06-23] ($), and reported in Awful Announcing [https://awfulannouncing.com/netflix/video-podcast-engagement-numbers-are-low-matthew-belloni.html?utm_source=podnews.net&utm_medium=rss&utm_campaign=podnews.net%3A2026-06-23], Matthew Belloni suggests that "multiple (Netflix) company sources have told me that podcast engagement numbers on the whole are low." Belloni adds that "no video podcast has charted on Nielsen's weekly top 10 [https://www.nielsen.com/data-center/top-ten/?utm_source=podnews.net&utm_medium=rss&utm_campaign=podnews.net%3A2026-06-23]". * Opinion: These two statements aren't quite enough to suggest that Netflix has failed in adding podcasts. Edison Research reported earlier in the month that 14% [https://podnews.net/update/podcast-shoes#story2] of weekly podcast consumers have used Netflix to consume podcasts, and Samba TV has suggested 13% [https://podnews.net/update/netflix-podcasts-stats#story1] of Netflix households had consumed podcasts on the platform. As of the engagement figures: Samba TV's data [https://podnews.net/update/netflix-podcasts-stats#story1] showed that 40% of all podcast views on the platform went to The Breakfast Club; which was 3x bigger than the #2 show, a Netflix companion podcast for Bridgerton. If Bridgerton only had 13% of podcast views, you can imagine that there is quite a long tail in popularity - and, if you're just judging daily podcasts by views per episode, well, those engagement numbers might well be "low". * A councillor in St John's NL, Canada, has been suspended [https://www.cbc.ca/news/canada/newfoundland-labrador/tom-davis-suspension-podcast-9.7242352?utm_source=podnews.net&utm_medium=rss&utm_campaign=podnews.net%3A2026-06-23] after quoting from comments given by a guest of Steven Bartlett's Diary of a CEO [https://podnews.net/podcast/idte], and presenting those claims as medical fact. The claims were made by Erica Komisar, an author and licensed clinical social worker. She isn't a psychologist; and a registered psychologist interviewed by CBC News suggested that the claims made by Komisar were inaccurate. * Ireland’s RTÉ writes a piece on the rise of Steven Bartlett’s controversial show [https://www.rte.ie/news/business/2026/0621/1579388-steven-bartlett-diary/?utm_source=podnews.net&utm_medium=rss&utm_campaign=podnews.net%3A2026-06-23]. * Semafor reports that The Atlantic is doubling the size of its video team. [https://www.semafor.com/article/06/21/2026/the-atlantic-beefs-up-video-podcasts?utm_source=podnews.net&utm_medium=rss&utm_campaign=podnews.net%3A2026-06-23] Podcasts at the magazine have grown by 50% in downloads over the last year, and more than doubled revenue. > > > Read more of today’s podcast industry news stories on the Podnews website [https://podnews.net/update/netflix-podcasts-engagement]: and get our free daily newsletter. Classifieds - your job or ad here [https://podnews.net/classifieds/] * Monitor Your Podcast SEO Now with HOURLY Charting! [https://podnews.net/class-click/3555/2026-06-23] — Track your target podcast search terms with Podgagement to see how your podcast ranks every hour across the world. Track even your episode's search ranking. Try FREE for 14 days. * AudienceLift.com - YouTube Growth + Subs 🌟 [https://podnews.net/class-click/3071/2026-06-23] — 🌟 AudienceLift.com – YouTube Growth + Subs Get real subscribers, more views, and lasting channel growth. Your shortcut to YouTube success. Book Now! 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Libsyn [https://libsyn.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Audiohook [https://www.audiohook.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], PAVE Studios [https://www.pavestudios.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Simplecast [https://simplecast.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], audioBoom [https://audioboom.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Sounds Profitable [https://soundsprofitable.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podscribe [https://podscribe.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Cohost [https://www.cohostpodcasting.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Jar Podcast Solutions [https://www.jaraudio.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Awesound [https://awesound.com/podcasting?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Acast [https://www.acast.com/en?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podpage websites [https://www.podpage.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], We Edit Podcasts [https://www.weeditpodcasts.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter] Silver supporters: Audacia Audio [https://audaciaaudio.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Gamut Podcast Network [https://www.gamutpodcasts.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Bumper [https://wearebumper.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Goalhanger [https://www.goalhanger.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Sounds Debatable [https://soundsdebatable.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], True Native Media 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[https://podanalyst.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Companion Arts [https://companionarts.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Compliance Podcast Network [https://compliancepodcastnetwork.net?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Jonekiri [https://jonekiri.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Castbox [https://castbox.fm?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], POW PR [https://www.powpr.co.uk/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Huberman Lab [https://hubermanlab.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Locked On Podcast Network [https://lockedonpodcasts.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], The Roost [https://www.roostnetwork.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podium 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[https://sonicim.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podcast Partnership [https://podcastpartnership.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Content10x [https://www.content10x.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Cleanfeed [https://cleanfeed.net/podcasting?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Revolver Podcasts [https://revolverpodcasts.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Lower Street [https://lowerstreet.co/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], School of Podcasting [https://schoolofpodcasting.newzenler.com/courses/school-of-podcasting?coupon=podnews&utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Adopter Media [https://adopter.media/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podigy [https://podigy.co/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Signal Hill Insights [https://signalhillinsights.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter] Our supporters pay for Podnews, so everyone can read it. Join them today. [https://podnews.net/support] Image: Anthony Gomez [https://unsplash.com/photos/black-remote-control-showing-netflix-prime-video-and-disney-buttons-8kezqNgYNK8]

How many buy from podcast ads?

Sponsored by SpotsNow. Get SpotsNow's Claude and ChatGPT connector free for a month. Ask anything about podcast advertising in plain language, right inside Claude or ChatGPT. Designed from the ground up for podcast advertising workflows to give you the edge. Connect free in 60 seconds [https://podnews.net/class-click/3554/2026-06-22] * How well does podcast advertising work? Podcast promos are a good example - nearly 3 in 5 new listeners who find a podcast though podcast promos return to listen to more episodes. That's detailed in Magellan AI's first-ever Podcast Measurement Benchmark Report [https://www.magellan.ai/news-insights/podcast-measurement-benchmark-report-q1-2026?utm_source=podnews.net&utm_medium=rss&utm_campaign=podnews.net%3A2026-06-22], covering podcast campaigns from Q1. It shows an average response rate of 2.29%; and almost ten percent of those who visited a website converted to a sales lead. * SpotsNow Intelligence is now available from Claude and ChatGPT [https://podnews.net/press-release/spotsnow-claude-chatgpt]. Any MCP-compatible assistant can now connect to live data on 61,000+ shows: sponsors, brand spend, lookalikes, fill rates, and full media plans. As a Podnews reader, you can get your first month free. * PodCrisp [https://podcrisp.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=podnews.net%3A2026-06-22] is a new AI podcast post-production tool, offering transcripts, show notes, chapters and social clips. Built by an indie founder from China, it's significantly cheaper than tools like Castmagic or Capsho. There's a free tier on the website. > > > Read more of today’s podcast industry news stories on the Podnews website [https://podnews.net/update/podcast-measurement-benchmark]: and get our free daily newsletter. Classifieds - your job or ad here [https://podnews.net/classifieds/] * ➡️5 ways to grow your podcast WITHOUT social media [https://podnews.net/class-click/3547/2026-06-22] — In this FREE Podcasting Business School virtual workshop Adam will teach you 5 non-social media podcast growth strategies that helped him cross 1.2 million downloads. Join us on Wednesday, June 24th * 🌱 Is Your Show Ready to Grow this Summer? [https://podnews.net/class-click/3521/2026-06-22] — Get started with Player FM’s self-serve audience growth campaigns this Summer. Low commitment, flexible pricing, and an easy way to reach engaged listeners. * Monetize Your Podcast Without Sponsors [https://podnews.net/class-click/3553/2026-06-22] — Dynamic podcast ads for shows with 3,500+ monthly downloads. No sponsorship outreach. No sales calls. Just monetization that works. Gold supporters: Buzzsprout [https://www.buzzsprout.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Mowpod [https://mowpod.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], The $100 MBA [https://100mba.net/escape/?utm_source=partners&utm_medium=leadgen&utm_content=Podnews&utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podbean [https://www.podbean.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Cloud10 [https://cloud10.fm/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], The Podglomerate [https://podglomerate.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Cohost [https://www.cohostpodcasting.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Audiohook [https://www.audiohook.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], PAVE Studios [https://www.pavestudios.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podscribe 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[https://awesound.com/podcasting?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], We Edit Podcasts [https://www.weeditpodcasts.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podpage websites [https://www.podpage.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Acast [https://www.acast.com/en?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter] Silver supporters: Audacia Audio [https://audaciaaudio.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Gamut Podcast Network [https://www.gamutpodcasts.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Bumper [https://wearebumper.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Goalhanger [https://www.goalhanger.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Sounds Debatable [https://soundsdebatable.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], True Native Media [https://truenativemedia.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Magellan AI [https://www.magellan.ai/?SQF_SOURCE=podnews&utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Nomono [https://nomono.co/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podcast Movement [https://podcastmovement.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Red Seat Ventures [https://www.redseatventures.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Blubrry [https://www.blubrry.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Frequency [https://frequencyads.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], The Podcast Haven [https://thepodcasthaven.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Voxtopica [https://voxtopica.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], The Roost 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[https://companionarts.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podium [https://www.podiumpodcastco.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], iono.fm [https://iono.fm/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Compliance Podcast Network [https://compliancepodcastnetwork.net?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], POW PR [https://www.powpr.co.uk/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Locked On Podcast Network [https://lockedonpodcasts.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Araeya Media [https://www.areyapartnerships.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Jonekiri [https://jonekiri.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Health Podcast Network [https://healthpodcastnetwork.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Rhapsody Voices [https://www.rhapsodyvoices.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Lemonada Media [https://www.lemonadamedia.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Jam Street Media [https://www.jamstreetmedia.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Double Elvis Productions [https://www.doubleelvis.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Diversion Podcasts [https://geni.us/DiversionPodsonPodNews?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Headliner [https://www.headliner.app/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], CreatorX [https://thecreatorx.io/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Rephonic [https://rephonic.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Sonic Influencer Marketing [https://sonicim.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Transistor [https://transistor.fm/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podcast Partnership [https://podcastpartnership.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Content10x [https://www.content10x.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Cleanfeed [https://cleanfeed.net/podcasting?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Lower Street [https://lowerstreet.co/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podigy [https://podigy.co/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Revolver Podcasts [https://revolverpodcasts.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], School of Podcasting [https://schoolofpodcasting.newzenler.com/courses/school-of-podcasting?coupon=podnews&utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Adopter Media [https://adopter.media/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Signal Hill Insights [https://signalhillinsights.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter] Our supporters pay for Podnews, so everyone can read it. Join them today. [https://podnews.net/support] Image: Vladislav Iakunichev [https://unsplash.com/photos/a-close-up-of-a-shopping-cart-on-a-sidewalk-d0m3P6iB1gU]

How listeners find new shows

Sponsored by SpotsNow. SpotsNow is the AI operating system for podcast advertising. RFPs, vetting, outreach: handled with custom agents. Your sellers close 30% more. Book a free demo at Spotsnow.io [https://podnews.net/class-click/3552/2026-06-19] * YouTube is the most popular way to discover new podcasts [https://podnews.net/press-release/disco-very-podcasts-sp-jar], according to new research from Sounds Profitable and JAR Podcast Solutions. 61% discover shows via either YouTube or social media. However, different platforms vary with different ages. The data is a free download. * Entertainment shows typically don't perform very well for advertisers - but, there are some breakout entertainment podcasts with great ad performance [https://podnews.net/press-release/orbit-comedy], says Oxford Road, in a new ORBIT report. The best performing is The Popcast with Know and Jamie; but Jon Stewart's The Weekly may be the one you've heard about (and it's at #3). * Triton Digital's US Podcast Ranker for May 2026 [https://tritonrankers.com/rankers/us/podcasts-weekly-downloads/2026/5?utm_source=podnews.net&utm_medium=rss&utm_campaign=podnews.net%3A2026-06-19] was released. iHeart's Stuff You Should Know became #1 in weekly average downloads. The top sales network was iHeart Audience Network. > > > Read more of today’s podcast industry news stories on the Podnews website [https://podnews.net/update/podcast-discovery-sp-jar]: and get our free daily newsletter. Classifieds - your job or ad here [https://podnews.net/classifieds/] * The Wrong Agency Is Expensive [https://podnews.net/class-click/3468/2026-06-19] — A bad fit costs you momentum, quality, and months of rebuilding. This structured evaluation framework helps financial services firms choose a podcast partner they won't regret. Free. * Attract and Engage NEW Podcast Listeners! 👀 [https://podnews.net/class-click/2210/2026-06-19] — Grow your podcast with Audiencelift, an ad solution from Amaze Media Labs. Using advanced AI, Audiencelift reaches your ideal audience, drives listens, and sends push notifications. Try it Now! Gold supporters: Buzzsprout [https://www.buzzsprout.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Mowpod [https://mowpod.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podbean [https://www.podbean.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], The $100 MBA [https://100mba.net/escape/?utm_source=partners&utm_medium=leadgen&utm_content=Podnews&utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Cloud10 [https://cloud10.fm/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], The Podglomerate [https://podglomerate.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], audioBoom [https://audioboom.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Libsyn [https://libsyn.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Simplecast [https://simplecast.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Magid [https://magid.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], PAVE Studios [https://www.pavestudios.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Sounds Profitable [https://soundsprofitable.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], The Content Creator's Accountant [https://www.contentcreatorsaccountant.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], RedCircle [https://redcircle.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Audiohook [https://www.audiohook.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Cohost [https://www.cohostpodcasting.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podscribe [https://podscribe.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Jar Podcast Solutions [https://www.jaraudio.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Awesound [https://awesound.com/podcasting?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], We Edit Podcasts [https://www.weeditpodcasts.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Acast [https://www.acast.com/en?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podpage websites [https://www.podpage.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter] Silver supporters: Audacia Audio [https://audaciaaudio.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Gamut Podcast Network [https://www.gamutpodcasts.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Bumper [https://wearebumper.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Goalhanger [https://www.goalhanger.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Sounds Debatable [https://soundsdebatable.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], True Native Media [https://truenativemedia.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Magellan AI [https://www.magellan.ai/?SQF_SOURCE=podnews&utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Nomono [https://nomono.co/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Locked On Podcast Network [https://lockedonpodcasts.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podium [https://www.podiumpodcastco.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Tink Media [https://tinkmedia.co/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Compliance Podcast Network [https://compliancepodcastnetwork.net?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Red Seat Ventures [https://www.redseatventures.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], POW PR [https://www.powpr.co.uk/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], The Podcast Haven [https://thepodcasthaven.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Castbox [https://castbox.fm?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Jonekiri [https://jonekiri.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podcast Movement [https://podcastmovement.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Companion Arts [https://companionarts.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Huberman Lab [https://hubermanlab.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Araeya Media [https://www.areyapartnerships.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], PodAnalyst [https://podanalyst.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], iono.fm [https://iono.fm/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Frequency [https://frequencyads.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Ausha [https://www.ausha.co/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Voxtopica [https://voxtopica.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], The Roost [https://www.roostnetwork.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], ARN's iHeartPodcast Network Aust [https://arn.com.au/iheartpodcast-network-2/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], SoundStack [https://soundstack.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Truefans [https://truefans.fm/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Blubrry [https://www.blubrry.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Health Podcast Network [https://healthpodcastnetwork.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Lemonada Media [https://www.lemonadamedia.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Rephonic [https://rephonic.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Sonic Influencer Marketing [https://sonicim.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Jam Street Media [https://www.jamstreetmedia.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Rhapsody Voices [https://www.rhapsodyvoices.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Diversion Podcasts [https://geni.us/DiversionPodsonPodNews?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], CreatorX [https://thecreatorx.io/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Transistor [https://transistor.fm/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Headliner [https://www.headliner.app/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Double Elvis Productions [https://www.doubleelvis.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Content10x [https://www.content10x.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podcast Partnership [https://podcastpartnership.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Cleanfeed [https://cleanfeed.net/podcasting?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], School of Podcasting [https://schoolofpodcasting.newzenler.com/courses/school-of-podcasting?coupon=podnews&utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Adopter Media [https://adopter.media/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Revolver Podcasts [https://revolverpodcasts.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Lower Street [https://lowerstreet.co/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podigy [https://podigy.co/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Signal Hill Insights [https://signalhillinsights.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter] Our supporters pay for Podnews, so everyone can read it. 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A new AMP member

Sponsored by SpotsNow's webinar - today. SpotsNow is the AI operating system for podcast advertising. Join today's webinar (2pm Eastern) to learn how podcast networks can use AI to maximize their sales output using Claude, agents and ChatGPT. Book today's free webinar now [https://podnews.net/class-click/3548/2026-06-18] * Podnews has learnt that YouTube is an undisclosed member of AMP - the Alliance for Measurement in Podcasting which is seeking to enhance measurement standards [https://podnews.net/press-release/alliance-for-measurement-in-podcasting]. A Google spokesperson has confirmed to us that "YouTube has been participating in the AMP led conversations". It's widely believed that a "view" in YouTube is 30 seconds of content played - at least for larger shows - aligning with the AMP definition (though YouTube has never published a definition itself). YouTube is often cited as the most popular destination for podcasts; with Spotify as an already-announced member, it adds significant credence to the AMP task force's work. * Meanwhile, AMP has walked back part of its definition of a "play". Defined in their original press release [https://podnews.net/press-release/amp-task-force-download] as "30 seconds of content played, audio or video, once per user per session", the corrected text drops any definition of a session length, becoming just "30 seconds of content played, audio or video". * A new AI podcast company is flooding podcast directories with hundreds of shows. Fastcast [https://fastcast.ai/?utm_source=podnews.net&utm_medium=rss&utm_campaign=podnews.net%3A2026-06-18], which has 603 AI-generated shows [https://podnews.net/apple-podcasts-geo/channel/the-daily-news-now/id6758531344] under "The Daily News Now!" brand, is now selling sponsorships for individual categories. The shows, all hosted by "Corey with the story", are short timely updates. * Unlike competing AI podcast company Inception Point AI, Fastcast episodes always acknowledge that they are AI generated: compliant with Apple Podcasts content guidelines. In an interview on the Podcast Advertising Playbook podcast [https://pod.link/1473222248/episode/Z2lkOi8vYXJ0MTktZXBpc29kZS1sb2NhdG9yL1YwL1k2aVFVVmctMUtQcUVHSnhVUkNIdXNjU2I0TGNnNERDZzRsckVwd1o3WE0?utm_source=podnews.net&utm_medium=rss&utm_campaign=podnews.net%3A2026-06-18], we learn that Inception Point AI have decided not to make an acknowledgement in audio for shorter shows. > > > Read more of today’s podcast industry news stories on the Podnews website [https://podnews.net/update/amp-member]: and get our free daily newsletter. Classifieds - your job or ad here [https://podnews.net/classifieds/] * Artifacts: The Internet We Remember [https://podnews.net/class-click/3448/2026-06-18] — A storytelling podcast exploring forgotten technology, internet culture, and the feelings we still carry from them. Listen now on your favourite app, or online at ArtifactsPodcast.com. * 🔊 Unlock Podcast Discovery [https://podnews.net/class-click/3520/2026-06-18] — Grow your audience with Player FM promotional campaigns. Reach active podcast listeners, boost plays, and gain subscribers with easy self-serve campaigns. Start today! * Monetize Your Indie Podcast [https://podnews.net/class-click/3542/2026-06-18] — stop sending sponsor pitches into the void. Get the tools to make brands understand who you reach, why it matters, and how to say yes to a paid partnership. Gold supporters: Buzzsprout [https://www.buzzsprout.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Mowpod [https://mowpod.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podbean [https://www.podbean.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], The $100 MBA [https://100mba.net/escape/?utm_source=partners&utm_medium=leadgen&utm_content=Podnews&utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], The Podglomerate [https://podglomerate.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Cloud10 [https://cloud10.fm/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], RedCircle [https://redcircle.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Sounds Profitable [https://soundsprofitable.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podscribe [https://podscribe.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Audiohook [https://www.audiohook.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], The Content Creator's Accountant [https://www.contentcreatorsaccountant.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Magid [https://magid.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Libsyn [https://libsyn.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Simplecast [https://simplecast.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Cohost [https://www.cohostpodcasting.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], audioBoom [https://audioboom.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], PAVE Studios [https://www.pavestudios.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Jar Podcast Solutions [https://www.jaraudio.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Awesound [https://awesound.com/podcasting?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Acast [https://www.acast.com/en?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podpage websites [https://www.podpage.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], We Edit Podcasts [https://www.weeditpodcasts.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter] Silver supporters: Audacia Audio [https://audaciaaudio.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Gamut Podcast Network [https://www.gamutpodcasts.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Bumper [https://wearebumper.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Goalhanger [https://www.goalhanger.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Sounds Debatable [https://soundsdebatable.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], True Native Media [https://truenativemedia.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Nomono [https://nomono.co/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Magellan AI [https://www.magellan.ai/?SQF_SOURCE=podnews&utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Araeya Media [https://www.areyapartnerships.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], iono.fm [https://iono.fm/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], PodAnalyst [https://podanalyst.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Jonekiri [https://jonekiri.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podcast Movement [https://podcastmovement.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Compliance Podcast Network [https://compliancepodcastnetwork.net?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Companion Arts [https://companionarts.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Castbox [https://castbox.fm?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Ausha [https://www.ausha.co/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Tink Media [https://tinkmedia.co/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], POW PR [https://www.powpr.co.uk/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], SoundStack [https://soundstack.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Voxtopica [https://voxtopica.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Huberman Lab [https://hubermanlab.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Blubrry [https://www.blubrry.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Red Seat Ventures [https://www.redseatventures.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Locked On Podcast Network [https://lockedonpodcasts.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], ARN's iHeartPodcast Network Aust [https://arn.com.au/iheartpodcast-network-2/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], The Podcast Haven [https://thepodcasthaven.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Truefans [https://truefans.fm/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], The Roost [https://www.roostnetwork.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Frequency [https://frequencyads.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podium [https://www.podiumpodcastco.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Health Podcast Network [https://healthpodcastnetwork.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Jam Street Media [https://www.jamstreetmedia.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Lemonada Media [https://www.lemonadamedia.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Transistor [https://transistor.fm/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Rephonic [https://rephonic.com?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Headliner [https://www.headliner.app/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Rhapsody Voices [https://www.rhapsodyvoices.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Sonic Influencer Marketing [https://sonicim.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Diversion Podcasts [https://geni.us/DiversionPodsonPodNews?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Double Elvis Productions [https://www.doubleelvis.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], CreatorX [https://thecreatorx.io/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Content10x [https://www.content10x.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podcast Partnership [https://podcastpartnership.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Cleanfeed [https://cleanfeed.net/podcasting?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Lower Street [https://lowerstreet.co/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Adopter Media [https://adopter.media/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Podigy [https://podigy.co/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], School of Podcasting [https://schoolofpodcasting.newzenler.com/courses/school-of-podcasting?coupon=podnews&utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Revolver Podcasts [https://revolverpodcasts.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter], Signal Hill Insights [https://signalhillinsights.com/?utm_source=podnews.net&utm_medium=rss&utm_campaign=supporter] Our supporters pay for Podnews, so everyone can read it. 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Highest ever number of Canadian podcast listeners

Sponsored by SpotsNow. SpotsNow is the AI operating system for podcast advertising. Join the webinar tomorrow to learn how podcast networks can use AI to maximize their sales output using Claude, agents and ChatGPT. Book tomorrow's free webinar now [https://podnews.net/class-click/3546/2026-06-17] * Podcasts in Canada now reach more Canadians than ever before [https://podnews.net/press-release/triton-canadian-podcast-report-2026], according to Triton Digital's fourth annual Canadian Podcast Report, which recorded the largest single-year increase in listeners to 46% a month. (For English-speaking Canadians, that number is 49%.) * The data shows that YouTube is the most-used podcast platform in the country; with Apple Podcasts the #1 RSS-based podcast app - 49% of all new episode downloads went to Apple. The iHeartRadio app (operated by Bell Media in the country) accounts for 3%. The report includes demographics for each player - with Apple Podcasts users, predictably, being twice as likely to earn over $100,000 than YouTube users. * Canadians are also listening to more podcasts each (4.1 in 2025; 3.5 in 2023); Francophone consumption has rebounded back up to 33% a week. * Triton Digital also released its Australian Podcast Ranker for May 2026. [https://podnews.net/press-release/triton-ranker-australia-may26] Hamish & Andy are yesterday's men; they've lost the #1 slot to Mamamia Out Loud. The highest new entry was from NOVA Podcasts at #88, with a show we'll call DYFM [https://podnews.net/podcast/i4nfa]. * AMP's proposed cross-platform measurement framework might solve a measurement problem; but it won't fix the money for independent podcasters [https://podnews.net/article/beyond-the-cpm-podcast-advertising], suggests Losh Moodaley, writing for Podnews today. She argues that podcasting's costs are going up with the advent of video, and while the production standard has moved closer to broadcast, the monetisation model has not; and she makes suggestions of other ways to build revenue. > > > Read more of today’s podcast industry news stories on the Podnews website [https://podnews.net/update/canada-triton-report-4]: and get our free daily newsletter. Classifieds - your job or ad here [https://podnews.net/classifieds/] * Podcast Growth & Monetization tips every Thursday! [https://podnews.net/class-click/2736/2026-06-17] — Subscribe to the FREE Podcasting Business School newsletter and get fresh tips every Thursday for podcast growth, monetization, and online business strategies. Join over 4,000+ Pod Pals on this list. * AudienceLift: AI Podcast Growth – 12% Off Now! [https://podnews.net/class-click/2713/2026-06-17] — AudienceLift.com: Your AI-Powered Podcast Growth Partner Trusted by industry leaders to grow audiences and build subscriber databases. Start your first campaign today with code Podnews12 for 12% off! * The Podcast Discovery Playbook [https://podnews.net/class-click/3531/2026-06-17] — Tom Webster and JAR's Roger Nairn present never-before-seen data on how listeners find podcasts, drawn from the largest study of US podcast consumption. Plus a pre-launch playbook and live Q&A. 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