פרק 23: אייל ברוק של מי היצירה הזו בכלל?

26- The Creative Side of Science with Itai Yanai

What do scientific discoveries, artistic breakthroughs, and innovative ideas have in common? According to Prof. Itai Yanai from NYU, they begin with curiosity, play, exploration, and sometimes even a joke while combining rigorous research. Prof. Itai Yanai is a leading researcher in computational medicine, genomics, and systems biology. His work has led to groundbreaking discoveries in biology, including research published in Nature and Cell. But beyond his scientific achievements, he has become known for exploring a fascinating question: How do discoveries actually happen? Together, we dive into his concept of Night Science—the hidden, messy, and often overlooked side of creativity that precedes every breakthrough. We discuss why getting stuck is an essential part of the process, why humor can spark innovation, why children may be better explorers than adults, and how one seemingly absurd conversation led to an important biological discovery. We also explore the implications for the age of AI: Can artificial intelligence participate in the creative process? What role do curiosity, questioning, and human judgment still play? And what might remain uniquely human in discovery and innovation? A fascinating conversation at the intersection of science, creativity, and artificial intelligence. Itai Yanai is a professor at New York University. Beyond his scientific discoveries, Itai is also the co-creator and co-host of the Night Science Podcast, [https://podcasts.apple.com/il/podcast/night-science/id1563415749] where he explores the hidden side of scientific discovery—the messy, creative process that happens before experiments, results, and publications.

25: Star Maker Behind Lady Gaga and the Future of Talent with AI

What does it take to recognize a star before anyone else does? In this episode, I speak with Wendy Starland, the woman who discovered Lady Gaga, about creative intuition, the music industry, and the difference between talent and true star power. We also trace Wendy’s own journey, from writing songs at age seven, to becoming a performer, music producer, and eventually a startup founder. Together, we explore what makes someone truly stand out in an era when AI can generate almost anything, and why the future of talent may depend not only on creativity itself, but on our ability to recognize it, nurture it, and help it grow in entirely new ways.

24: Can we trigger "Eureka Moments"? with John Kounios

What does science actually know about the “aha” moment? How does the brain move from impasse to insight? Why can sleep, incubation, and shifts in attention sometimes support creative problem solving, while anxiety and fixation may hinder it? In this episode, I speak with John Kounios, PhD, Professor of Psychology at Drexel University and a leading researcher in the cognitive neuroscience of insight and creativity. We discuss the brain mechanisms behind sudden insight, the role of sleep and unconscious processing, the ways fixation can narrow creative thinking, and what the rise of generative AI may mean for human originality.

Bonus: AI & Human Live Performance- watch them performing together

In an age when AI can compose music, generate images, and imitate our voices, what remains uniquely human in art? This bonus episode explores the third level of human–AI collaboration through a live creative experiment: human-only, AI-only, and finally a hybrid performance in which AI-generated music meets human voice, live interpretation, and artistic presence. This bonus episode shows the 3rd creative performance- the AI and Human collaboration. Is this the future of creative art and AI? Artistic Credits: Created by Eyal Brook and Omer Luz (Peter Spicy) Music produced by Omer Luz Visuals by Ron Peretz Performed by: Eyal Brook — piano Tanya Vinokur — violin Nofar Margalit — vocals Omer Luz (Peter Spicy) — electronics Ron Peretz — Mai AI, AI vocalist

פרק 23: אייל ברוק של מי היצירה הזו בכלל?

כשאנחנו יוצרים עם AI, מי הבעלים? המתכנת? המשתמש? המערכת? או האם זו יצירה משותפת? דר׳ אייל ברוק הוא שותף וראש תחום AI במשרד ש. הורוביץ, חבר בפורום המומחים המייעץ לממשלה למדיניות AI, ובמקביל גם מוזיקאי לשעבר עם קריירה בינלאומית (כולל סיפורים מעולם ההופעות והיצירה). ביחד אנחנו עושים סדר: מה בכלל אומר “זכויות יוצרים” (כלכליות מול מוסריות) ואיך הAI משנה את חוקי המשחק. על הדרך אנחנו נוגעים גם בשאלה הערכית: האם דיני זכויות יוצרים נועדו “לתגמל עבודה”, “להגן על זכות טבעית של היוצר”, או בעיקר לתמרץ יצירה לטובת הציבור ומה זה אומר כשאמן ה”יוצר” הוא אלגוריתם? אם יצרתם/ן פעם משהו עם ChatGPT, Midjourney או כלי מוזיקה מבוססי AI, הפרק הזה יגרום לכם/ן לשאול מחדש: מה בכלל נחשב יצירה? ומי נחשב יוצר?