The Daily Groomer

The Secret to Long-Term Clients with Val Partynski

Summary In our latest episode of The Daily Groomer, I chat with Valerie Partynski—a second-generation groomer and a close friend—about her journey in the industry. We get into her early days learning from some of the greats, how grooming has evolved over the years, and her take on professionalism, client care, and training. Valerie also shares practical advice on building strong client relationships, setting up training programs, and handling pricing conversations with confidence. It’s a solid listen if you’re looking to sharpen your approach and run things a little smoother. Timestamps 04:04 Evolution of Grooming Industry Practices 10:03 Challenges in Groomer Training Today 19:13 Pareto Principle for Client Care 29:21 Encouraging Repeat Visits Strategies 32:29 Summer Price Strategy Adjustments 37:15 Business Strengths and Weaknesses Stay connected with our guest speakers! Follow them on their social media @chicagogroomer [https://www.instagram.com/chicagogroomer/]. Curious about Teddy? You can sign up here [http://www.tryteddy.com]. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠⁠The Daily Groomer⁠⁠⁠⁠ [https://www.thedailygroomer.com/]. Join and be part of ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠The Daily Groomer Community⁠⁠! [https://www.facebook.com/groups/thedailygroomer/]

After Hours: April 3

After Hours Episode #97: In this episode of After Hours, I talk about what it really means to lead with kindness, why your intentions matter, and how to stop letting other people control your energy. I get into the drama that can happen in the grooming world, the importance of setting boundaries, and why protecting your peace has to come first. I also share some personal stories, thoughts on self-love, and simple reminders to focus on what you can control. At the end of the day, being the queen—or king—of your own universe starts with taking care of yourself first.

After Hours: Jay Snowdon

After Hours Episode #96: In this episode of After Hours, I hang out with my “twin from another timeline” Jay Snowdon, for a funny, honest, and surprisingly heartfelt conversation. We get into Jay’s journey from rehab to grooming, building a following by being unapologetically authentic, and the kind of energy that can completely change the vibe behind the grooming table. We also talk about social media, queer identity, viral moments, favorite grooming products, and why real connection—with both dogs and people—is what matters most. And yes, there’s definitely a little Taylor Swift talk too

The 11 Step System for Customer Excellence

Summary In our latest episode of The Daily Groomer, I sit down with Jessica Craun, owner of Fluff and Fetch Grooming in Fishersville, VA, to talk about what really goes into creating a great client experience. We get into everything from intake forms and booking systems to the small personal touches that make clients come back—and how to deal with no-shows without the stress. Jessica also shares how she went from junior showmanship to running a busy salon, along with simple, practical ways to build systems that actually work for both you and your clients. Timestamps06:31 Client Intake Process Streamlined 11:33 Building a Better Grooming System 15:32 Boosting Online Bookings Success Stay connected with our guest speakers! Follow them on their social media @fluffandfetchdoggrooming [https://www.instagram.com/fluffandfetchdoggrooming]. Curious about Teddy? You can sign up here [http://www.tryteddy.com]. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠⁠The Daily Groomer⁠⁠⁠⁠ [https://www.thedailygroomer.com/]. Join and be part of ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠The Daily Groomer Community⁠⁠! [https://www.facebook.com/groups/thedailygroomer/]

After Hours: March 20

After Hours Episode #95: In this episode of After Hours, I get real about the energy we bring into grooming. I talk about my time at Groomed Atlanta, dealing with imposter syndrome, and learning to actually own your worth in this industry. We get into connection too—not just with the dogs, but with people—and why there’s honestly space for everyone to win. I also share a few simple ways to stay grounded when salon life gets chaotic. It’s an unfiltered convo about showing up with love, supporting each other, and focusing on being better than you were yesterday—not competing with everyone else.