From Garage Hustle to Scalable Growth with Jordan Goodfellow

From Good to Great: Breaking Comfort & Building Real Growth

In this episode of the Real CFO Project, host Chad Brown sits down with author and entrepreneur Morgan Brown to unpack a powerful mindset shift most people avoid: the difference between being good and becoming great. Morgan shares the personal story behind his book and the hard realization that natural talent and early success can actually hold you back. When everything comes easy, it's easy to stay comfortable—and that comfort can quietly cap your potential.

Why More Money Won't Fix Your Business

In this episode of the Real CFO Project, Chad Brown sits down with Paul Childers to unpack a hard truth most business owners avoid—getting access to capital won't solve broken systems. Paul shares his journey from the lending and brokerage world to building a business focused on helping owners gain clarity, control, and leverage before ever taking on debt. Together, they break down why so many entrepreneurs fall into the trap of chasing funding when the real issues lie in disorganized financials, poor systems, and lack of visibility.

From Garage Hustle to Scalable Growth with Jordan Goodfellow

In this episode of The Real CFO Project, host Chad Brown sits down with entrepreneur and AV business owner Jordan Goodfellow to break down the real journey of building a company from scratch—and the hard decisions required to scale it. Jordan shares how his business started out of necessity—recovering equipment from a bad deal and deciding to put it to work instead of cutting losses. What began in a garage with projectors being rented out while juggling freelance gigs quickly evolved into a growing equipment rental business. But growth didn't come without challenges. At a critical point, Jordan faced a decision many entrepreneurs struggle with: stay in the craft or step into ownership. Trying to do both led to missed expectations and a wake-up call that forced him to fully commit to being a business owner.

Staying in Your Lane & Scaling with the Right People with Scott Rammage

In this episode of The Real CFO Project, host Chad Brown sits down with entrepreneur and operator Scott Rammage to unpack the real, unfiltered journey of building multiple businesses over two decades—and what it actually takes to scale profitably. Scott shares his evolution from a full-time educator launching his first brick-and-mortar business in 2004 to owning and operating multiple companies across service, retail, and online spaces. While every venture was technically profitable, Scott opens up about why many weren't wildly profitable—and the hard lessons that followed. At the center of this conversation is a theme every entrepreneur eventually faces: you are the bottleneck.

The Real CFO Podcast with Kip Knippel

In this episode of The Real CFO Project, host Chad Brown sits down with executive recruiter and leadership advisor Kip Knippel to discuss what it really takes to build elite leadership teams and attract top-tier talent. As the founder of Kip Search, Kip works with companies across industries—from private businesses to venture-backed startups and private equity portfolio companies—helping them recruit high-level executives including CEOs, CFOs, and other C-suite leaders. Through thousands of conversations with leaders and organizations, he's developed a clear view of what separates average companies from those that consistently attract "A-players." In this conversation, Chad and Kip break down the realities of executive hiring and what business owners often get wrong when trying to level up their teams.