The Next Stage: The Official VMA Podcast

Episode 11: Craig McMaster on community engagement in venue development

38 min · 4 sep 2025
aflevering Episode 11: Craig McMaster on community engagement in venue development artwork

Beschrijving

Craig McMaster is the Director of Riverside Theatre, Western Sydney's premier performing arts facility. The theatre, based in Parramatta, is in the early stages of a $276m development. Craig and Joel discuss the power of authentic community engagement to a meaningful design outcome.

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Alle afleveringen

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aflevering Episode 14: Houri Tapiki on Customer Experience artwork

Episode 14: Houri Tapiki on Customer Experience

In this episode, VMA CEO Joel Edmondson speaks with Houri Tapiki, General Manager of Theatre Royal Sydney and VMA’s Venue Professional of the Year, about her career journey and philosophy on leadership and customer experience. Houri traces her path from a casual ticketing call-centre role at Ticketek through major responsibilities in sports (Rugby Australia), international experience building Dubai Opera, and ultimately returning to Australia to run Theatre Royal Sydney under Trafalgar Entertainment. She reflects on stewarding a historic venue celebrating its 50th anniversary and managing a long pipeline of major productions, while explaining why customer experience—removing friction, showing genuine empathy, and making a night out “worth leaving the couch for”—sits at the heart of her approach.

14 apr 202637 min