The Raheny Podcast
In this episode, I sit down with Wim de Jongh, co-founder of Hope Beer in Dublin, to explore how storytelling and community shape a brewery’s identity. Wim shares the origins of the Hope name, the folklore behind their labels, and the challenges of growing a mission-driven business in a crowded market. Perfect for podcasters, founders, and leaders who want to see how narrative and community can turn a product into a movement. 00:01 – Kevin introduces Wim and the story of Hope Beer 02:17 – How the name Hope was chosen and what it represents 07:14 – Why every beer label tells a local story 11:32 – Building a brand rooted in community values 15:40 – Challenges of running a brewery in Dublin’s crowded market 19:05 – The role of local business in keeping culture alive 23:28 – What big breweries can’t replicate about small, story-driven brands 32:14 – Wim’s advice for anyone trying to build with purpose
10 afleveringen
Reacties
0Wees de eerste die een reactie plaatst
Meld je nu aan en word lid van de The Raheny Podcast community!