From Personal Trainer to Bestselling Publisher: How Books Build Authority & Business

From Personal Trainer to Bestselling Publisher: How Books Build Authority & Business

Can one book completely transform your business? In this episode of Unveiling Journeys, Tiffany Alexander sits down with Weston Lyon, founder of Plug and Play Publishing, to discuss how writing a book can position entrepreneurs as trusted experts, generate new opportunities, and grow their businesses. Weston shares his incredible journey from growing up in a small town outside Pittsburgh to dropping out of college, struggling through entrepreneurship, building a successful personal training business, and ultimately discovering the power of books. Today, he helps coaches, consultants, and speakers write, publish, and profit from bestselling books that elevate their brands. Bio: Weston Lyon is the founder of Plug and Play Publishing and author of 23 books, including The Book Writing Blueprint. After writing nine books in 11 months, he developed a system that helps entrepreneurs write books to build authority, attract clients, and grow their businesses. With over 25 years of experience and more than 600 presentations, Weston is passionate about helping others turn their expertise into lasting impact. We dive into: ✅ Why a book is one of the most powerful marketing tools you'll ever own ✅ How Weston writes and publishes books in record time ✅ The moment he realized medicine wasn't the life he wanted ✅ Why expertise beats selling every time ✅ How one simple decision can completely change your future Whether you're an entrepreneur, coach, consultant, speaker, or aspiring author, this conversation will change the way you think about books, authority, and building a business. Connect with Weston Lyon: 🌐 Website: https://www.freegiftfromweston.com/ [https://www.freegiftfromweston.com/]                      https://www.plugandplaypublishing.com/ [https://www.plugandplaypublishing.com/] 💼 LinkedIn: https://www.linkedin.com/in/westonlyon/ [https://www.linkedin.com/in/westonlyon/] 📧 Email: weston@westonlyon.com  #BookPublishing #BusinessGrowth #Entrepreneurship #AuthorLife #BusinessBooks #PersonalBranding #ThoughtLeadership #BusinessSuccess #UnveilingJourneys #WestonLyon If you enjoyed this episode, don't forget to like, subscribe, and hit the notification bell so you don’t miss out on future content. Let us know your thoughts in the comments below, and we’ll see you in the next one! Book a Call:  https://aspensagefund.com/contact-us/ [https://aspensagefund.com/contact-us/] LinkedIn: https://www.linkedin.com/in/thankfulinc/ [https://www.linkedin.com/in/thankfulinc/] Facebook: https://www.facebook.com/tiffspacecadet [https://www.facebook.com/tiffspacecadet] Website: aspensagefund.com [http://aspensagefund.com/] Thanks for watching!

From Story Lover to Bestselling Book Strategist: Helping Leaders Share Their Message

Can your story change someone else's life? In this episode of Unveiling Journeys, Tiffany Alexander sits down with Bill Blankschaen, bestselling author, storytelling strategist, and founder of StoryBuilders. Bill shares how following his passion for storytelling led him from education and uncertainty to helping entrepreneurs, speakers, and thought leaders turn their life experiences into bestselling books and unforgettable brands. From leaving a secure career with six children and no income to building a company that has helped clients like John Maxwell, Lewis Howes, and countless business leaders, Bill's journey is a powerful reminder that your greatest impact often begins with your own story. Bio: Bill Blankschaen is the founder and Chief Story Architect of StoryBuilders, helping leaders transform their experiences into stories that inspire and create lasting impact. A multiple New York Times and USA Today bestselling author, he has collaborated with renowned influencers including John C. Maxwell, Lewis Howes, Dean Graziosi, and Kevin Harrington. Passionate about authentic storytelling, Bill empowers people to live a story worth telling and use it to make a meaningful difference. We dive into: ✅ Why every person's story matters ✅ The hidden gift of storytelling and finding your strengths ✅ Leaving security to pursue your calling ✅ How books create impact long after they're written ✅ Why your story isn't just about you...it's for others ✅ Turning your experiences into a lasting legacy If you're an entrepreneur, author, speaker, or anyone wondering if your story is worth sharing, this conversation will inspire you to take the next step. Connect with Bill Blankschaen: 🌐 Website: https://mystorybuilders.com/ [https://mystorybuilders.com/] 💼 LinkedIn: https://www.linkedin.com/in/billblankschaen/ [https://www.linkedin.com/in/billblankschaen/] 📧 Email: bill@mystorybuilders.com #Storytelling #Leadership #PersonalBrand #AuthorLife #BusinessGrowth #Entrepreneurship #BookWriting #BrandStory #UnveilingJourneys #PurposeDrivenBusiness If you enjoyed this episode, don't forget to like, subscribe, and hit the notification bell so you don’t miss out on future content. Let us know your thoughts in the comments below, and we’ll see you in the next one! Book a Call:  https://aspensagefund.com/contact-us/ [https://aspensagefund.com/contact-us/] LinkedIn: https://www.linkedin.com/in/thankfulinc/ [https://www.linkedin.com/in/thankfulinc/] Facebook: https://www.facebook.com/tiffspacecadet [https://www.facebook.com/tiffspacecadet] Website: aspensagefund.com [http://aspensagefund.com/] Thanks for watching!

From Almost Homeless to Millionaire: The Decisions that Changed Everything

Can one decision completely change the direction of your life? In this episode of Unveiling Journeys, Tiffany Alexander sits down with entrepreneur, business coach, and bestselling author Rik Schnabel to uncover the pivotal decisions that transformed his life—from nearly becoming homeless to building multiple successful businesses and achieving financial freedom. Rik shares the mindset shifts, personal struggles, and business lessons that helped him overcome adversity and create lasting success. His story proves that circumstances don't determine your future—your decisions do. Bio: Rik Schnabel is Australia's leading Brain Untrainer, six-time international bestselling author, and founder of Life Beyond Limits. After overcoming his own limiting beliefs and financial struggles, he dedicated his career to helping entrepreneurs and leaders rewire their thinking, build confidence, and achieve extraordinary results. Through mindset coaching, NLP training, speaking, and bestselling books like A Richer Way to Think, he empowers people to break free from self-sabotage and unlock their full potential. We dive into: ✅ Growing up with financial struggles and facing rock bottom ✅ The mindset that separates successful entrepreneurs from everyone else ✅ Why personal responsibility changes everything ✅ How failure became Rik's greatest teacher ✅ Building wealth through intentional decisions and consistency ✅ Advice for anyone feeling stuck in life or business Whether you're an entrepreneur, business owner, or simply looking for motivation to change your life, this conversation is packed with practical wisdom and inspiration. Connect with Rik Schnabel: 🌐 Website: https://lifebeyondlimits.com.au/ [https://lifebeyondlimits.com.au/]                      https://chat-about-coaching.youcanbook.me/ [https://chat-about-coaching.youcanbook.me/] 💼 LinkedIn: https://www.linkedin.com/in/rikschnabel/ [https://www.linkedin.com/in/rikschnabel/] 📧 Email: rik.schnabel@lifebeyondlimits.com.au #Entrepreneurship #MillionaireMindset #BusinessSuccess #PersonalDevelopment #SuccessMindset #Leadership #FinancialFreedom #UnveilingJourneys #BusinessCoach #Motivation If you enjoyed this episode, don't forget to like, subscribe, and hit the notification bell so you don’t miss out on future content. Let us know your thoughts in the comments below, and we’ll see you in the next one! Book a Call:  https://aspensagefund.com/contact-us/ [https://aspensagefund.com/contact-us/] LinkedIn: https://www.linkedin.com/in/thankfulinc/ [https://www.linkedin.com/in/thankfulinc/] Facebook: https://www.facebook.com/tiffspacecadet [https://www.facebook.com/tiffspacecadet] Website: aspensagefund.com [http://aspensagefund.com/] Thanks for watching!

From Loss to Lasting Love: Reinventing Marriage

Can the right vows become the foundation for a lifelong marriage? In this episode of Unveiling Journeys, Tiffany Alexander sits down with Pippa & Eric, relationship coaches, retreat leaders, and authors who help couples create marriages built on intention—not assumptions. After experiencing profound loss, divorce, grief, and unexpected love, Pippa and Eric discovered that traditional wedding vows often don't prepare couples for the realities of marriage. Their journey led them to develop a unique framework they call Three-Dimensional Vows, designed to strengthen communication, trust, and commitment long after the wedding day. Bio: Cheri and Eric Plantenberg are the co-authors of Those Lucky Bastards and the creators of Three Dimensional Vows™. Both came through first marriages that ended — one in loss, one in divorce — and found each other in the middle of it, rebuilding their lives by doing the work most couples skip. That experience became their life's work: helping engaged couples do that same work up front, while they're at their best. Eric brings decades as a speaker and coach to authors, athletes, and entrepreneurs; Cheri brings the grounded, honest voice at the heart of their teaching. Together, they lead retreats and coach couples to build marriages strong enough to hold whatever life brings. We dive into: ✅ How grief and divorce unexpectedly brought them together ✅ Why traditional wedding vows often fall short ✅ The Three-Dimensional Vows framework for stronger marriages ✅ Why commitment is a decision—not just a feeling ✅ How creativity is the secret ingredient in relationships and business Whether you're dating, engaged, married, or simply looking to build stronger relationships, this episode offers practical wisdom that can transform the way you think about commitment and connection. Connect with Eric and Pippa: 🌐 Website: https://www.izozi.life/abundant-living-retreat [https://www.izozi.life/abundant-living-retreat] 💼 LinkedIn: https://www.linkedin.com/in/ericplantenberg/ [https://www.linkedin.com/in/ericplantenberg/] 📧 Email: eric@izozi.life #MarriageAdvice #RelationshipCoaching #WeddingVows #PersonalGrowth #EntrepreneurMindset #Commitment #LoveStory #AbundantLiving #UnveilingJourneys #HealthyRelationships If you enjoyed this episode, don't forget to like, subscribe, and hit the notification bell so you don’t miss out on future content. Let us know your thoughts in the comments below, and we’ll see you in the next one! Book a Call:  https://aspensagefund.com/contact-us/ [https://aspensagefund.com/contact-us/] LinkedIn: https://www.linkedin.com/in/thankfulinc/ [https://www.linkedin.com/in/thankfulinc/] Facebook: https://www.facebook.com/tiffspacecadet [https://www.facebook.com/tiffspacecadet] Website: aspensagefund.com [http://aspensagefund.com/] Thanks for watching!

From Litigation Attorney to Mystery Author: Inspiring the Next Generation of Curious Minds

Can a career as a litigation attorney inspire unforgettable mystery novels for kids? In this episode of Unveiling Journeys, Tiffany Alexander sits down with Diana Sussman—former litigation attorney, actress, playwright, and author of The Neighbor's Secret, the first book in her Maddie Mystery series. Diana shares how her childhood fascination with mysteries, years practicing law, and life experiences in New York, Bermuda, and Connecticut shaped her journey into becoming an award-winning author. From representing FBI cases to writing stories that empower young readers, Diana proves that curiosity can become your greatest superpower. Bio: Diana is a retired commercial litigation attorney, fundraiser, and storyteller who now channels her leadership, creativity, and lifelong passion for service into writing children's books, plays, and musicals. A graduate of the University of Pennsylvania Law School, she combines decades of professional experience with a love for community impact, using storytelling and fundraising to inspire, educate, and bring people together around meaningful causes. We dive into: ✅ How real FBI investigations inspired The Neighbor's Secret ✅ Why being a lawyer prepared her to become a storyteller ✅ The surprising life lessons she learned living in Bermuda ✅ Creating confident female role models through children's fiction ✅ Why curiosity, courage, and authenticity matter more than ever If you love mystery novels, writing, storytelling, or inspiring conversations about creativity and purpose, this episode is one you won't want to miss. Connect with Diana Sussman: 💼 LinkedIn: https://www.linkedin.com/in/diana-sussman-b56377111/ [https://www.linkedin.com/in/diana-sussman-b56377111/] 📧 Email: Dianasussman2@gmail.com #MysteryAuthor #ChildrensBooks #MiddleGradeBooks #WritingCommunity #Storytelling #AuthorInterview #UnveilingJourneys #CreativeJourney #WomenWhoWrite #Curiosity If you enjoyed this episode, don't forget to like, subscribe, and hit the notification bell so you don’t miss out on future content. Let us know your thoughts in the comments below, and we’ll see you in the next one! Book a Call:  https://aspensagefund.com/contact-us/ [https://aspensagefund.com/contact-us/] LinkedIn: https://www.linkedin.com/in/thankfulinc/ [https://www.linkedin.com/in/thankfulinc/] Facebook: https://www.facebook.com/tiffspacecadet [https://www.facebook.com/tiffspacecadet] Website: aspensagefund.com [http://aspensagefund.com/] Thanks for watching!