UOWD ON-AIR

Empathy, AI & the Future of Marketing

33 min · 26 jun 2025
aflevering Empathy, AI & the Future of Marketing artwork

Beschrijving

In this episode of UOWD On-Air, Professor Payyazhi Jayashree, Dean of the School of Business, moderates an eye-opening conversation between Jemma Starzecki, SVP of Marketing at Al Ghurair Group, and Dr Rumaila Abbas, Discipline Leader (Marketing) at UOWD. Together, they unpack how leading brands blend empathy with automation and how universities can prepare graduates to do the same.

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aflevering How to Fight Isolation and Authentically Connect with People During Online Learning artwork

How to Fight Isolation and Authentically Connect with People During Online Learning

In this episode of UOWD On-Air, Dr Diya Ganguly, a British Chartered Psychologist and UOWD’s Student Counsellor, joins Maha Shahzad Qayyum, a Year 2 Psychological Science student and Head Secretary of the Psychology Society at UOWD, to discuss how students can build meaningful relationships and stay emotionally connected during online learning. Why do students still feel disconnected despite constantly being online? How can students build authentic friendships in digital environments? And what small steps can help people feel more connected, supported, and understood during uncertain times? Drawing on psychological research and student experiences, the conversation explores why being connected online doesn’t always lead to real human connection, the importance of vulnerability and authenticity in friendships, and practical ways students can strengthen their emotional well-being and sense of belonging.

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