Leveraging Dedicated Doctor Marketing Support to Build Successful Practices

Practice Growth in the Digital Age: Being an Influencer in the Eye Care World

On this episode of Your Vision in Focus, discover how to elevate your influence in the optometric world by leveraging today’s most effective digital tools. Hear from LensCrafters affiliated sublease doctor, Fallon Patel, OD, as she shares her top social media strategies for growing and strengthening her practice while connecting with both her patient base and colleagues online. "It is really important for you to get yourself out there! Personal branding and connection are going to be the key that will differentiate a lot of us in the future with social media." - Dr. Fallon Patel If you are a student or a recent graduate, this episode offers practical insights into navigating the digital landscape and using it to launch and accelerate your optometric career.

The Synergy of Senses (Part 2): How Nuance Technology Bridges Sight and Sound

Meeting at the intersection of audiology and optometry, this new  [https://open.spotify.com/episode/4ep4PgsZ3L1nky4xfLcPK9?si=MCjwqNO9SsCI-xJJBR7iYA]two-part mini-series of Your Vision in Focus [https://open.spotify.com/episode/4ep4PgsZ3L1nky4xfLcPK9?si=MCjwqNO9SsCI-xJJBR7iYA]  [https://open.spotify.com/episode/4ep4PgsZ3L1nky4xfLcPK9?si=MCjwqNO9SsCI-xJJBR7iYA]addresses the technological advancements that are transforming quality of life through eye and hearing care.    In Part 2, learn more about Nuance Audio Glasses, an innovative medical technology reshaping the sensory loss healthcare space, and traverse the future of wearables with guest speaker, Doug Beck, Au.D, CCC-A, F-AAA, Senior Director, Audiology, EssilorLuxottica.

The Synergy of Senses (Part 1): Where Optometry and Audiology Connect

Meeting at the intersection of audiology and optometry, this new  [https://open.spotify.com/episode/4ep4PgsZ3L1nky4xfLcPK9?si=MCjwqNO9SsCI-xJJBR7iYA]two-part mini-series of Your Vision in Focus [https://open.spotify.com/episode/4ep4PgsZ3L1nky4xfLcPK9?si=MCjwqNO9SsCI-xJJBR7iYA]  [https://open.spotify.com/episode/4ep4PgsZ3L1nky4xfLcPK9?si=MCjwqNO9SsCI-xJJBR7iYA]addresses the technological advancements that are transforming quality of life through eye and hearing care.    In Part 1, delve into the science of sensory loss, discover the importance of cross-industry innovation, and address patient care stigmas with guest speaker, Doug Beck, Au.D, CCC-A, F-AAA, Senior Director, Audiology, EssilorLuxottica.

Eyes on Innovation: Exploring the Optometric Medical Tech of Today and Tomorrow

On this new episode of Your Vision in Focus, learn about the technology that is transforming patient care and accessibility today, and the exciting innovations that are paving the way for the future of the optometric world.   Delve into topics surrounding medical technology, such as remote care, wearables, and more with Scott Seaburg, OD, Vice President of Eye Care Delivery and Patient Access.    If you’re a student or a recent graduate curious about the transformation of practicing in today's world, tune in for valuable advice about your role in the industry and how to use medical technology as a tool for your career.

Leveraging Dedicated Doctor Marketing Support to Build Successful Practices

Welcome to Your Vision in Focus! Today, we’re exploring an area of business every future optometrist needs to know about—the marketing approach behind successful practices. Have you wondered how EssilorLuxottica affiliated doctors leverage content, tools, and resources from EssilorLuxottica Eye Care and their respective brands to grow their patient base? In this episode, we will hear directly from: * Caitlin Williams, Senior Marketing Manager at EssilorLuxottica Eye Care * Dr. Anisha Haji, an independent optometrist affiliated with LensCrafters who manages multiple sublease locations alongside * Samir Gillani, Chief Executive Officer of the Atlanta Eye Group, and * Dr. Shenila Rajani, an independent optometrist affiliated with Target Optical who manages two sublease locations Whether you're still in school or planning your next career move, this episode will show you how marketing support can transform your future practice and drive growth. Let's dive in together.