Attractive Mindset

How To Build A Brand Through Events, Experiences & Community

47 min · 3. juni 2026
episode How To Build A Brand Through Events, Experiences & Community cover

Beskrivelse

Send us Fan Mail [https://www.buzzsprout.com/2309005/fan_mail/new] You’re watching the surface. The real work happens off-camera. See how creators, founders, and brands build at https://attractivemindsetstudio.com/ [https://attractivemindsetstudio.com/] In this episode of Attractive Mindset, David Woods, better known as Tony Visions, returns to discuss how he transformed from a fashion designer into the founder of one of South Florida’s most influential event production brands. Tony shares the evolution of Fusion Fashion Events, how he built a powerful team, secured sponsorships, organized celebrity-driven experiences, and created events that combine fashion, art, music, wellness, and community engagement. From hosting major events during Art Basel to producing celebrity pickleball tournaments featuring Terrell Owens and Ryan Garcia, Tony explains the mindset and business strategies required to scale an idea into a movement. We Discuss: - Building a successful event business - Fashion entrepreneurship - Sponsorship acquisition - Community-driven marketing - Scaling through partnerships - Leadership and team building - Why human connection matters in the AI era - Creating profitable experiences - Personal branding strategies - Growing from creator to CEO If you're an entrepreneur, creative, event organizer, marketer, or business owner looking to grow your brand through experiences and community, this episode delivers practical insights and real-world lessons. Subscribe to Attractive Mindset for conversations with entrepreneurs, creators, athletes, investors, and high-level thinkers. #Entrepreneurship #EventMarketing #BusinessGrowth #FashionIndustry #BrandBuilding #Podcast #AttractiveMindset Chapters & Timestamps 00:00 – Why fashion shows needed to evolve 01:11 – Welcome back Tony Visions 03:19 – The growth from local creator to major event producer 05:14 – Professionalism, culture and building premium events 06:29 – Understanding money as a tool 07:10 – Why finding the right team matters 09:19 – Evolution from ROV Productions to Mindset Media 11:16 – How the creative community has changed 12:30 – The cease-and-desist that changed everything 14:38 – Building Fusion Fashion Events 16:05 – Why delegation is required for growth 18:16 – Creating experiences instead of fashion shows 19:21 – The birth of Model Pickleball 20:00 – Why human interaction beats automation 21:20 – The power of real-world networking 23:05 – Turning attention into sales 24:17 – Balancing creativity and business 25:36 – Why visibility doesn't equal profitability 28:29 – Scaling beyond personal production 29:09 – Celebrity pickleball tournament in Calabasas 30:17 – Working with Terrell Owens & Ryan Garcia 33:21 – How sponsorships fund major events 34:32 – The real value of brand exposure 36:09 – Nonprofits, partnerships and business growth 37:32 – What Tony looks for in emerging designers 39:02 – International expansion plans 40:12 – Building a business that runs without you 41:29 – Handling pressure at higher levels 43:23 – Why recurring revenue changes everything 45:17 – Future plans for Fusion Fashion Events 45:58 – How to connect with Tony Visions Follow the guest: https://www.instagram.com/tonyvisions/ [https://www.instagram.com/tonyvisions/] Follow Us: Facebook: https://www.facebook.com/attractivemindsetnetwork [https://www.facebook.com/attractivemindsetnetwork] Instagram: https://www.instagram.com/attractivemindsetnetwork/ [https://www.instagram.com/attractivemindsetnetwork/] Website: https://attractivemindsetstudio.com/ [https://attractivemindsetstudio.com/]

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189 Episoder

episode How To Build A Brand Through Events, Experiences & Community cover

How To Build A Brand Through Events, Experiences & Community

Send us Fan Mail [https://www.buzzsprout.com/2309005/fan_mail/new] You’re watching the surface. The real work happens off-camera. See how creators, founders, and brands build at https://attractivemindsetstudio.com/ [https://attractivemindsetstudio.com/] In this episode of Attractive Mindset, David Woods, better known as Tony Visions, returns to discuss how he transformed from a fashion designer into the founder of one of South Florida’s most influential event production brands. Tony shares the evolution of Fusion Fashion Events, how he built a powerful team, secured sponsorships, organized celebrity-driven experiences, and created events that combine fashion, art, music, wellness, and community engagement. From hosting major events during Art Basel to producing celebrity pickleball tournaments featuring Terrell Owens and Ryan Garcia, Tony explains the mindset and business strategies required to scale an idea into a movement. We Discuss: - Building a successful event business - Fashion entrepreneurship - Sponsorship acquisition - Community-driven marketing - Scaling through partnerships - Leadership and team building - Why human connection matters in the AI era - Creating profitable experiences - Personal branding strategies - Growing from creator to CEO If you're an entrepreneur, creative, event organizer, marketer, or business owner looking to grow your brand through experiences and community, this episode delivers practical insights and real-world lessons. Subscribe to Attractive Mindset for conversations with entrepreneurs, creators, athletes, investors, and high-level thinkers. #Entrepreneurship #EventMarketing #BusinessGrowth #FashionIndustry #BrandBuilding #Podcast #AttractiveMindset Chapters & Timestamps 00:00 – Why fashion shows needed to evolve 01:11 – Welcome back Tony Visions 03:19 – The growth from local creator to major event producer 05:14 – Professionalism, culture and building premium events 06:29 – Understanding money as a tool 07:10 – Why finding the right team matters 09:19 – Evolution from ROV Productions to Mindset Media 11:16 – How the creative community has changed 12:30 – The cease-and-desist that changed everything 14:38 – Building Fusion Fashion Events 16:05 – Why delegation is required for growth 18:16 – Creating experiences instead of fashion shows 19:21 – The birth of Model Pickleball 20:00 – Why human interaction beats automation 21:20 – The power of real-world networking 23:05 – Turning attention into sales 24:17 – Balancing creativity and business 25:36 – Why visibility doesn't equal profitability 28:29 – Scaling beyond personal production 29:09 – Celebrity pickleball tournament in Calabasas 30:17 – Working with Terrell Owens & Ryan Garcia 33:21 – How sponsorships fund major events 34:32 – The real value of brand exposure 36:09 – Nonprofits, partnerships and business growth 37:32 – What Tony looks for in emerging designers 39:02 – International expansion plans 40:12 – Building a business that runs without you 41:29 – Handling pressure at higher levels 43:23 – Why recurring revenue changes everything 45:17 – Future plans for Fusion Fashion Events 45:58 – How to connect with Tony Visions Follow the guest: https://www.instagram.com/tonyvisions/ [https://www.instagram.com/tonyvisions/] Follow Us: Facebook: https://www.facebook.com/attractivemindsetnetwork [https://www.facebook.com/attractivemindsetnetwork] Instagram: https://www.instagram.com/attractivemindsetnetwork/ [https://www.instagram.com/attractivemindsetnetwork/] Website: https://attractivemindsetstudio.com/ [https://attractivemindsetstudio.com/]

3. juni 202647 min
episode How He Turned a Career-Ending Injury Into A Successful Brand cover

How He Turned a Career-Ending Injury Into A Successful Brand

Send us Fan Mail [https://www.buzzsprout.com/2309005/fan_mail/new] You’re watching the surface. The real work happens off-camera. See how creators, founders, and brands build at https://attractivemindsetstudio.com/ [https://attractivemindsetstudio.com/] In this episode of Attractive Mindset, we sit down with Calvin Brewton, founder of Championship Swagger and King of Kings Beard Brand, to discuss entrepreneurship, resilience, branding, sports mentality, and building a successful business after football. Calvin shares his journey from being an All-American football player at Florida State University to suffering a devastating injury that forced him to rethink his future. Instead of quitting, he turned adversity into opportunity and built one of the fastest-growing luxury hat brands in Miami. This conversation dives deep into: - Athlete mentality & discipline - Building a successful fashion brand - Entrepreneurship after sports - Overcoming adversity - Branding & marketing strategies - How influencers grow brands - The importance of consistency - Developing a championship mindset - Creating luxury products people want If you're an entrepreneur, athlete, creator, or someone chasing success, this episode is filled with valuable gems about business, mindset, consistency, and long-term growth. Subscribe to Attractive Mindset for more powerful conversations with entrepreneurs, athletes, creators, and high performers. #Entrepreneurship #Mindset #Business #Success #Motivation #FashionBrand #Podcast #SelfImprovement #Sports #ChampionshipSwagger Chapters & Timestamps 00:00 – Football injury changed everything 00:15 – Talent vs hard work explained 00:31 – Wanting more out of life 01:14 – Introduction to Calvin & Championship Swagger 02:16 – Building Championship Swagger & King of Kings 03:16 – Growing up in Liberty City, Miami 05:00 – Staying focused & avoiding distractions 05:58 – Becoming an All-American athlete 08:21 – Talent vs strategy at the highest level 10:03 – College football & NIL discussion 11:20 – Adversity and life lessons from sports 14:12 – Reality check about going pro 15:33 – Why sports aren’t the only path to success 16:19 – Career-ending injury & transition into business 17:03 – Starting a business during COVID 18:18 – Creating the beard brand from scratch 20:16 – Launching the first product release 22:12 – Learning momentum & sales psychology 23:33 – Scaling the business in Miami malls 25:05 – Building the right team 27:07 – Why he started Championship Swagger 30:13 – The meaning behind “Championship Swagger” 31:37 – Showcasing the luxury hat collection 34:00 – Limited drops & brand exclusivity 36:25 – How celebrities helped grow the brand 39:11 – Patrick Mahomes wearing the hats 41:36 – Business profit margins explained 43:32 – Why luxury packaging matters 45:14 – Creating loyal repeat customers 48:21 – Hat subscriptions & recurring revenue 51:24 – Biggest business mistakes & lessons learned 55:21 – Why he avoids opening a storefront 56:33 – Advice for young entrepreneurs & athletes 58:42 – Life after sports mindset 01:00:30 – Final entrepreneurship gems 01:02:35 – Sacrifices required to build success 01:02:55 – Where to buy Championship Swagger Follow the guest: https://www.instagram.com/championshipswagger_ [https://www.instagram.com/championshipswagger_/]/ Follow Us: Facebook: https://www.facebook.com/attractivemindsetnetwork [https://www.facebook.com/attractivemindsetnetwork] Instagram: https://www.instagram.com/attractivemindsetnetwork/ [https://www.instagram.com/attractivemindsetnetwork/] Website: https://attractivemindsetstudio.com/ [https://attractivemindsetstudio.com/]

27. mai 20261 h 4 min
episode The Best Mindset & Business Advice We’ve Ever Heard | Attractive Mindset Compilation cover

The Best Mindset & Business Advice We’ve Ever Heard | Attractive Mindset Compilation

Send us Fan Mail [https://www.buzzsprout.com/2309005/fan_mail/new] You’re watching the surface. The real work happens off-camera. See how creators, founders, and brands build at https://attractivemindsetstudio.com/ [https://attractivemindsetstudio.com/] This episode of Attractive Mindset is a powerful compilation of some of the BEST conversations, mindset gems, business lessons, and life-changing advice shared by entrepreneurs, traders, health experts, and successful individuals featured on the podcast. From forex trading and entrepreneurship to health, nutrition, discipline, spirituality, and purpose — this episode is packed with valuable moments designed to help you level up mentally, financially, physically, and spiritually. In this compilation, you’ll hear conversations about: - Building wealth through trading and business - Mindset shifts that change your life - Health, nutrition & longevity - Entrepreneurship and branding - Purpose, discipline & self-awareness - SEO and online business growth - Financial freedom strategies - Holistic health and mental focus - Motivation for young entrepreneurs If you enjoy podcasts focused on self-improvement, entrepreneurship, success, motivation, financial literacy, health, and personal growth, this episode is for you. Subscribe to Attractive Mindset for more conversations that help you think bigger, move smarter, and live better. #Mindset #Entrepreneurship #Success #Motivation #Business #SelfImprovement #Podcast #Trading #Health #PersonalGrowth Chapters & Timestamps 00:00 – Introduction & subscribe reminder 00:23 – What forex trading actually is 01:25 – How trading changed his mindset about money 03:22 – Making the first $7 from trading 05:39 – Helping young entrepreneurs for free 06:14 – “My purpose is bigger than my faith” 07:30 – The size of a man is the size of his problems 08:30 – Mindset gems about gratitude & life 09:06 – SEO advice for small businesses 10:03 – Understanding how websites rank on Google 11:06 – What makes a website rank #1 13:14 – Surgeon explains how fragile life really is 14:18 – Holistic health, weight loss & nutrition 15:46 – The dangers of sugar & unhealthy eating 16:49 – Intermittent fasting explained 17:23 – Surgery, health & body recovery discussion 18:23 – The truth about forex influencers 19:46 – How trading influencers really make money 20:29 – Futures vs forex vs options trading 21:44 – Is trading actually rigged? 22:14 – How brokers profit from losing traders Follow the guest: https://www.instagram.com/ro_will15/ [https://www.instagram.com/ro_will15/] https://www.instagram.com/donkormd/ [https://www.instagram.com/donkormd/] https://www.instagram.com/qbstew/ [https://www.instagram.com/qbstew/] https://www.instagram.com/chriswilliamsinc/ [https://www.instagram.com/chriswilliamsinc/] https://www.instagram.com/dallionking/ [https://www.instagram.com/dallionking/] Follow Us: Facebook: https://www.facebook.com/attractivemindsetnetwork [https://www.facebook.com/attractivemindsetnetwork] Instagram: https://www.instagram.com/attractivemindsetnetwork/ [https://www.instagram.com/attractivemindsetnetwork/] Website: https://attractivemindsetstudio.com/ [https://attractivemindsetstudio.com/]

20. mai 202623 min
episode Matcha Explained: Health Benefits, Focus & Energy Without the Crash cover

Matcha Explained: Health Benefits, Focus & Energy Without the Crash

Send us Fan Mail [https://www.buzzsprout.com/2309005/fan_mail/new] You’re watching the surface. The real work happens off-camera. See how creators, founders, and brands build at https://attractivemindsetstudio.com/ [https://attractivemindsetstudio.com/] In this episode of Attractive Mindset, we sit down with Laura Walker, founder of Zen Tea Leaf, to talk about the incredible health benefits of matcha tea, entrepreneurship, mindfulness, yoga, and building a wellness brand from the ground up. Laura explains what matcha really is, why ceremonial grade matcha is different, and how it provides clean energy, mental clarity, antioxidants, and focus without the crash that comes from coffee. We also dive into: - Matcha vs coffee - Yoga and mindfulness - Mental focus and productivity - Healthy living habits - Building a luxury wellness brand - Entrepreneurship and branding - Meditation and self-awareness - The power of intentional living If you're interested in self-improvement, wellness, entrepreneurship, nutrition, mental clarity, or healthy lifestyle content, this episode is packed with value. #Matcha #Health #Wellness #Mindset #Entrepreneurship #SelfImprovement #MentalHealth #Yoga #Podcast #Motivation Chapters & Timestamps 00:00 – What is matcha tea? 00:36 – Introduction to the episode 01:16 – Meet Laura from Zen Tea Leaf 02:13 – Matcha health benefits explained 04:06 – What antioxidants actually do 05:12 – The origins of matcha 06:06 – Discovering matcha in Panama 07:43 – Matcha vs coffee energy 08:44 – Why matcha gives calm focus 11:36 – Yoga, mindfulness & healthy living 14:17 – Life lessons learned from yoga 16:48 – Starting the Zen Tea Leaf business 18:34 – Ceremonial grade vs culinary grade matcha 22:13 – Laura’s daily matcha routine 23:08 – Traditional matcha tea ceremony tools 24:02 – Live matcha preparation demo 27:03 – First taste test reaction 28:07 – Matcha energy bites explained 30:10 – Why Laura started her company 32:25 – Creating the Zen Tea Leaf brand 34:04 – Favorite teas for relaxation & sleep 35:08 – Discussion on meditation & astral projection 46:12 – Marketing a wellness brand in 2025 47:37 – The branding strategy behind Zen Tea Leaf 51:07 – Matcha pricing & subscription model 53:05 – Why the branding stands out 54:53 – Future matcha product ideas 56:14 – The future of ready-made matcha lattes 59:06 – Getting Zen Tea Leaf into cafes 01:02:29 – Final thoughts on health & entrepreneurship 01:04:37 – 20% discount code for viewers 01:05:41 – Where to find Zen Tea Leaf online Follow the guest: https://www.instagram.com/zentealeaf/ [https://www.instagram.com/zentealeaf/] Follow Us: Facebook: https://www.facebook.com/attractivemindsetnetwork [https://www.facebook.com/attractivemindsetnetwork] Instagram: https://www.instagram.com/attractivemindsetnetwork/ [https://www.instagram.com/attractivemindsetnetwork/] Website: https://attractivemindsetstudio.com/ [https://attractivemindsetstudio.com/]

13. mai 20261 h 6 min
episode Purpose Over Profit: How Coaches Are Building 6-Figure Months cover

Purpose Over Profit: How Coaches Are Building 6-Figure Months

Send us Fan Mail [https://www.buzzsprout.com/2309005/fan_mail/new] You’re watching the surface. The real work happens off-camera. See how creators, founders, and brands build at https://attractivemindsetstudio.com/ [https://attractivemindsetstudio.com/] What happens when success no longer fulfills you? In this powerful episode of Attractive Mindset, Rich sits down with Brian Adamson to talk about purpose, profit, coaching, AI, business systems, faith, and the truth about entrepreneurship behind the scenes. Brian reveals: - How one client made $600K in 5 months - Why most coaches fail to scale - The framework behind 6-figure days - The dangers of chasing money without purpose - Why AI can become dangerous if used incorrectly - The real reason successful people still feel empty - How to build systems that buy back your time This episode goes far beyond business. It’s a deep conversation about faith, identity, mental health, fulfillment, and legacy. If you're an entrepreneur, coach, creator, consultant, or someone searching for deeper purpose in life, this is an episode you need to watch all the way through. TAP IN WITH BRIAN Purpose To Profit Challenge: https://purposetoprofitchallenge.com Subscribe to Attractive Mindset for more high-level conversations on business, mindset, wealth, psychology, and purpose. #Entrepreneurship #CoachingBusiness #BrianAdamson #Mindset #AI #BusinessCoach #PurposeToProfit #AttractiveMindset Chapters / Timestamps 00:00 Intro 00:23 Brian Adamson’s Major Pivot 01:20 Welcome Back to Attractive Mindset 03:00 Why He Left Real Estate 05:00 The Client Who Made $600K in 5 Months 06:00 Coaching, Execution & Accountability 08:00 Losing Money Before Finding the Right Coach 10:00 Hunger vs Skill in Business 11:00 Winning the Click funnels 2 Comma Club Award 13:00 Niche vs Hyper-Specific Positioning 15:00 Online Events & Scaling Coaching Businesses 17:00 The 3 Biggest Problems Coaches Have 19:00 Content vs Building a Real Business 24:00 Brand vs System Debate 28:00 Perception Is Not Reality 31:00 Success Doesn’t Solve Your Problems 33:00 Mental Health, Purpose & Suicide Awareness 36:00 Why Money Without Vision Feels Empty 39:00 Coaching Is a Calling 40:00 AI, Faith & The Future 46:00 How To Properly Use Chat GPT 49:00 The Problem With AI-Generated Businesses 56:00 The Framework Behind 6-Figure Days 01:00:00 How Webinar Funnels Actually Work 01:03:00 Why Most People Never Execute 01:08:00 Becoming Before Having 01:10:00 The Story Behind Partnering With David 01:15:00 Building a Sellable Business 01:18:00 Why Coaches Shouldn’t Hold Clients Hostage 01:23:00 Purpose To Profit Explained 01:27:00 Final Gems & Closing Thoughts Follow the guest: https://www.instagram.com/brianadamsonofficial/ [https://www.instagram.com/iamjasminecglover/?hl=en] Follow Us: Facebook: https://www.facebook.com/attractivemindsetnetwork [https://www.facebook.com/attractivemindsetnetwork] Instagram: https://www.instagram.com/attractivemindsetnetwork/ [https://www.instagram.com/attractivemindsetnetwork/] Website: https://attractivemindsetstudio.com/ [https://attractivemindsetstudio.com/]

6. mai 20261 h 30 min