How to Turn Social Media Into Real Estate Clients feat. Mariah Kooyman

The Biggest Mistake First-Time Homebuyers Make Before They Even Start | Ashley Noethe

Many people assume they're not ready to buy a home long before they ever speak with a lender or Realtor. In this episode of Educating Homebuyers, Brady sits down with Ashley Noethe, Realtor, investor, former high school business teacher, wife, and mother of four. Ashley shares her journey from education into real estate, how she and her husband built wealth through real estate investing, and why so many people rule themselves out of homeownership before ever finding out what's possible. Together, Brady and Ashley discuss first-time homebuyer misconceptions, Iowa Finance Authority programs, home appreciation, building equity, real estate investing, social media, personal branding, and why asking questions is often the most important step in the homebuying process. If you've ever wondered whether you're ready to buy a home, this conversation is packed with practical advice, real-world experiences, and encouragement to help you move forward with confidence. Chapters 00:00 Introduction 00:30 Meet Ashley Noethe 01:00 Growing Up in California and Moving to Iowa 02:04 Finding Her Path Through College 04:24 Building Confidence Through Entrepreneurship 04:48 Their First Real Estate Investment 07:10 How Ashley Became a Realtor 09:15 Leaving Education for Full-Time Real Estate 11:02 Building a Business Through Authenticity 13:07 Social Media, AI, and Personal Branding 16:00 People Buy People 17:15 Is Now a Good Time to Buy a Home? 18:18 The Reality of First-Time Homebuyer Programs 20:00 New Construction vs Existing Homes 24:04 The Power of Starting Early 25:25 Leveraging Equity to Build Wealth 27:09 Why You Can't Time the Market 28:46 Ashley's Advice for Future Homebuyers 30:06 Final Thoughts

The REAL Problem With Housing Affordability Right Now with Adam Pretorius

What’s REALLY causing the housing affordability crisis right now? In this episode of Educating Homebuyers, Brady Haye sits down with luxury real estate agent, developer, and industry leader Adam Pretorius to unpack the true challenges facing today’s housing market. This conversation goes far beyond just interest rates. Adam shares insight into: • Why housing affordability has become such a major issue • The exploding cost of new construction • Why builders can’t keep up with demand • Luxury real estate trends • Mixed-use developments and townhome communities • The future of the American Dream • Why younger buyers may value community amenities differently • The realities of development, zoning, and housing inventory Whether you're a first time homebuyer, investor, realtor, or simply curious about where the market is headed, this episode offers valuable perspective on the future of housing. CHAPTERS 00:00 Intro 01:01 Adam’s journey into luxury real estate 02:40 Breaking into the luxury housing market 04:08 Why design & development matter 05:47 What luxury buyers are really looking for 07:17 Relocation buyers & selling lifestyle 08:45 Inside large scale housing developments 12:17 The REAL affordability problem 14:05 Why townhomes may become more popular 17:47 Mixed-use communities & Prairie Trail 20:06 The future of real estate & housing If you enjoyed this episode, make sure to subscribe, leave a review, and share it with someone navigating today’s housing market. Connect with Brady Haye Mortgage Team: Website: Brady Haye Mortgage Team [https://www.teambhaye.com/?utm_source=chatgpt.com] Instagram: Instagram [https://www.instagram.com/bradyhayemortgageteam?utm_source=chatgpt.com]

Navigate Housing with Confidence

Buying a home today can feel overwhelming, especially with higher rates, limited inventory, and constant market headlines. In this episode of Educating Homebuyers, Brady sits down with realtor Micole Chapman to talk about how buyers can navigate today’s housing market with confidence. Micole shares her inspiring story of becoming a single mom, rebuilding her life through real estate, and growing a referral-based business centered around relationships, education, and trust. Together, Brady and Micole break down what buyers should actually expect during the process, from buyer consultations and inspections to payment expectations, hidden costs, and staying confident in today’s market. Whether you’re a first-time buyer, planning your next move, or just trying to better understand the market, this episode is packed with practical advice and real conversations. CHAPTERS 00:00 Intro 00:48 Micole Chapman’s Story 02:58 Why She Chose Real Estate 04:07 How Social Media Built Her Business 05:36 Why Referrals Matter 06:57 Helping Clients Through Life Changes 09:18 What Happens During a Buyer Consultation 11:16 Hidden Costs Buyers Forget About 13:48 Setting Realistic Payment Expectations 15:31 How Realtors Get Paid 17:36 Building a Real Estate Team 20:02 Balancing Real Estate and Family Life 22:56 Using Social Media to Stay Relevant 25:47 Why Relationships Matter in Real Estate 26:40 Final Thoughts

Real Bought Remax?! | With Tim Scheib

Most real estate agents are chasing deals. Very few are building a brand that actually brings the business to them. In this episode of Educating Homebuyers, we sit down with a Des Moines real estate agent who’s done exactly that. We break down what’s actually working right now in today’s market, how buyers should be thinking about interest rates, and what agents need to be doing if they want to stand out. If you’re thinking about buying a home or you're in real estate and want to grow your business, this episode is packed with real, practical insight. ⏱️ Chapters 00:00 – Intro 00:33 – Why most agents struggle to stand out 01:12 – Getting started in real estate (and early success) 02:36 – How to win FSBO conversations 04:13 – Why content + education builds trust 04:41 – The easiest way to generate opportunities (new construction strategy) 07:24 – Why understanding the market actually matters 08:09 – What’s really driving interest rates right now 10:23 – Why timing the market doesn’t work 12:08 – The right way to think about buying in today’s market 14:56 – Why people will still move (regardless of rates) 17:18 – First-time homebuyers: what’s changed 18:28 – Why expectations are hurting buyers 20:49 – How to structure a home buying game plan 21:56 – The real reason affordability feels harder today 23:18 – What’s actually happening with inventory 25:07 – Why you need to control what you can control 26:45 – The hidden danger of easy debt 28:22 – Does content actually generate business? 31:16 – Why content builds trust (even if it doesn’t create leads) 33:15 – Stop overthinking content 35:35 – Simple content ideas that actually work 36:29 – Final thoughts + where to connect

How to Turn Social Media Into Real Estate Clients feat. Mariah Kooyman

Most realtors are posting content… but not getting clients. So what’s missing? In this episode of Educating Homebuyers, we break down how social media actually turns into real estate business. From listing videos to local content, personal branding, and consistency, this conversation dives into what works, what doesn’t, and how to stand out in a crowded market. We also talk about how strong marketing can directly lead to accepted offers, why local content is outperforming traditional real estate posts, and how today’s buyers are finding agents in completely different ways than even a few years ago. If you’re a realtor, business owner, or someone trying to grow through social media, this episode will give you a real blueprint. Chapters: 00:00 Intro 00:33 Meet today’s guest 01:35 Growing up around real estate 02:56 How she got into the business 04:05 Using marketing and broadcasting in real estate 04:59 Best social media platforms for realtors 05:39 Why local content is outperforming everything else 06:19 How community content creates real clients 08:08 Working with a family real estate team 09:48 What the Des Moines market looks like right now 12:08 Why buyers move when they are ready 12:24 Why preapproval matters before house hunting 14:31 Local lender vs online lender 16:25 The marketing strategy that sold a $2M property fast 17:41 How targeted ads actually work 18:15 How realtors are using AI today 19:14 How AI is changing how people find agents 21:17 Where to follow and connect