Forbes: The Enterprise Zone
Frank Cooper, the Chief Marketing Officer at VISA, joins Forbes senior writer Jabari Young on The Enterprise Zone at Nasdaq MarketSite. In the discussion, Cooper talks about VISA's shift away from its partnership with the NFL, the future of marketing, and reflects on his career journey—from Motown Records to stints at BlackRock and overseeing Pepsi's mega deal with Beyoncé. See Privacy Policy at https://art19.com/privacy [https://art19.com/privacy] and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info [https://art19.com/privacy#do-not-sell-my-info]. Learn more about your ad choices. Visit megaphone.fm/adchoices [https://megaphone.fm/adchoices]
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