Profitable Mindset

Profitable Mindset

Podkast av Charlotte Smith

You may be the farmer or married to the farmer - this podcast will help you balance family and merge your personal needs with your farm demands. You c...

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240 Episoder
episode #229: 3 Steps to Fix Every Mistake in Running Your Farm Business artwork
#229: 3 Steps to Fix Every Mistake in Running Your Farm Business

Sign up and Attend Farm Marketing Week HERE - Free Marketing Coaching January, 2025 [https://courses.3cowmarketing.com/farmmarketingweek2025] Imagine making a hideous mistake, like sending an email and dates are wrong, or a customer texts that their meat is tough or their flowers weren’t “enough.”     And then imagine that these mistakes and failures don’t even faze you.   Not that you don’t care - of course you want your marketing and products to be just right.   But imagine the fact that your stuff isn’t always perfect no longer derails you.   That’s how the farmers in my marketing Boot Camp feel when they implement this very simple 3 Step Process I teach and coach on almost every week.   >>Learn the 3 Step Process today on the Profitable Mindset Podcast Today

19. des. 2024 - 21 min
episode #228: The Hard Truth About Farm Sales (And What Actually Works) artwork
#228: The Hard Truth About Farm Sales (And What Actually Works)

Charlotte's on "The Flower Podcast" this week -- Sign up and Attend Farm Marketing Week HERE - Free Marketing Coaching January, 2025 [https://courses.3cowmarketing.com/farmmarketingweek2025] Today on the Profitable Mindset Podcast, I’m the one in the hotseat.   I recently sat down with Scott Shepherd of the Flower Podcast to talk marketing.   You’re gonna learn a TON from this and I hope you’ll listen on that link above.   “My marketing isn’t working,” is a phrase I hear frequently from farmers.   But marketing done right ALWAYS works.   (How to Know it Works = Money in the Bank)   So if your marketing is NOT making you money, it’s okay - it’s just evidence you haven’t learned the skill of doing it right.   It’s a skill I could never have learned on my own. I’ve invested tons of money and time learning how to do marketing right (meaning, money in the bank.)   Now I teach that skill to farmers in my Farm Marketing Boot Camp (opening up in January).   But you don’t have to wait til January to get started. Our conversation is rich and full of valuable gems, including:   ✅ How to attract PAYING customers. ✅ Why you’re NOT making sales on social media. ✅ How to turn farmers market attendees into paying customers. ✅ How to double or triple your employees’ productivity. ✅ Key expenses you forget to include in your pricing.   I’m always in your corner. I believe in you.   You wouldn’t have the dream in your heart to have this farm if you didn’t have the will to make it happen. I’m here to make sure you have the marketing in place to make that dream come true!   Listen to the podcast, and then plan on joining us for Farm Marketing Boot Camp in January!   With endless support to help you on your journey building a profitable farm,   Charlotte ❤️

12. des. 2024 - 1 h 3 min
episode #227: The Most Successful Farms Around Me Do *THESE* Four Things artwork
#227: The Most Successful Farms Around Me Do *THESE* Four Things

Let's Meet HERE to See if Farm Marketing Boot Camp is for you. [https://calendly.com/csmith3cow/strategy-session?month=2024-09]   This morning I met with a farmer in Pennsylvania who said her biggest bottleneck is herself.   She wishes she could clone herself; she needs more of herself.🤦‍♀️   She’s spinning her wheels making $300,000 in sales a year.   But there’s nothing left at the end of the year.   Imagine that. It’s a huge number. $300k going through their bank account with nothing left for them. She’s not paying herself for her time, either.   And she thought it was the area she’s in - that they want cheap meat and won’t pay the price she should be charging to keep some of that 300k.   I promise you though - it’s NOT the fault of the area your in.   If you’re not making any profit and/or you’re not paying yourself…   …that’s a learned skill that you haven’t learned yet.   There’s no future place where you make money on your farm if you don’t learn how to focus on the right things today. The money-making things.   Don’t get stuck just continuing to pump money into your farm.   I’ve got the step-by-step plan when you’re ready inside Farm Marketing Boot Camp. (let’s chat about that here.) [https://calendly.com/csmith3cow/strategy-session]   And it starts with some shifts I address on the Profitable Mindset podcast.   👉Listen to Episode #227: Four Things the Most Successful Farms Around me Do👈   The principles I outline in today’s episode set you up to then incorporate the marketing strategy and tactics I teach.   Without the mindset work, though, the tactics don’t work and don’t stick.    With the principles in place, however, you’ll finally tame the chaos and build success.   That’s what happens when you implement the shifts I discovered AND implement marketing training.   Farm Marketing Boot Camp is coming up in January.    Need to meet with me to be ready to join?   Click HERE for 45 mins. On Zoom with me. [https://calendly.com/csmith3cow/strategy-session]   Here’s to your success,   Charlotte

05. des. 2024 - 33 min
episode #226: Four Leadership Skills Every Farmer Needs to Build a Successful Farm artwork
#226: Four Leadership Skills Every Farmer Needs to Build a Successful Farm

Let's Meet HERE to See if Farm Marketing Boot Camp is for you. [https://calendly.com/csmith3cow/strategy-session?month=2024-09] Happy Thanksgiving! Are you like me - spending today recovering from eating too much turkey & pumpkin pie?🤣   As you read this, my whole family is cozied up in a big mountain house, skiing, playing pickleball, and eating leftovers.🦃🍗   I’m soo grateful for the farm sitters that spend their holiday caring for our animals so we can all get away at the same time.   But let’s talk shop for a minute - 2025 is right around the corner.   And I want to give you all I can to help set you up for a brilliantly successful year.   This starts with getting your mindset right.    Today’s powerful episode includes shifts: * The thing you do that actually prevents sales and repels people from buying from you  * How to feel supported EVEN IF your partner doesn’t encourage you * The key to never feeling like a failure again And many more gems to get you successful more of the time.   I’ve learned that success is not dependent on hope or luck or living in the “right” place where people prioritize farm products.   The farmers I work with who get to success and profit invest in learning the skills that create success.   These are not secrets only available to the magical few.   These things that move you toward a calm life and a profitable farm are tangible strategies and tactics that I’m outlining on the podcast this fall/winter.   Want to create more joy in your life and more success in your farm biz in 2025?    Small hinges open BIG doors. Let’s meet on Zoom HERE [https://calendly.com/csmith3cow/strategy-session] and see if we can help.   2025 can be your best year yet. Give yourself that gift.   Big hugs and all my support❤️   Charlotte

29. nov. 2024 - 29 min
episode #225: Four Essential Strategies Every Farmer Needs for Long-Term Success (Plus Actionable Tips!) artwork
#225: Four Essential Strategies Every Farmer Needs for Long-Term Success (Plus Actionable Tips!)

Let's Meet HERE to See if Farm Marketing Boot Camp is for you. [https://calendly.com/csmith3cow/strategy-session?month=2024-09] I remember vividly the early years on my farm - between kid-wrangling and cow-milking —   Or, keeping up with housework and dahlia digging…   Plus, the thousand other to-do’s…   …who’s got time for dreaming and planning???   I barely had time for a shower some days.    Yet, sooo many research studies show us that the most effective farmers learn to plan the things that move them toward their goals and dreams.   So many of us get caught up doing the daily chores that we put off dreaming and planning, hopeful it’ll happen at some future time.    Totally understood -- and okay!!    But let me invite you to consider a bitter truth I’ve learned.   What you’re doing TODAY is what you take forward with you tomorrow and in the future.   So if you want a more managed, calm, balanced, financially abundant tomorrow, where you reach your goals and dreams for your life and farm -   And you want to move toward those dreams and goals daily, with calm and ease and drive and excitement…   Then you’ve got to make at least one intentional redirect today.   And today’s episode of the Profitable Mindset Podcast outlines four simple redirects to help you with this.   I want to encourage you that if you’re buried in to-do’s and projects and financial worries, even just ONE listen to this episode will help you. 2025 can be your best year yet. Give yourself that gift.   Big hugs and all my support -   Charlotte   PS: If you’d like my help figuring out the missing link in your farm and life that dramatically increases profit and fulfillment, book a strategy session with me to see if Farm Marketing Boot Camp will work for you.   Book with me HERE to see if it’ll work for you. [https://calendly.com/csmith3cow/strategy-session]

21. nov. 2024 - 23 min
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