The Ins and Outs of Ethics: Handling Ethical Issues in a Student-run Firm

The Ins and Outs of Ethics: Handling Ethical Issues in a Student-run Firm

Learning is all a part of the process. A statement echoed in this episode of PRSSA Podcasts, where our host, Madeline Emerick, is joined by Dr. Alisa Agozzino, APR, Ohio Northern University's PRSSA Faculty Adviser, on the topic of ethics in Student-run Firms.    Dr. Agozzino shares some of the obvious and not-so-obvious ethical issues Student-run Firms can encounter and how to handle them. From increasing scope to confronting a client, ethical issues need to be handled in a way which promotes the student's education and strengthens the client-firm relationship.    You can find more information about the PRSA Code of Ethics by following this link: https://www.prsa.org/professional-development/prsa-resources/ethics#code [https://www.prsa.org/professional-development/prsa-resources/ethics#code]   To connect with Dr. Alisa Agozzino, APR:  https://www.linkedin.com/in/alisaagozzino/ [https://www.linkedin.com/in/alisaagozzino/]   To connect with Alicia Caracciolo, International President of PRSSA 2025-2026: https://www.linkedin.com/in/aliciamcaracciolo/ internationalpresident@prsa.org [internationalpresident@prsa.org]   To connect with PRSSA National:     / prssanational   [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUd0TFJ0bjN4bktiZmJfZ1hKc1g2RXJMM1N2UXxBQ3Jtc0tra2NrVGc5dl9vRTZnLXRyRWFWbk1pUDJtaF8xblJ4ZUptVWlKSXJXTzRkVnRtUzJEY3BFTlUycU5ianNneGRTdFF0eDdrSDFIcGNYRlk3cURId0pDajA2YzJ5S1VfTTFZeGlDTWdOMmp0a3RyTVY0RQ&q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fprssanational%2F&v=pfvJRO0zrXU]   / prssanational   [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqazhncmV2cUJ4T1RfMmRFZWdBQ0FlMmxWZnJKd3xBQ3Jtc0trc21hYmtZWDg4OFFTa3QxczMxQUNOMl93d3cxZ0JXbGtkdmVFTmdGNFR2Y3hMWDNWMVdqRWFjTHpNWFR1YjZMeW05UTJudjdqbGlXcFpHWlVBSUIxVlc1Um1hR0UtdXdpYlZaZHZnYnhQcUgwejZlVQ&q=https%3A%2F%2Fwww.facebook.com%2FPRSSANational%2F&v=pfvJRO0zrXU]   / prssanational   [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUMxMmtscW1SSzktTVo5WV9xd1JBOW5WOEFkd3xBQ3Jtc0ttMGM2RzVsTEdENUFOeThuOXpySUNHYmJPNG13amgtTjRNSkZuc2tHak8yZWpJZG12ZGRrd002cmlHV1RnZ3hvOW1EbExiTzEtMjJpZ1o5U0d4b0tNdWlheHRSakVwdnZzaUxpeHRlODNsczUtMzNZbw&q=https%3A%2F%2Fwww.instagram.com%2Fprssanational&v=pfvJRO0zrXU]   / prssanational   [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbWVHSS1IbnJvSl9KYXJremR4X0NHenFwS3FrZ3xBQ3Jtc0tsWTJMMUtwMDhjMXFMNXBwVUFRV1QzbzF4V0dMT3c5di1qbnJ5QzVHcEtZS3FGczY1UFV4ZjRWUC15Y2YzeGt4bXQ1c3lROVFnWTM2aGhlZHF4dllzWVh0MkJSTVlfVW9Vd0d1R3U3WGFJV1ZFN0hMdw&q=https%3A%2F%2Ftwitter.com%2FPRSSANational&v=pfvJRO0zrXU]   To connect with Madeline Emerick, VP of Brand Engagement 2025-2025: https://www.linkedin.com/in/madeline-r-emerick/ [https://www.linkedin.com/in/madeline-r-emerick/]  vpbrandengagement@prsa.org [vpbrandengagement@prsa.org]

From Brainstorm to Breakout Session: What to Bring to Your 2026 District Conference

District Conferences take planning, creativity and detail-oriented coordination to be successful. Join Cheryl Lai, PRSSA's Vice President of Events and Fundraising, to tackle these challenges with a fresh perspective for the 2026 District Conference Season.     If you're interested in hosting a 2026 District Conference Coordinator, you can fill out your application here: https://docs.google.com/forms/d/e/1FAIpQLScFkKkIhOfRq7OPVsZFSM4XajWg8YuEagHK1MRcWCOCWIEmBg/viewform [https://docs.google.com/forms/d/e/1FAIpQLScFkKkIhOfRq7OPVsZFSM4XajWg8YuEagHK1MRcWCOCWIEmBg/viewform] Applications close at 2 p.m. ET, September 5, 2025.      To connect with Cheryl Lai, VP of Events and Fundraising 2025-2026: https://www.linkedin.com/in/cheryl-lai-5a76b91ba/ [https://www.linkedin.com/in/cheryl-lai-5a76b91ba/]  vpevents@prsa.org [vpevents@prsa.org]    To connect with Alicia Caracciolo, International President of PRSSA 2025-2026: https://www.linkedin.com/in/aliciamcaracciolo/ [https://www.linkedin.com/in/aliciamcaracciolo/] internationalpresident@prsa.org [internationalpresident@prsa.org] To connect with PRSSA National:   / prssanational   [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUd0TFJ0bjN4bktiZmJfZ1hKc1g2RXJMM1N2UXxBQ3Jtc0tra2NrVGc5dl9vRTZnLXRyRWFWbk1pUDJtaF8xblJ4ZUptVWlKSXJXTzRkVnRtUzJEY3BFTlUycU5ianNneGRTdFF0eDdrSDFIcGNYRlk3cURId0pDajA2YzJ5S1VfTTFZeGlDTWdOMmp0a3RyTVY0RQ&q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fprssanational%2F&v=pfvJRO0zrXU]   / prssanational   [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqazhncmV2cUJ4T1RfMmRFZWdBQ0FlMmxWZnJKd3xBQ3Jtc0trc21hYmtZWDg4OFFTa3QxczMxQUNOMl93d3cxZ0JXbGtkdmVFTmdGNFR2Y3hMWDNWMVdqRWFjTHpNWFR1YjZMeW05UTJudjdqbGlXcFpHWlVBSUIxVlc1Um1hR0UtdXdpYlZaZHZnYnhQcUgwejZlVQ&q=https%3A%2F%2Fwww.facebook.com%2FPRSSANational%2F&v=pfvJRO0zrXU]   / prssanational   [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUMxMmtscW1SSzktTVo5WV9xd1JBOW5WOEFkd3xBQ3Jtc0ttMGM2RzVsTEdENUFOeThuOXpySUNHYmJPNG13amgtTjRNSkZuc2tHak8yZWpJZG12ZGRrd002cmlHV1RnZ3hvOW1EbExiTzEtMjJpZ1o5U0d4b0tNdWlheHRSakVwdnZzaUxpeHRlODNsczUtMzNZbw&q=https%3A%2F%2Fwww.instagram.com%2Fprssanational&v=pfvJRO0zrXU]   / prssanational   [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbWVHSS1IbnJvSl9KYXJremR4X0NHenFwS3FrZ3xBQ3Jtc0tsWTJMMUtwMDhjMXFMNXBwVUFRV1QzbzF4V0dMT3c5di1qbnJ5QzVHcEtZS3FGczY1UFV4ZjRWUC15Y2YzeGt4bXQ1c3lROVFnWTM2aGhlZHF4dllzWVh0MkJSTVlfVW9Vd0d1R3U3WGFJV1ZFN0hMdw&q=https%3A%2F%2Ftwitter.com%2FPRSSANational&v=pfvJRO0zrXU] To connect with Madeline Emerick, VP of Brand Engagement 2025-2025: https://www.linkedin.com/in/madeline-r-emerick/ [https://www.linkedin.com/in/madeline-r-emerick/] vpbrandengagement@prsa.org [vpbrandengagement@prsa.org]

Getting Ready for Chapter Recruitment with Bella Moyers-Chavez and Morgan Milobar

While the fall semester may seem far away to some, it's never too early to start thinking about Chapter recruitment. To refresh your recruitment toolkit, join Bella Moyers-Chavez, Morgan Milobar (VP of Member Services), and Madeline Emerick (VP of Brand Engagement) as they discuss best practices for recruiting new members. Bella Moyers-Chavez, a senior at Ohio University and president of the Scripps PRSSA Chapter, majors in journalism and strategic communication, with a minor in marketing and a social media certificate. She has collaborated with Ohio University’s Communications team, contributed to nonprofit campaigns, and led digital strategies for student initiatives. Bella is deeply committed to creating inclusive spaces and promoting hands-on learning in public relations, which is reflected in her recruitment tactics. Her approaches demonstrate her dedication to inclusive and engaging recruitment. Dive deeper into tactics such as making all initial events free to give prospective members a low-pressure way to get involved, sharing student stories to communicate member benefits, and offering opportunities aligned with students’ interests and career goals. Join us on this podcast and head into the new semester ready to capture the hearts of prospective members. To connect with Bella Moyers-Chavez: https://www.linkedin.com/in/isabelliamoyerschavez/ [https://www.linkedin.com/in/isabelliamoyerschavez/] To connect with Morgan Milobar, VP of Member Services: https://www.linkedin.com/in/mmilobar/ [https://www.linkedin.com/in/mmilobar/] vpmemberservices@prsa.org [vpmemberservices@prsa.org] To connect with Alicia Caracciolo, International President of PRSSA 2025-2026: https://www.linkedin.com/in/aliciamcaracciolo/ [https://www.linkedin.com/in/aliciamcaracciolo/] internationalpresident@prsa.org [internationalpresident@prsa.org] To connect with PRSSA National:   / prssanational   [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUd0TFJ0bjN4bktiZmJfZ1hKc1g2RXJMM1N2UXxBQ3Jtc0tra2NrVGc5dl9vRTZnLXRyRWFWbk1pUDJtaF8xblJ4ZUptVWlKSXJXTzRkVnRtUzJEY3BFTlUycU5ianNneGRTdFF0eDdrSDFIcGNYRlk3cURId0pDajA2YzJ5S1VfTTFZeGlDTWdOMmp0a3RyTVY0RQ&q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fprssanational%2F&v=pfvJRO0zrXU]   / prssanational   [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqazhncmV2cUJ4T1RfMmRFZWdBQ0FlMmxWZnJKd3xBQ3Jtc0trc21hYmtZWDg4OFFTa3QxczMxQUNOMl93d3cxZ0JXbGtkdmVFTmdGNFR2Y3hMWDNWMVdqRWFjTHpNWFR1YjZMeW05UTJudjdqbGlXcFpHWlVBSUIxVlc1Um1hR0UtdXdpYlZaZHZnYnhQcUgwejZlVQ&q=https%3A%2F%2Fwww.facebook.com%2FPRSSANational%2F&v=pfvJRO0zrXU]   / prssanational   [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUMxMmtscW1SSzktTVo5WV9xd1JBOW5WOEFkd3xBQ3Jtc0ttMGM2RzVsTEdENUFOeThuOXpySUNHYmJPNG13amgtTjRNSkZuc2tHak8yZWpJZG12ZGRrd002cmlHV1RnZ3hvOW1EbExiTzEtMjJpZ1o5U0d4b0tNdWlheHRSakVwdnZzaUxpeHRlODNsczUtMzNZbw&q=https%3A%2F%2Fwww.instagram.com%2Fprssanational&v=pfvJRO0zrXU]   / prssanational   [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbWVHSS1IbnJvSl9KYXJremR4X0NHenFwS3FrZ3xBQ3Jtc0tsWTJMMUtwMDhjMXFMNXBwVUFRV1QzbzF4V0dMT3c5di1qbnJ5QzVHcEtZS3FGczY1UFV4ZjRWUC15Y2YzeGt4bXQ1c3lROVFnWTM2aGhlZHF4dllzWVh0MkJSTVlfVW9Vd0d1R3U3WGFJV1ZFN0hMdw&q=https%3A%2F%2Ftwitter.com%2FPRSSANational&v=pfvJRO0zrXU] To connect with Madeline Emerick, VP of Brand Engagement 2025-2025: https://www.linkedin.com/in/madeline-r-emerick/ [https://www.linkedin.com/in/madeline-r-emerick/] vpbrandengagement@prsa.org [vpbrandengagement@prsa.org]

Breaking Out of the Workplace Cocoon with Philip Tate, APR, Fellow PRSA

In this episode of Chats with Champions, host Chris Ottaviano, a PR student at NC State, sits down with Philip Tate, APR, Fellow PRSA—an industry veteran who’s done it all, from sports PR to launching his own consultancy. Philip shares what it was like to shift gears after decades in agency life, and why stepping outside your comfort zone (or "workplace cocoon") can lead to your most rewarding work. With stories that span press boxes to boardrooms, he offers advice Gen Z communicators can actually use: be curious, build real relationships, and never stop learning. Whether you’re starting your first internship or dreaming about launching your own brand one day, this episode will inspire you to think big, take risks, and stay grounded in what matters. Bonus: Philip reveals his dream walk-up song, the weirdest sporting event he’s ever worked, and why he’s passionate about mentoring the next generation through PRSSA. Additional information:    To connect with Philip Tate, APR, Fellow PRSA: https://www.linkedin.com/in/philiptateaprfellowprsa/ [https://www.linkedin.com/in/philiptateaprfellowprsa/]   To connect with Chris Ottaviano: https://www.linkedin.com/in/christopher-ottaviano-931509224/ [https://www.linkedin.com/in/christopher-ottaviano-931509224/]   To connect with Alicia Caracciolo, International President of PRSSA 2025-2026: https://www.linkedin.com/in/aliciamcaracciolo/ [https://www.linkedin.com/in/aliciamcaracciolo/] internationalpresident@prsa.org [internationalpresident@prsa.org]   To connect with PRSSA National: https://www.linkedin.com/company/prssanational/ [https://www.linkedin.com/company/prssanational/] https://www.facebook.com/PRSSANational/ [https://www.facebook.com/PRSSANational/] https://www.instagram.com/prssanational [https://www.instagram.com/prssanational] https://twitter.com/PRSSANational [https://twitter.com/PRSSANational]   To connect with Madeline Emerick, VP of Brand Engagement 2025-2025: https://www.linkedin.com/in/madeline-r-emerick/ [https://www.linkedin.com/in/madeline-r-emerick/]  vpbrandengagement@prsa.org [vpbrandengagement@prsa.org]

Del Aula Al Mundo Profesional: La Transición De PRSSA A PRSA Con Antonella Barreda Vargas

En este podcast, Antonella Barreda Vargas explora la transición de la universidad al ámbito profesional junto a la Presidenta Nacional de PRSSA, Milagros Orcoyen. Desde su experiencia como expresidenta del Capítulo de PRSSA en la Universidad de San Martín de Porres en Perú, Antonella comparte cómo fue su paso de PRSSA a PRSA, abordando los desafíos y oportunidades que enfrentan los jóvenes profesionales en América Latina. La conversación destaca el valor de mantenerse involucrado en PRSA tras graduarse, el impacto de las experiencias estudiantiles en el desarrollo profesional y consejos para quienes están por iniciar este camino.   Para conectar con Antonella Barreda Vargas: https://www.linkedin.com/in/antonella-barreda-vargas/   Para conectar con Milagros, la Presidenta Nacional de PRSSA '24-'25: nationalpresident@prsa.org https://www.linkedin.com/in/milagros-orcoyen/   Para conectar con PRSSA National: https://www.facebook.com/prssanational/ https://x.com/PRSSANational https://www.instagram.com/prssanational/ https://www.linkedin.com/company/prssanational/posts/?feedView=all   Para conectar con Ro Lane, Vicepresidenta de Brand Engagement '24-'25: vpbrandengagement@prsa.org https://www.linkedin.com/in/jalynn-lane/